Fundraising 2011/CountryTracking/Ireland

Ireland

Basic info

Country Code: IE

Currency Codes: EUR

Language Codes:

Payment Options:

• Credit Card
• Paypal
• Bank transfer

(try to add Laser CC next year)

Best of

Best wikimedian	Best wikimedian title	Best wikimedian image	Best wikimedian appeal	Best donation options	Best default option	Best payment options
				5, 10, 20, 50, 75, 100, 150		CC, PP

Local only appeals

wikimedian	wikimedian title	wikimedian image	wikimedian appeal	donation options	default option

Test

Start Test (UTC)	End Test (UTC)	Description	Control	Variable1	Result
2011-11-16 01:00	2011-11-21 18:00	Test the effect of adding bank transfer (BT) as a payment option	Payment methods: CC, PP	Payment methods: CC, PP, BT	Without bank transfer wins. Total BT receipts: ~$365. Total change to other methods: -$641.38 Full results (.ods file)
2011-11-22 01:00	????		Banner %AMOUNT%	Banner regular	C11_1114_AvsB_IE  ?????
2011-12-01 21:30	2011-12-05 10:00	Test lower baseline radio button amounts, see if it's made up for by increased number of donations.	10, 20, 30, 50, 75, 100, 150	5, 10, 20, 50, 75, 100, 150	Variable1 amounts increased total donated by ~4.5%. When amounts are normalised totals are roughly equal, but still worth switching. Full results (.ods file)
2011-12-04 21:00	2011-12-06 13:00	Test Susan banner and appeal against Brandon. moving to Susan regardless at 2011-12-07 22:30	Brandon: B11_Donate_Brandon_AvsB, LP	Susan: B11_Donate_Susan_AvsB, LP	Susan reduced normalised amount per banner view by 18.67% Full results (.ods file)
2011-12-19 @ 17:30 UTC		AlanAccept
2011-12-20 19:00	2011-12-28 18:00	Testing higher radio button amounts (anchor effect)	5, 10, 20, 50, 75, 100, 150	5, 10, 20, 50, 100, 150, 200	Variable1 decreased Amount/LPviews by 24.55% and AmountNormalised/LPviews by 3.28% Full results (.ods file)
2011-12-22 21:00 UTC		B11_Donate_Karthik_Accept
2011-12-28 03:15UTC		Jimmy %AMOUNT%