Research:Account creation campaigns
This page documents a research project in progress.
Information may be incomplete and change as the project progresses.
Please contact the project lead before formally citing or reusing results from this page.
This is a list of account creation campaigns that are currently being tested on the English Wikipedia in the context of editor engagement experiments. Account creations are logged by passing a
campaign=foo parameter to the account creation landing page.
List of campaigns
Since campaigns can be run by anyone, (all they have to do is add a query string to the URL), this list is not comprehensive. However, we are attempting to keep a log of relevant Wikimedia campaigns as best we can. In general, when surveying campaign data, analysts should always be sure to limit the scope of their query to a known timeframe for a given campaign.
|aft5_cta4||Article Feedback v5: Sign-up call-to-action||Y||still coming in|
|p2pu||Peer 2 Peer University: old Sign-up call-to-action, was part of discontinued Customizing user signup pages||Y||still coming in|
|fr12a||Donor engagement: Thank you message referral||N|
|fr12b||Donor engagement: Landing page for editor campaign banner||N|
|fr12c||Donor engagement: Editor campaign banner||N|
|fr12d||Donor engagement: Donor survey referral||N|
|VE||Visual Editor landing page referral||Y|
|loginCTA||The "Join Wikipedia" call to action||Y||soon|
Graphed in "New account registrations (anonymous edit CTA)"
|Y||20130619 on enwiki, 20130625 on ruwiki, eswiki, dewiki, frwiki, plwiki, ptwiki, itwiki, jawiki, zhwiki|
|semiprotectednotice||in MediaWiki:Protectedpagetext on enwiki||Y||20130619|
|anonwelcometemplate||in welcome templates for anonymous editors, on enwiki||Y||20130622|
|mobile_watchPageActionCta||People that clicked the Watchlist call to action on mobile||?||?|
|mobile_uploadPageActionCta||People that clicked the Upload call to action on mobile||?||?|
|mobile_editPageActionCta||People that clicked the Edit call to action on mobile||?||?|
- See Extension:Campaigns for complete documentation on how to run a campaign
- Account creation pathways enumerates some of the links to the create account form.
- Anonymous editors for results of the anoneditwarning and semiprotectednotice campaigns