| @metadata | | sourceLanguage | "en" |
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| priorityLanguages | |
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| allowOnlyPriorityLanguages | true |
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| description | "video in Introduction to Partnership Building (computer-graded exercises) - Basics of partnership building for Wikimedia volunteers, with computer-graded exercises." |
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| label | "WikiLearn - Introduction to Partnership Building (computer-graded exercises) - video: Evidence Toolkit: Introduction" |
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|
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| display_name | "Evidence Toolkit: Introduction" |
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| subtitle-810-9360-1 | "Let's move on to today's material." |
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| subtitle-10620-15270-2 | "So the first thing we want to talk about is the evidence toolkit." |
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| subtitle-15720-23600-3 | "The evidence toolkit. I mentioned this in previous lessons and when we make the actual" |
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| subtitle-23600-30140-4 | "pitch in our meeting with our partner, the pitch needs to be brief and focused on the" |
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| subtitle-30140-32420-5 | "core, focused on the Partnership Value Proposal." |
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| subtitle-33410-34490-6 | "Here's the benefit to you." |
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| subtitle-34520-36890-7 | "Here's the benefit to us. Here's what we suggest to do." |
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| subtitle-36920-38570-8 | "Here's what we suggest you do." |
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| subtitle-38720-41810-9 | "What do you think? I mean, that's an elevator pitch." |
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| subtitle-42080-46910-10 | "Our actual pitch could be with graphs and videos and things, but it still should stick" |
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| subtitle-46910-50360-11 | "to the core. We don't want to distract our partner with too much." |
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| subtitle-50360-54110-12 | "We want them to focus on "here's what we're proposing to do together"." |
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| subtitle-55310-61340-13 | "But while we make the pitch or after we're done making the pitch, the partner may have" |
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| subtitle-61340-63470-14 | "any number of questions rise up." |
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| subtitle-63680-71020-15 | "And we need to be prepared; the partner may be interested in statistics of all kinds." |
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| subtitle-71030-74540-16 | "The partner may want to know "what other partners have you worked with?" |
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| subtitle-75020-78020-17 | "Where is this model already working?" |
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| subtitle-78020-79190-18 | "Where can I see it working?" |
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| subtitle-79220-81380-19 | "Is anyone else in our country doing it?" |
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| subtitle-81410-86840-20 | "Is anyone else in our sector doing it right?" let's say I'm the National Library of" |
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| subtitle-86840-91720-21 | "Nigeria. "Have you ever worked with any other national library?" Well, yes, we have," |
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| subtitle-91730-96570-22 | "but we need to have those examples ready so that we can say yes, we have." |
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| subtitle-96590-97970-23 | "Here are three examples." |
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| subtitle-98780-103250-24 | "It makes a bad impression if we go: "I think ..." |
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| subtitle-103420-105930-25 | "I think there are some national libraries that work with Wikipedia." |
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| subtitle-105950-107270-26 | "I'm not sure. Let's look it up." |
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| subtitle-107270-112900-27 | "Let's Google." These are things we should be ready with when we come to that meeting," |
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| subtitle-112900-114730-28 | "ideally." |
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| subtitle-114730-116870-29 | "They might want to see short videos." |
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| subtitle-116870-120620-30 | "They might have questions about roles and responsibilities, who does what, etc.." |
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| subtitle-120830-126620-31 | "All of these are things that we need to have prepared, even if we don't present them from" |
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| subtitle-126620-128930-32 | "the outset as part of our pitch." |
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| subtitle-129410-131780-33 | "So this is what I call "the evidence toolkit"." |
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| subtitle-133790-140270-34 | "And like I said, we don't pack all of this already into our proactive pitch" |
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| subtitle-140270-145490-35 | "presentation, but we can mention, just like we mentioned in some of these elevator" |
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| subtitle-145490-149180-36 | "pitches that you heard, we can mention, hey, we have statistics." |
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| subtitle-149180-150470-37 | "We're happy to share them if you're interested." |
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| subtitle-152180-158000-38 | "Leave these little bits of string for the partner to maybe tug on and pull and say, "Oh" |
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| subtitle-158000-162110-39 | "yeah, this is interesting!" or show them some doors, and they can decide which door to" |
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| subtitle-162110-165500-40 | "open, if you'll pardon my funny metaphor." |
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| subtitle-166010-172250-41 | "So we need to have this with us, ready to present, but separate from the main pitch." |
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| subtitle-172250-177650-42 | "You don't want your pitch presentation to have 200 slides and you're constantly kind of" |
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| subtitle-177650-179300-43 | "skipping things and going over." |
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| subtitle-179540-186200-44 | "You want to have it somehow separate, maybe in a different presentation, maybe several" |
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| subtitle-186200-187310-45 | "different presentations." |
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| subtitle-187310-191600-46 | "But you want to have that material ready, ready to present right then during that" |
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| subtitle-191600-193250-47 | "meeting, but separately." |
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| subtitle-195800-201560-48 | "And one reason we need all that extra evidence toolkit is that, for example, our" |
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| subtitle-201560-203920-49 | "partner research may be wrong." |
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| subtitle-204170-208970-50 | "Maybe we think this argument will definitely convince them, this is what they care about" |
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| subtitle-208970-212960-51 | "the most. And all of our pitch is focused on whatever we found." |
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| subtitle-212960-218180-52 | "Let's say the the "encourage reading" thing in Nigeria that we saw two weeks ago." |
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| subtitle-218420-226310-53 | "But what if we learn that actually this "encouraging reading" thing, that was last" |
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| subtitle-226310-230930-54 | "year's project, and now we have a different project and we no longer care about" |
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| subtitle-230930-233450-55 | "encouraging reading. Maybe that's the case." |
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| subtitle-233450-239780-56 | "Suddenly our main selling point, our main convincing argument is irrelevant." |
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| subtitle-239780-241070-57 | "Turns out to be irrelevant." |
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| subtitle-241070-246090-58 | "We should be ready with other reasons why it might be worthwhile to work with us." |
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| subtitle-246090-252590-59 | "Again, all this extra material is coming from our evidence toolkit and I call it a toolkit" |
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| subtitle-252590-258320-60 | "rather than an extra presentation because it needs to be modular and organized so that you" |
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| subtitle-258320-261320-61 | "can easily pull out the relevant bit." |
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| subtitle-262160-267440-62 | "Not an extra 200 slides, but the relevant three slides or the relevant piece of" |
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| subtitle-267440-274040-63 | "statistics. So do whatever works for you: have 20 word documents, or several" |
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| subtitle-274040-278900-64 | "presentations, or gif files, whatever, but you need to somehow have these things very" |
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| subtitle-278900-282350-65 | "organized so that you can pull them out as necessary." |
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