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CentralNotice/Request/Survey Open Access & Wikimedians

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Survey Open Access & Wikimedians[edit]

Central Notice Settings
What is the campaign duration?
  • 16 October 2023 → 29 October 2023
Which projects will you be targeting?
  • Wikipedia, Wikidata
What languages will you be targeting?
  • French
Do you wish to show banners to Logged In users, Anonymous Users or Both? Do you want to target users with a specific number of edits or average monthly?
  • Logged In users

What countries will your campaign target?

  • France [FR], Guadeloupe [GP], Guyane française [GF], La Réunion [RE], Martinique [MQ], Mayotte [YT], Nouvelle-Calédonie [NC], Polynésie française [PF], Saint-Marin [SM], Saint-Pierre-et-Miquelon [PM], Terres australes françaises [TF], Wallis-et-Futuna [WF]

Banner/Campaign Diet:

  • To be determined by Central Notice admin

What is the purpose of the campaign? How will you measure the success of the campaign?[edit]

Description - As part of the partnership between Wikimédia France and the Ministry of Higher Education, the wikimedians in residence in French universities would like to better understand the knowledge of wikimedians about open access and the impact of tools put in place by universities

Metrics - number of answers

What banner(s) will you use? What will be your landing page?[edit]

Banners - something similar as this campaign would be fine

Participez à une enquête
pour aider le projet Wikifier la science

  • text on the right:

à en savoir plus sur les connaissances des
wikimédiens en matière de science ouverte.

Landing Page - Projet:Wikifier la science/Questionnaire

Is this project grant funded? Please provide a link[edit]

Type of grant -

Link to grant -

Discussion[edit]

I've notify wikipedians and wikidatians. Pyb en résidence (talk) 08:05, 11 September 2023 (UTC)[reply]

@Pyb en résidence: Have you informed WMF about the survey? Please take a look at CentralNotice/Usage guidelines#Surveys in case you need more information. Best, —DerHexer (Talk) 16:21, 13 September 2023 (UTC)[reply]
@DerHexer Thx for the clarification I was not sure that I should contact WMF as we will not use Qualtrics. I've just send them an email. Pyb en résidence (talk) 19:54, 13 September 2023 (UTC)[reply]
I'm not sure either. But I'd say: better safe than sorry. :) Best, —DerHexer (Talk) 20:01, 13 September 2023 (UTC)[reply]
I think the WMF review would indeed be necessary in this case. The guidelines clearly say "Banners for fundraising and external surveys should be discussed at least 90 days and requires approval from Wikimedia Foundation in all instances. For these please contact Julia Brungs." (emphasis mine). Granted, this sentence is somewhat confusingly buried under the Fundraising headline; this should likely be clarified. Martin Urbanec (talk) 09:58, 14 September 2023 (UTC)[reply]
Hello! I'm responding on behalf of surveys@, thank you @DerHexer for suggesting the ping and @Pyb en résidence for messaging :)
Overall, I don't see major concerns with this survey from what I'm able to gather. Here are my suggestions:
Banner coverage:
  • a maximum of 1:10 display of the banner to get the amount of responses you seek (0.1 or 10%)
  • logged-in users only
  • only display to those in France
I checked in with @JBrungs (WMF) and there should not be any conflicts with the above for logged-in users on frwiki for October.
Questionnaire landing page:
Privacy:
  • It says that the results of the survey will be public. I would recommend linking to a page about privacy that describes what data you will collect (including whether you'll collect data like IP addresses), who will handle the data, how long you will keep the dataset, whether potentially private data will be removed, and whether it's the results of the data that will be shared or if you will actually make the dataset itself public. Likewise, it is good to name and link to any of the privacy policies of the survey tool you're using so that respondents can check that if they desire. Of note, it is your responsibility to comply with your country's and broader privacy laws, such as the GDPR, when managing your data.
Things that might help you, but you don't have to do if you do not wish:
Making it easy for respondents:
  • There are two versions of the survey linked on the page. Respondents might find that confusing and click on the wrong one.
Banner style:
  • The banner style makes it difficult to determine where the banner begins and ends, if that makes sense? I might not immediately understand that it's something to click. (EDIT: retracting this statement, it's apparently how all banners appear and there's not much we can do about it, but making the text obvious -- possibly a "click here to" -- should help :))
  • I would consider giving more details in the banner, like "Participate in a survey to help the Wikifying Science project learn more about knowledge of open access among editors". This tends to help people who think the survey is "not for them" to know that they should participate (presuming you want to know that some editors know nothing or very little about open access). You can of course choose how you write it, just a little detail tends to help people want to participate. -TAndic (WMF) (talk) 13:19, 14 September 2023 (UTC)[reply]
@TAndic (WMF) thx for your comments, I will make the changes and the clarifications needed. Pyb en résidence (talk) 07:41, 15 September 2023 (UTC)[reply]
@TAndic (WMF) and @DerHexer: I've finalised the survey, the landing page and the text on the banner. Let me know if something is missing. Thank you for your help. Pyb en résidence (talk) 08:28, 9 October 2023 (UTC)[reply]
I will wait for TAndic (WMF)'s approval before I would set up the campaign. Please ping me. :) —DerHexer (Talk) 11:28, 9 October 2023 (UTC)[reply]
Looks okay to me @Pyb en résidence @DerHexer; thank you both! - TAndic (WMF) (talk) 13:08, 9 October 2023 (UTC)[reply]

Central Notice admin comments[edit]

Results[edit]

A quick follow-up. The campaign was a success:

  • 1813 pageviews on the landing page during the 2 weeks of the campaign
  • 334 answers

We will analyse those answers before the end of the residences in February. Pyb en résidence (talk) 18:44, 30 October 2023 (UTC)[reply]