Grants:Programs/Wikimedia Community Fund/Rapid Fund/Wikipedia Pages Wanting Photos International Team 2025 coordination (ID: 23474075)/Final Report
Application type: Standard application
Part 1: Project and impact
1. Describe the implemented activities and results achieved. Additionally, share which approaches were most effective in supporting you to achieve the results. (required)
The 2025 WPWP campaign effectively addressed the challenges outlined in our proposal. Below are the key successes and challenges encountered during the campaign. A total of 37 Wikimedia affiliates from 22 countries, in addition to solo participants, took part in the 2025 campaign. The planning phase, which began in April 2025, included the development of workflow charts, checklists, and a local organizers’ guide. These resources streamlined operations and provided organizers with clear and practical guidance. The Hashtag tool was configured for all participating communities to track contributions, and a user guide was created and published on the coordination page. This enabled organizers and participants to monitor progress efficiently, and only minimal technical issues were experienced with the tool this year. At the close of the campaign, a jury team was constituted to evaluate contributions and identify top contributors. The announcement of top contributors were completed and published on the project page on Meta-Wiki. Social media communication materials also strengthened the campaign’s visibility. Shared with local organizers and published online, they broadened the campaign’s reach and ensured consistency in messaging across platforms. Some local organizers required additional follow-up to confirm their participation or address challenges. Periodic check-ins and tailored support mechanisms really worked well for this year’s campaign. Regarding the approach that works well, we already have a model for the campaign implementation and we just followed the blueprint. As we envisaged for Wikidata, it did not work well because it was difficult to track contributions made to Wikidata. We adopted the harsh tag tool but it did not work at all. So, a separate campaign that targeted Wikidata should be considered as it did not work well and neatly with the Wikipedia Pages Wanting Photos Campaign.
Statistics of submissions
- Images — 25,856
- Audio — 240
- Video — 2,749
- Total Files — 34,191
- Users — 209
- Projects — 275
International prize winners
- Top Country Contributor: Given to the most active country-based community (by volume or impact) — Wikimedia Nigeria – 23 participants, 5,809 files
- Best Organized Community Campaign: For the local team with outstanding coordination, outreach, and events — PhilWiki Community (new participants with organized events to generate contents)
- Underrepresented Language Champion: For a user contributing highly relevant, well-captioned, high-resolution images to small-language Wikipedias — Derk29
- Top Contributor to Wikidata: For a user contributing highly relevant, well-captioned, high-resolution images to Wikidata — Judging not practical
- Top Contributors Overall: For users contributing highly relevant, well-captioned, high-resolution images to Wikipedia — Nikolina Šepić (1st), Wadaihangit (2nd), Utibe Noah Silas (3rd)
- Top Contributor to Wikipedia (Audio)': For a user contributing highly relevant, well-captioned, high-resolution audios to Wikipedia — Sumita Roy Dutta
- Top Contributor to Wikipedia (Video): For a user contributing highly relevant, well-captioned, high-resolution videos to Wikipedia — Goutam1962
- Special Recognition: For a user contributing highly relevant, well-captioned, high-resolution images to Wikipedia as part of this campaign since 2020 — Goutam1962
- Women and LGBT+ Contributor Special Award: For a user contributing highly relevant, well-captioned, high-resolution images to women and LGBT+ related articles. (#WLGBT required in edit summary) — Goutam1962
2. Documentation of your impact. Please use space below to share links that help tell your story, impact, and evaluation. (required)
Share links to:
- Project page on Meta-Wiki or any other Wikimedia project
- Dashboards and tools that you used to track contributions
- Some photos or videos from your event. Remember to share access.
You can also share links to:
- Important social media posts
- Surveys and their results
- Infographics and sound files
- Examples of content edited on Wikimedia projects
- https://meta.wikimedia.org/wiki/Wikipedia_Pages_Wanting_Photos_2025/Results
- https://outreachdashboard.wmflabs.org/courses/WPWP/Wikipedia_Pages_Wanting_Photos_2025?enroll=
- https://hashtags.wmcloud.org/graph/?query=WPWP&project=&startdate=2025-07-01&enddate=&search_type=or&user=
- https://commons.wikimedia.org/wiki/File:Ateliers_WPWP_2025_C%C3%B4te_d%27Ivoire_03.jpg
- https://commons.wikimedia.org/wiki/File:Atelier_WPWP_2025_au_Tchad_4.jpg
- https://commons.wikimedia.org/wiki/File:WoALUG%27s_Wikipedia_Pages_Wanting_Photos_2025_in_Albania_and_Kosovo_04.png
- https://x.com/wpwpcampaign/status/1942286946539090321?s=46
Additionally, share the materials and resources that you used in the implementation of your project. (required)
For example:
- Training materials and guides
- Presentations and slides
- Work processes and plans
- Any other materials your team has created or adapted and can be shared with others
- https://meta.wikimedia.org/wiki/Wikipedia_Pages_Wanting_Photos_2025
- https://meta.wikimedia.org/wiki/Wikipedia_Pages_Wanting_Photos_2021/Participate/Organizers_Guide
- https://hashtags.wmcloud.org/
- https://petscan.wmflabs.org
- https://meta.wikimedia.org/wiki/Wikipedia_Pages_Wanting_Photos_2021/Resources
- https://iw.toolforge.org/fist/wdfist
3. To what extent do you agree with the following statements regarding the work carried out with this Rapid Fund? You can choose “not applicable” if your work does not relate to these goals. Required. Select one option per question. (required)
| A. Bring in participants from underrepresented groups | Strongly agree |
| B. Create a more inclusive and connected culture in our community | Strongly agree |
| C. Develop content about underrepresented topics/groups | Strongly agree |
| D. Develop content from underrepresented perspectives | Strongly agree |
| E. Encourage the retention of editors | Strongly agree |
| F. Encourage the retention of organizers | Strongly agree |
| G. Increased participants' feelings of belonging and connection to the movement | Agree |
| F. Other (optional) |
Part 2: Learning
4. In your application, you outlined some learning questions. What did you learn from these learning questions when you implemented your project? How do you hope to use this learnings in the future? You can recall these learning questions below. (required)
You can recall these learning questions below:
- Track local community impact through post-campaign surveys
- Number of images added to Wikipedia articles
- Number of editors who participated
- Number of Wikimedia affiliates who participated
- Effectiveness of promotional channels
- Usage of tracking tools. The outreach Dashboard will be used this year for the first time. We want to learn how effective it is in tracking participants' contributions?
Statistics of submissions
- Images — 25,856
- Audio — 240
- Video — 2,749
- Total Files — 34,191
- Users — 209
- Projects — 275
- Number of Wikimedia affiliates - 37 affiliates
- Number of countries — 22 countries
- The outreach dashboard - The outreach dashboard was not effective in tracking contributions. It does not track specific contributions for each of the participants.
5. Did anything unexpected or surprising happen when implementing your activities? This can include both positive and negative situations. What did you learn from those experiences? (required)
Yes, we had thought that the outreach dashboard would be useful for tracking contributions to Wikidata, it turned out that it does not track specific contributions for each of the participants and that became problematic for the juries, and contributions to Wikidata were not judged by the jury as a result. We had learnt that a separate campaign tailored to adding images to Wikidata would be required and that does not fall within the scope of the Wikipedia Pages Wanting Photos Campaign. Resources could be invested in creating a suitable tool for tracking contributions on Wikidata.
6. What is your plan to share your project learnings and results with other community members? If you have already done it, describe how. (required)
We plan to create a Diff article to share with all participating communities and the broader Wikimedia community.
Part 3: Metrics
7. Wikimedia Metrics results. (required)
In your application, you set some Wikimedia targets in numbers (Wikimedia metrics). In this section, you will describe the achieved results and provide links to the tools used.
| Target | Results | Comments and tools used | |
|---|---|---|---|
| Number of participants | 700 | 800 | * Hashtag tool
|
| Number of editors | 500 | 209 | |
| Number of organizers | 30 | 37 | https://meta.wikimedia.org/wiki/Wikipedia_Pages_Wanting_Photos_2025/Participating_Communities |
| Wikimedia project | Target | Result - Number of created pages | Result - Number of improved pages |
|---|---|---|---|
| Wikipedia | 35000 | 35534 | 35534 |
| Wikimedia Commons | |||
| Wikidata | 10000 | ||
| Wiktionary | |||
| Wikisource | |||
| Wikimedia Incubator | |||
| Translatewiki | |||
| MediaWiki | |||
| Wikiquote | |||
| Wikivoyage | |||
| Wikibooks | |||
| Wikiversity | |||
| Wikinews | |||
| Wikispecies | |||
| Wikifunctions or Abstract Wikipedia |
8. Other Metrics results.
In your proposal, you could also set Other Metrics targets. Please describe the achieved results and provide links to the tools used if you set Other Metrics in your application.
| Other Metrics name | Metrics Description | Target | Result | Tools and comments |
|---|---|---|---|---|
9. Did you have any difficulties collecting data to measure your results? (required)
Yes
9.1. Please state what difficulties you had. How do you hope to overcome these challenges in the future? Do you have any recommendations for the Foundation to support you in addressing these challenges? (required)
Yes, we had thought that the outreach dashboard would be useful for tracking contributions to Wikidata, it turned out that it does not track specific contributions for each of the participants and that became problematic for the juries, and contributions to Wikidata were not judged by the jury as a result. We had learnt that a separate campaign tailored to adding images to Wikidata would be required and that does not fall within the scope of the Wikipedia Pages Wanting Photos Campaign. Resources could be invested in creating a suitable tool for tracking contributions on Wikidata.
Part 4: Financial reporting
[edit]10. Please state the total amount spent in your local currency. (required)
5000
11. Please state the total amount spent in US dollars. (required)
5000
12. Report the funds spent in the currency of your fund. (required)
Provide the link to the financial report https://docs.google.com/spreadsheets/d/186eh8JNsh-hDOly-WgEhWoSeH7HLxn88Ysx_QGzrACs/edit?usp=drivesdk
12.2. If you have not already done so in your financial spending report, please provide information on changes in the budget in relation to your original proposal. (optional)
13. Do you have any unspent funds from the Fund?
No
13.1. Please list the amount and currency you did not use and explain why.
N/A
13.2. What are you planning to do with the underspent funds?
N/A
13.3. Please provide details of hope to spend these funds.
N/A
14.1. Are you in compliance with the terms outlined in the fund agreement?
Yes
14.2. Are you in compliance with all applicable laws and regulations as outlined in the grant agreement?
Yes
14.3. Are you in compliance with provisions of the United States Internal Revenue Code (“Code”), and with relevant tax laws and regulations restricting the use of the Funds as outlined in the grant agreement? In summary, this is to confirm that the funds were used in alignment with the WMF mission and for charitable/nonprofit/educational purposes.
Yes
15. If you have additional recommendations or reflections that don’t fit into the above sections, please write them here. (optional)
NIL