Grants:PEG/Wikimedia Ireland Community/Wiki Loves Monuments Ireland 2014

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Funded
This submission to the Project and Event Grants Program was funded in the fiscal year 2014-15. This is a grant to a group.

IMPORTANT: Please do not make changes to this page without the explicit approval of Project and Event Grants Program staff. They will be reverted.


Basic information[edit]

Grant request details[edit]

Are you an organization, a group, or an individual?
Group
Please provide your name, or the name of the group or organization requesting this grant.
Wikimedia Ireland Community
Please provide the name (or username) of the main contact for this grant request. You do not need to disclose your legal name publicly.
Shannon Eichelberger Sameichel (talk) 13:23, 1 June 2014 (UTC)
For groups and organizations only: Please provide the name (or username) of a second contact for this grant request.
Sabina Bonnici
Please link to any relevant documents, including your website if you have one.
http://www.wikilovesmonuments.ie/

Project details[edit]

Official project name
Wiki Loves Monuments Ireland 2014
Project start date
This is the date you begin work on your project. Please include a month, day, and year. You must include a project start date.
1 August 2014
Project completion date
This is the date you finish work on your project. Please include a month, day, and year. You must include a project completion date.
30 November 2014
Please describe the project in a few sentences
We would like to organise Ireland's first Wiki Loves Monument Contest to help add to the images of Irish landmarks available on Wikimedia Commons. In addition the event will generate interest in and support for the Wikimedia Ireland Community.

Financial details[edit]

Please request your grant in your local currency. WMF is able to grant funds in many currencies.

Amount and currency requested
€34,220 €7420 €4017 €4242
Please provide an equivalent amount in US dollars using the exchange rate provided by Oanda on the date you open this request
US$46,638? US$10,125 US$5,461 US$5772

For organizations only[edit]

This section only needs to be completed by organizations requesting grants. Individuals and groups that are not incorporated do not need to complete this section.

Are you an incorporated organization able to provide local proof of nonprofit status within your country? For-profit organizations are not eligible to receive grants through the PEG program.
Answer YES or NO.
PLACEHOLDER TEXT
Does your organization currently employ or engage any fulltime or part-time staff or contractors? If yes, please tell us how many staff or contractors you employ or engage, along with their functions or a link to your staff page. For example, "2 full time program managers and 1 part-time contractor accountant at 50% FTE each."
PLACEHOLDER TEXT

Goals and measures of success[edit]

Project goal[edit]

Please briefly describe what will be accomplished if the project is successful.

Project goal
Primary Goal: To increase the quantity and quality of images of Irish cultural landmarks in Wikimedia Commons.

Secondary Goal: To raise awareness and interest in and support for the Wikimedia Ireland Community group.


Measures of success[edit]

Please provide a list of measurable criteria that will be used determine how successful the project is. You will need to report on the success of the project according to these measures after the project is completed.

Primary Goal Measures of Success
We intend to measure the success of the event through the following parameters:
  • Number of Participants-Our goal is to have 200 participants with more than 75% new users
  • Number of images uploaded to Wikimedia Commons-Our goal is to have 2000 images uploaded to Wikimedia Commons
  • Number of quality images-Less than 20% of the Irish Monuments on our contest list have quality images on Wikimedia Commons. We will increase the quality images to 50%. We will also increase the total percentage of images of Irish National monuments from 58% to 85%. This will dramatically improve the coverage of Irish Monuments in Wikimedia Commons.
  • Participation of local GLAM institutions in promoting/supporting the event-Our goal is to get support from at least 2 GLAM institutions-either through marketing/promotion or donations of venues


Secondary Goal Measures of Success

The Wikimedia Ireland mailing list currently stands at 93, Twitter followers at 38 and our Facebook page will become active when we officially launch the WLM competition.

We would like to see significant increases across all these channels, particularly the mailing list, as a result of running WLM in Ireland. Finally, we have sourced two figures as a measure of Wikipedians in Ireland: Irish Wikipedians (190) https://en.wikipedia.org/wiki/Wikipedia:Irish_Wikipedians%27_notice_board/Active_Users#List_of_Irish_Wikipedians Category: Wikipedians who live in Ireland (333) https://en.wikipedia.org/wiki/Category:Wikipedians_in_Ireland While it is difficult to tell how accurate these figures are and whether the users listed are indeed active, we would like to actively engage these users through the competition.


Project scope and activities[edit]

This section describes what will happen if this project is funded. Who will do what, and when?

List of activities
  • Obtaining permission from the Department of Arts, Heritage, and the Gaeltacht to use their list of National Monuments, then sorting and organising to make the list usable in the contest
  • Promotion of the event-this includes creating and maintaining social media outlets including Twitter and Facebook; liaising with media in person and via email; creation and distribution of flyers
  • Contacting local GLAM institutions for support/promotion
  • Launch of contest with a book launch style event
  • Images uploaded to Wikimedia Commons (Sept 1-30). Team will make sure images are categorized correctly, sort through images for judging
  • Judging of images (Oct 1-15- includes the creation of jury, determining judging criteria, constant communication with jurors
  • Awards Ceremony-including organising the event-venue, refreshments, audio-visual; arranging for winning images to be printed on canvas and displayed; press releases
  • Final Report


Budget[edit]

Please provide a detailed breakdown of project expenses according to the instructions here.

Grantees are subject to line-item scrutiny of expenses. Changes to the approved budget beyond 10% in any category must be approved in advance.

Project budget table
Number Category Item description Unit Number of units Cost per unit Total cost Currency Notes
1 Management Project Management Costs 1 week 25.8 1000 25800 EUR 2 managers working 2 days per week-250 per day
2 Office Supplies Promotional Flyers 500 1 75 75 EUR Flyers to promote the event
3 Office Supplies Winning Images Posters 10 1 55 30 550 300 EUR Top 10 images put on canvas foamcore
4 Office Supplies Stickers 200 1 100 100 EUR Laptop stickers to promote the event
5 Office Supplies Name tags 25 1 29 11 29 11 EUR Name tags for volunteers at events
6 Office Supplies Postage 300 EUR Postage for flyers/prizes
7 Awards Prizes for best photos 550 EUR €200 1st place, €100 2nd place, €50 3rd place, €25 4th-10th place, €25 for Best non-listed monument photo
8 Catering Launch Event 500 EUR Venue rental (300) , refreshments (100), AV Rental (150-200)
9 Catering Awards Ceremony 3000 1700 EUR Venue rental (600-900 depending on venue), refreshments (300-500), audio/visual equipment(150-200), Insurance (300)
10 Compensation Jury Compensation 1200 EUR Compensation and travel costs for jurors
11 Technology Domain Registration 56 EUR Cost to register domain name
12 Technology Bi-Lingual Wordpress Tool 60 EUR Tool to create a page as Gaeilge
13 Miscellaneous Photo Shoot 1000 EUR Press photos
14 Miscellaneous Contingency 10% of total 1000 365 EUR For unexpected expenditures-total excludes Management costs
15 Travel Jury Travel Costs 1 3 75 225 EUR Train tickets for jurors to travel to Dublin
Total cost of project
€34,220 €7420 €4017 €4242

US$5,772

Total amount requested from the Project and Event Grants program
€34,220 €7420 €4017 €4242

US$5,772

Management Overhead Rationale

In looking at grant proposals for Wiki Loves Monuments events in other countries it is obvious that many other communities ran the contest on a shoestring budget. There are several reason why this is more difficult in Ireland. Firstly, we do not have a vibrant indigenous Wikimedia community in Ireland. Though we have over 300 registered Wikimedians in Ireland, it is unclear how many are active and several attempts to rally the troops have met with limited success. With the core team based mainly in Dublin, outreach to other areas of the country becomes more difficult and time consuming. The project managers will build this outreach community through contacting GLAM institutions for support, encouraging local groups to organise photo walks and events, and through social media and press outlets. Secondly, in Ireland every citizen has a right under our constitution to conduct their business with the State through the medium of the Irish Language. Though we are not required by law to provide our information in Irish, we feel that supporting the Gaelgoir community in Ireland and on Vicipéid is an important goal of the Community. The project managers are responsible for reaching out to this community and engaging them in the translation of the contest website, press releases, and other communications with the public. Finally, much of the information on National Monuments in Ireland are under the control and copyright of the Irish government. Ireland has a long history of strict data protection laws with a strong prejudice against releasing data. The project managers need to work closely with government bodies to obtain access and permission to use and republish this information. Once the data is released for use, the team will organise a series of hack-a-thons to create a machine readable data set which then can be uploaded to Wikipedia under a creative commons license to ensure its availability in the future. These tasks require continuing motivation from a dedicated team. We expect the outcome to vindicate the expense for project management.

As we don’t have a large volunteer community to fall back on, the project managers are responsible for the bulk of the planning and running of the event. The tasks the management team will be performing are laid out below. Project Manager Tasks

  • Contact Department of Art, Heritage and Gaeltacht about monuments list and oversee completion of monuments list. This information is currently under copyright for private use only. The team have obtained permission to open this data for use during the contest. The list is currently in an unusable format (PDF). A volunteer from Open Knowledge Ireland has been recruited to start the task of creating a usable list. Several hack-a-thons are planned with the Open Data community to further refine the data in the list. The new list will then be posted under a creative commons license, ensuring that it can be used by the wider community.
  • Contact GLAM institutions. The team will contact local GLAM institutions seeking support and promotion for the event. Several institutions have been contacted already, including the Heritage Council and the Office of Public Works. The Heritage Council has already agreed to support the contest, though the specifics of that support has not yet been reached. The Office of Public Works has several national monuments under its care that would be suitable to host either of the planned events. Negotiations to that end are on going.
  • Jury Selection. The team will select a three member jury for the event. The jury will be comprised of 3 members: one from the heritage community, one from the Creative Commons community, and one from the photography community. During the duration of the judging process the team will keep in constant contact with jury, responding to questions as they arise.
  • Judging criteria. The team will develop the judging criteria for the jury. They will research judging criteria for other Wiki Loves Monuments events and use them as a template for their own criteria.
  • Recruit volunteers for OTRS. The team will reach out to the Open Knowledge Foundation and Open Data Institute for recruitment of technical support for the OTRS system for the duration of the contest.
  • Social Media Outreach. The team is responsible for the creation and maintenance of the social media presence of the contest. This includes the contest website, Wikimedia Commons page, Twitter and Facebook accounts.
  • Gaelgoir Community. To support the right of participants to engage with us in the Irish language the team will reach out to the Gaelgoir (Irish speaking) community for support with the translation of the contest website, press releases, and communications with participants.
  • August launch event. Our launch event for the contest, and for the Wikimedia Ireland Community, will take place during Heritage Week, 25-29 August. The team is working with the Heritage Council, which runs Heritage Week events, for inclusion in the media outreach as well as support for the launch. The event itself will be in the style of a book launch, with a small presentation about the contest and the Wikimedia Ireland Community. The goal is to not only promote the contest but to introduce the Wikimedia Ireland Community to the public and the press.
  • Reach out to local communities to organise photo walks to local monuments. As the Wikimedia Ireland Community is relatively small at the moment, inventive ways to promote the contest outside of the Dublin metro area need to be found. The team will contact photography groups throughout the country to encourage them to organise photo walks to local monuments. These walks will be advertised on the Ireland Wiki Loves Monuments website.
  • Engagement with Press. To ensure adequate coverage in the press the team will seek endorsements and support from government bodies and local GLAM institutions for the contest.
  • Monitor upload process. During the contest itself the team will constantly monitor the upload process and ensure that volunteers respond to any issues that arise through the OTRS.
  • Evaluate photos. At the conclusion of the upload process the team will organise and reduce the selection of photos to be sent to the jury.
  • Send out participant surveys. The team will develop and distribute a participant survey for the contest. This survey will highlight what worked, what didn’t work, and the overall reaction to the contest. It will also help us to develop an outreach program for the Wikimedia Ireland Community.
  • November Awards Ceremony. The awards ceremony is November will be the highlight of the contest. The team will plan an event that will highlight the monuments of Ireland and promote the Wikimedia Ireland Community. The top 10 photographs will be printed out on canvas and displayed as an art exhibition in the lead up to the awards ceremony. The team is currently in talks with the Department of Arts, Heritage and the Gaeltacht and several art galleries to procure a suitable venue.
  • Complete grant report and evaluations. The team will finalise the grant report at the conclusion of the contest. The report, along an evaluation report will be forwarded by the team to Wikimedia.


Additional sources of revenue that may fund part of this project, and amounts funded
We are attempting to to have the venue sites donated by local GLAM institutions. That would significantly lower the costs for the launch and awards events. We are also looking at grants from other institutions to offset our costs. If any of these funding streams are successful they will replace the funds requesting in this grant.

Non-financial requirements[edit]

See a description of non financial assistance available. Please inform Wikimedia Foundation (WMF) of any requirements for non-financial assistance now.

Requests for non-financial assistance
We are receiving non-financial assistance from Wikimedia UK, Dimension Data and Open Knowledge Ireland. No additional support is requested at this time.


Resources and Risks[edit]

Resources

This section is used to highlight your potential for successfully executing this project.

Consider including the following information:

  • List of team members (names or usernames):
  • Onwiki evidence of community support (such as a project about this discussion):
  • Endorsements from community members or movement groups:
  • Special skills or qualifications this potential grantee or project lead brings to this project:
  • Evidence of past success in executing similar projects:
  • We have a dedicated committee of six members to oversee the contest and associated events
  • We have received guidance and support from Wikimedia UK
  • We have support of the Department of Arts, Heritage and the Gaeltacht
  • We have support of the Heritage Council
Risks

This section is used to identify key risks or threats that would prevent you from achieving your project goals and how you would mitigate those risks and threats.

PLACEHOLDER TEXT


Impact[edit]

In the sections below, please describe how the project is related to the Wikimedia mission and Wikimedia's strategic priorities.

Fit to strategy[edit]

How will this project support the key organizational objectives of
  • increasing reach (more people will access or contribute to Wikipedia or our other projects),
  • participation (more people actually contributing),
  • quality (more content, more useful content, or higher-quality content),
  • credibility (more trust in our projects),
  • organizational maturity and effectiveness (how it will move you or the Wikimedia community forward),
  • or financial sustainability (how it will help you achieve more in the long run)?
This statement should address at least one of the strategic priorities listed here specifically. See Project and Event Grants program criteria for decision making.
There are many National Monuments in Ireland that have little to no digital presence on Wikipedia or in Wikimedia Commons. Participation in the Wiki Loves Monuments contest will highlight these forgotten monuments and improve the monuments with an existing presence. Uploading images to Wikimedia Commons will not only increase the number of users of Wikimedia Commons but may also result in more Wikipedia editors. It will demonstrate to local GLAM institutions that Wikimedia Commons is a viable resource for promoting national treasures in Ireland. Most importantly for us it will generate press for the Wikimedia Ireland Community group which we are attempting to get off the ground.


Benefits[edit]

If the project will benefit a specific online community, please tell us.
PLACEHOLDER TEXT


Please provide a brief statement about how the project is related to other work in the Wikimedia movement. For example, does the project fit into a work area such as GLAM, education, organizational development, editor retention, or outreach?
This project will help to grow the GLAM movement in Ireland. By recruiting local GLAM institutions to support and advertise this event we hope to highlight the potential of digitizing and releasing more images held by these GLAM institutions onto Wikimedia Commons with Creative Commons licenses.


If successful, will the project have the potential to be replicated successfully by other individuals, groups, or organizations? Please explain how in 1–2 sentences.
If successful, this event could be duplicated on a yearly basis. There is also the possibility of hosting local/regional contests or contests aimed at specific segments of society, ie. school children. It would also gives us a template to run a Wiki Loves Earth event in the spring.


Please list other benefits to the movement here.
This event could generate much needed public support for an Ireland Wikimedia Community group.
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