Wikimedia CH/outreach fundraising campaign

From Meta, a Wikimedia project coordination wiki

The idea of this page is to build a new strategy of outreach during the fundraising campaign.

The main point would be to transform the thank you campaign in a "Thank you campaign: became an editor"

The idea is to display a banner inviting the reader to edit wikipedia. the concept is the following:

  1. identify the categories of the page currently displayed
  2. select three articles in these categories with a template “expand” or similar
  3. displayed a message like:
    You can also help Wikipedia by expanding an article, here are three articles that need your help, if you want to know how you can help, click on the topic you like :
    • article from category one
    • article from category two
    • article from category three (or random category)
  4. after the reader click on the article, send him to the section to expand:
    • in edit mode, with a banner explaining the basics of editing or
    • with visual editor displaying a banner explaining this mode
  5. after publication of the article, a thank you banner, explaining how to register, with a link to the create an account page