Strategy/Wikimedia movement/2017/Cycle 1/Report/Methodology
Our methodology for identifying themes for Cycle 2
The initial synthesis of community discussions that took place between March 14 and April 18 resulted in 13 common themes. Upon review of these themes, the movement strategy team identified ideas that grouped together naturally. Other ideas related more to the tactics of how we do things, rather than the outcome we hope to achieve in the world. As a result, we distilled these findings into five contrasting themes for organized groups and communities to debate in Cycle 2.
Note: These five groupings were developed by review of the initial 13 themes and related subthemes at the top level, not by another manual tagging of each individual statement. Not every individual statement will fit perfectly into each of the five themes, and there is a strong possibility for overlap across the final themes. These groupings are based on the core strategy team’s interpretation and judgement and we are conscious of our own biases, so we recognize that others may have a different perspective on the data. You are invited to take a look at the data, run your own analyses, and share your findings.
The themes are mapped by color. If you see a cell with a different background color, that means it was assigned to a different theme than when it was originally grouped.
|13 Themes||Sub-theme||Number of References||Cycle 2 Themes|
|Content||Quality||158||The Most Respected Source of Knowledge
Discussions of content and knowledge mostly how to improve the content quality - often measured by reliability, credibility, neutrality, readability - so that Wikimedia project could be a better knowledge resources.
|Community||Health||151||Healthy, Inclusive Communities
There was frequent mention of improving the experience for contributors and the overall health of the Wikimedia community, including through greater diversity and gender balance.
|Users, Editors, Contributors||New||78|
|Outreach, Awareness||Diversity, Inclusion||57|
|Other Global Outreach||126|
|Emerging Communities||Availability across languages||76||A Truly Global Movement
Many hoped Wikimedia could better meet the needs of emerging communities, including through better outreach and awareness, availability across languages, and access.
|Innovation||Adapting to technological context||75||The Augmented Age
Discussions also explored how innovation and technology can be best leveraged for Wikimedia to adapt and improve, including through automation, other medias, and moving beyond Wikipedia.
|Education||Institutions||42||Leveraging the Knowledge Ecosystem
Collaboration was a common topic, most frequently as it relates to the education sector, but also more broadly with other internal and external actors.
|Features||N/A||216||Not included as a theme for strategic direction
Topics like features and values were commonly discussed. While important, these ideas related more to the tactics of how we do things, rather than the outcome we hope to achieve in the world. Statements related to features will be routed to the appropriate department at Wikimedia Foundation.