Grants:APG/Proposals/2015-2016 round1/Wikimedia Argentina/Proposal form

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Wikimedia Argentina received a funds allocation in the amount of US$232,500 in 2015-2016 Round 1. This funds allocation was recommended by the Funds Dissemination Committee on 23 November 2016 and approved by the WMF Board of Trustees on 21 December 2016.

Contents


If you need to review the edit instructions you will find them in the editintro.

  • Use this form if you are eligible to submit a proposal in the current round, to request funding in the current round.
  • This form must be published on Meta by the proposal submission date for each round to be considered, and no changes may be made after the submission date without staff approval.
  • This form complements your organization's annual plan, detailed budget, and strategic plan. It won't be considered complete without a detailed budget and strategic plan.
  • Organizations may apply for a funding period that does not exactly match their fiscal years. Follow the instructions carefully to understand what time period each question refers to.
  • Refer to the framework, guidance from the Board, and the FDC's recommendations before using this form, so you have an understanding of the Annual Plan Grants process.
  • Please Email FDCSupport@Wikimedia.org with questions about using the form.

A few terms used in the form:

FDC proposal form terms Wikimedia terms Learning & Evaluation terms

Overview[edit]

1. In order to support community review, please provide a brief description of your organization's work in the upcoming funding period.

Wikimedia Argentina will be focusing its annual plan strategy on improving and increase the professionalization of our programs by making them long-term sustainable. In this sense, we intend to develop and design actions in the long term but with specific and short-term results and impact. The proposal presented by WMAR is driven by four major strategic lines through which our three major programs will be developed. During 2015 we have learned a lot about our community, their needs, interests and our resources. In this sense, during 2016, WMAR will carry out a new program instead of our Federalization program, changed as a result of our learnings and failures. Also, WMAR priorities for 2016 will be: to strengthen and give continuity to our educational program with more sustainable activities, retain and strengthen relationships with cultural institutions in order to obtain better results and increase their involvement, and to empower, engage, involve and build a more inclusive community.
Wikimedia Argentina presents through this proposal a detailed description of their programs and projects. For each of the projects and activities WMAR has developed the necessary measuring rates and a project description to favor the understanding.
You can also find an estimate of WMAR's 2016 Global metrics and schedules for each program.


2. Name, fiscal year, and funding period.
  • Legal name of organization: Asociación Civil Wikimedia Argentina
  • Organization's fiscal year: 01/01-12/31
  • 12-month funding period requested: 1/1/2016-31/12/2016
  • Currency requested: USD
  • Name of primary contact: Anna Torres Adell (Executive Director)


Rate of growth: comparing budget 2015/2016

2015 budget 2016 budget % of increase Total increase
Programs 65.389 84.532 29% 19.142
Administration 31.858 33.915 6% 2.056
Staff 117.350 123.200 123.167 5% 5.850 6.317
Total 214.600 241.614 13% 27.014 27.515
3. Amount requested.

Table 1

Currency requested () US$ ()
Total expenses for the upcoming year 241.614 USD 241.614 USD
APG funding requested for the upcoming year 241.680 USD 241.614 USD 241.680 USD241.614 USD
Amount of funding received from WMF for the current year 212.000 USD 212.000 USD


4. How does your organization know what community members / contributors to online projects need or want? Does your organization conduct needs assessments or consult the contributors and volunteers most involved with its work?

Wikimedia Argentina works closely together with Wikimedia’s Spanish-speaking community. The main projects we work on are currently Wikipedia and Wikimedia Commons, although we plan to start putting a stronger emphasis on Wikivoyage and Wikisource. It is not by chance that we have placed our biggest efforts on Wikipedia and Wikimedia Commons. Earlier in 2015, Wikipedia Argentina conducted a survey with the idea to learn more about its community members, which activities motivate them and which projects they would like for Wikimedia Argentina to develop. The major part of the community members who responded to the survey (193 editors, given that the survey was presented only to those people who were logged in) worked frequently on Wikipedia, with 61.2% of them working to correct mistakes, 37.2% creating new articles, and 37.2% editing on specific topics. Of the total of users surveyed 33.9% contributed to Wikipedia a few times a year, while a remarkable 27.6% did so weekly.
Out of all the projects powered by Wikimedia Argentina, 67.3% would like to participate in the Education Program; 51% was interested in participating in projects within the GLAM Program (taking into account the answers related to GLAM and digitization of content), and 49% would like to take part in the Community Support initiative, right before the Federalization Program, which interested around 30% of the people surveyed.
The definition of these programs has not been coincidental either. Wikimedia Argentina is in close communication with its community. During this year 2015 we realized that we work with a plural community, meaning that if we want to scale up our projects outside the city of Buenos Aires, we need to count not only with editors –who on many occasions are reluctant to participate in our activities (29.8% of editors are not interested in collaborating with WMAR) - but also with volunteers, promoters, and users who feel they can get involved and put activities into action in their own contexts.
Wikimedia Argentina counts with three communities at present, two of them outside Buenos Aires. Our organization has a mailing list for the three communities, with which we are in contact on a daily basis. We work for and because of our volunteers and our community, so no event, project or activity is carried out without our previous attention and response to their concerns and questions.
Wikimedia Argentina holds monthly meetings with its Board. These meetings are open to the whole community, and travel allowances are paid for those community members who wish to attend. The same system of travel grants applies to our activities, which are open and free of charge, whenever a community member wants to participate in them.
In addition, during the formulation of our plan for 2016-2018 this year, we invited the community to give us their feedback through our discussion page (you can find the feedback here), and through a short survey (with little participation), which confirmed the interest of users and volunteers in respect of the programs we needed to promote. During 2015 we have also invited the community to join in our work groups. This proposal is still at very early stages, we are still in the process of validating information and organizing the groups, but it has become clear by already that approximately 70% of our 20 interested members would like to work on the Education Program, and the remaining 30% would like to participate in the GLAM Program.

5. Please provide a link to your organization's strategic plan and separate annual plans for the current and/or proposed funding period, if you have them. A strategic plan is required.
  • WMAR's strategic plan (only in Spanish) can be found on the following link


Financials: current funding period[edit]

The purpose of this section is to give the FDC an idea of how your organization is receiving funds and spending funds toward your current plan. Your current funding period is the funding period now in progress (e.g. 1 January 2015 to 31 December 2015 for most organizations). For organizations new to the APG process, your current funding period is the 12 months before your upcoming funding period (e.g. 1 January 2015 to 31 December 2015 for most organizations).


Table 2

Financials for the current funding period
Revenues or expenses Planned (budgeted) Actual, until one month before the proposal due date Projected
Currency requested US dollars Currency requested US dollars Currency requested US dollars
Revenues (from all sources) USD 212.000,00 USD 212.000,00 USD 212.000,00 USD 212.000,00 USD 212.000,00 USD 212.000,00
Expenses USD 212.000,00 USD 212.000,00 USD 136.840,00 USD 136.840,00 USD 212.000,00 USD 212.000,00

Table 2 notes:


Programs: upcoming year's annual plan[edit]

Wikimedia Argentina will focus its strategy during 2015-2016 through 3 programs:

Programs[edit]

Education program[edit]

The Education Program, remains as one of the main programs of Wikimedia Argentina . No major changes in the formulation and program planning have been done, and after a year in which we strengthened alliances and we conducted projects and activities in an orderly manner, we have learned from the changes arising from the context in order to consolidate the program; focusing in long term projects, avoiding, isolated activities within the educational community.

In this sense , the strategic approaches to seek our Education program targets in 2015-2016 are:

  • Wikilabs: Incubator of experiences and educational practices within the Wikimedia projects.
  • Educational Edit-a-thons: Education project where students come in close contact with the history of their local contexts and contribute to the collective building of their historical memory. The building of historical memory as an educational line is strongly present in schools and classrooms.
  • Collective Experiences: Contests and editing challenges to improve the contests within Wikimedia projects
  • Wikiworkshops:Teachers as leading actors. We have hosted several editing workshops for teachers and actors of influence in the classroom to generate change, and to impulse Wikimedia projects. To design theses workshops we use the design thinking methodology.

GLAM program[edit]

The GLAM program remains as one of the main programs for Wikimedia Argentina too . During 2015 we have learned to focus our activities with cultural institutions as a way to improve our performance and generate long-term sustainable projects . Also, Wikimedia Argentina will encourage through its GLAM program the cross-cutting strategic line of construction of the historical memory of Argentina . This strategic line that also cross-cutting the Education program, defines much of our work , also through a new program's action: the EduGlam project.

Our GLAM objectives will be driven by the following strategic approaches:

  • Digitize, liberalization and creation of content : Activities driven by WMAR, Wikimedia community and cultural institutions in order to promote the release and of quality content to improve Wikimedia projects. Among the activities within this project we include photography contests, editing challenges, the digitizing project etc.
  • Strengthening cultural institutions: Strategic approach that aims to strengthen the cultural institutions we work with, through activities to improve their skills in the field of free culture.
  • Construction of the local culture : Strategic approach which aims to promote the construction of the local culture and identity in Argentina

Community Support program[edit]

The Community Support Program is the new program launched by Wikimedia Argentina for 2016. During 2015, we have analyzed the composition of our community and we have realized that beyond editors, Wikimedia Argentina’s community is wider and more diverse . We have also re-defined the meaning of the concept federalization and we have understood that the support to our projects can arrive from different spaces. Therefore, we will focus on working with existing communities and support initiatives that put them in value as well as encourage initiatives which will generate a more diverse and plural community and other projects and activities to empower WMAR's community aligned to our strategy .

During 2015-2016 our main objectives will be driven by the following strategic approaches :

  • Build community identity:To promote meeting spaces in the community as places where to strengthen ties and organize working groups to improve the projects carried out by WMAR.
  • Users and editors’ support: Support initiatives and trainings regarding users and editors’ needs, as our most important target groups.

Strategic lines[edit]

The four strategic lines within the programs are:

  • Participation and content: promoting larger participation in Wikimedia projects and increasing their content.
  • Promotion of Free Culture: raising awareness of the concept of free culture and the release of public domain archives.
  • Scaling up-Federalization: increasing community participation in projects of Wikimedia Argentina and improve the support provided by the organization to projects and initiatives carried out by volunteers , partners and other community members within Argentina.
  • Liberation and creation of content: Improving the number of material released and created to better articulate the programs and actions of Wikimedia Argentina

Education Program[edit]

Education Program

Education Program Context
Education Program Context

Strategic approaches[edit]

Education program is framed through the following strategic approaches:


  • Wikilabs: Incubators experiences and educational practices within the Wikimedia projects.
  • Educational Edit-a-thons: Education project where students come in close contact with the history of their local contexts and contribute to the collective building of their historical memory. The building of historical memory as an educational line is strongly present in schools and classrooms.
  • Collective Experiences: Contests and editing challenges to improve the contests within Wikimedia projects
  • Wikiworkshops:Teachers as leading actors. We have hosted several editing workshops for teachers and actors of influence in the classroom to generate change, and to impulse Wikimedia projects by using the design thinking methodology


Preliminary program analysis[edit]

Refers to short and long-term education's preliminar analysis.

Short term: comparing metrics and results 2014-2015[edit]

Global Metrics comparison results 2014-2015[1]
Metric 2014 results (from impact report) Results (as of 30.06.2015) Results (as of 30.09.2015) Compared results Comments
# of active editors involved 11 264 264 +2300 %
# of new editors 519 808 1532 (+724) +195%
# of individuals involved 1082 1102 1479 (+337) +37%
# of new images/media added to Wikimedia articles/pages 31 n/a n/a n/a Ongoing contests. Results not yet available.
# of articles added or improved on Wikimedia projects 125 160 238 + 8 on Wikibooks: 280 (+130) +124% New initiatives for editing contests at schools are being carried out and numbers and not yet available.
Absolute value of bytes added to or deleted from Wikimedia projects 1,188,123 1,002,803 2,668,987 (+1,646, 184 ) +125 Accounts for the result of projects carried out in the last 6 months -3 months, if we consider that the academic year begins at the end of March-. We have yet to include the results of the current contests for which editing work is not finished.
Anual Plan 2014-2015 results: evolution of metrics (from expected in the annual plan to date 31/09/2015)
Metric Expected results 2015 Results as per progress report Results as of 30/09/2015 Comparative result (expected results annual plan 2015 and result as of 30.09.2015)
400 teachers participating in online courses. 400 257 257 64,25%
60% of participants following the course to the end. 189 175 175 92,5%
50% of participants being new users. 129 229 229 +77,5%
5% remaining active users 3 months after ending the course. 15 Not available yet 29 +93,3%
10 referents of the program Conectar Igualdad trained. 10 259 309 +2990%
80% teacher satisfaction rate. 80% 96% 96% + 20%
5 teachers launching projects with Wikimedia offline in the 3 months following the course. 5 teachers n/a n/a The Conectar Igualdad program dismissed Wikimedia Offline as a priority.
Creation of a shared blog where educators can contribute with their own experiences in education 1 space n/a 2 2 spaces created to share educational results (UNER and WMAR’s education site)
50 new users in Wikipedia and 25 articles improved. 50 32 80 +60%
500 students benefited directly or indirectly. 500 401 520 +4%
70% of students being new users. 350 341 425 +21,4%
At 5 articles edited. 5 16 19 +280%
At least 5% remaining active after the workshops. 25 2 2 8%
5 new manuals or other material developed and new educational alliances made. 5 4 4 80%
5 educational guides elaborated. 5 Not yet available Not yet available Scheduled for October 2015
Delivering the guides to at least 100 teachers. 100 teachers involved Not yet available Not yet available Scheduled for October 2015
At least 3 guides published. 3 Not yet available Not yet available Scheduled for October 2015
5 new tutorials created. 5 5 21 +320%
1 pilot project of Wikimedia immersion at a schools. 1 n/a n/a The project didn’t finally make the city government’s agenda for the current year.
1 editing contest 1 1 1 To date, 40 new articles created. Ongoing contest.
At least 1000 articles created and edited. 1000 Not yet available Not yet available To date, 40 new articles created. Ongoing contest.
150 active participants. 150 0 71 47,3%
14 participants remaining active 6 months after the contest. 14 Not yet available Not yet available No data to date. Ongoing contest
At least 45 of the participants being new Wikipedia users. 45 0 71 +57%
3 new alliances with educational portals. 3 2 3 100%
At least 5 conferences held during 2015. 5 4 7 +40%
5 press articles about the projects published in 2015 5 6 11 +120%
15 educational ambassadors recruited. 15 8 8 53,3%
5 out of the 15 ambassadors, to develop a project. 5 4 5 100%
At least 1 project presented through the net. 1 2 2 +100%
At least 10 participating in our online courses as volunteers. 10 5 5 50%
7 professors to take on a Campus Rep. Strategy. 7 n/a n/a Not projected for this year.
2 workshops organized at Villa 21 2 1 2 100%
7 professors to take on a Campus Rep. Strategy. 1000 Not yet available Not yet available To date, 40 new articles created. Ongoing contest.
At least 20 younger participants attending the workshops. 20 11 16 80%
3 articles improved. 3 Not yet available 1 33,3%
30% of the participants being new users. 5 Not yet available 6 +20%
1 work strategy for adults carried out. 1 n/a n/a Not projected for this year. The proposal was dismissed from the government’s agenda.
Participation in at least 2 informal events, with an attendance of 100 people to each event. 200 people 100 330 +65%
70% of the participants consider that they understand the meaning of free culture after the online courses. 70% 96% 96% +26%

Long-term Education Program's target: scaling up program[edit]

Strategies for scaling up programs help us to visualize the long-term impact we want to achieve with our program and the actors needed for this purpose.
The proposed long-term WMAR's Education program can be defined as follows;

Following Jocelyn DeJong methodology, the scaling up of the Education program’s impact should be:

Long-term Education Program's target
Strategy 1: Organizational expansion Strategy 2: Catalysing Role Strategy 3: Diffusion Strategy 4: Influency policy Strategy 5: Mainstreaming in Development
Main Objectives Establishing solid partnerships with the organizations that collaborate with Wikimedia projects Achieving steady participation from the actors involved Promoting deeper and fuller knowledge of WMAR’s Education Project by encouraging active participation Encouraging debate and becoming an articulation point in the change of education paradigms which is currently taking place in Argentina WMAR’s Classroom Project, with Wikipedia as main project to engage active and steady participation from the education community
Type of organization involved Wikimedia Argentina The education community as a whole The education community as a whole The education community as a whole. The government as promoter of national policies for technological expansion The education community and the national and local governments as a whole

Needs Assessments[edit]

My personal wish is to be able to think about schools not just as places where contents are transferred but also as places where knowledge is produced. How can we achieve this? Wikimedia projects and their methods of production give us some clues that we, as teachers, need to interpret through our didactic lens.
Miriam Latorre, graduate in Education and tutor of the online course “bridges between school, digital and free cultures

Education Global Metrics 2016[edit]

Table 3

Program (1) # of newly registered users (2) # of active editors involved (3) # of individuals involved (4a) # of new images/media added to Wikimedia articles/pages (4b) # of new images/media uploaded (optional) (5) # of articles added or improved on Wikimedia projects (6) Absolute value of bytes added to or deleted from Wikimedia projects
Education Program* At least 1615 At least 235 At least 2583 At least 200 At least 50 At least 560 Not yet available
  • We found it difficult to give total numbers. The Education program and the content of its activities are referred to our education community's needs. The numbers are an initial estimate.


Education Program's smart objectives & activities[edit]

Participation and content[edit]

Online Participation and content[edit]

Participation

Strategic objective: To encourage the participation of the education community through inclusive initiatives and proposals suited to their needs during the academic year 2015-2016.

Consolidating the role of educators as editors and creators of quality content for their region and for the global Wikimedia community.

  • 600 hundred education experts trained on WMAR’s Education Program and other Wikimedia projects in three online courses during the academic year 2015-2016 (March to December).
  • At least 500 hundred education experts becoming new users of Wikipedia and 360 finished the virtual course in time and form.
  • To increase to 15 (now 8) the number of teachers involved in WMAR educational program after the virtual course, from June to October
  • To ensure that after the virtual course, at least 35 editors remain active 3 months later and 20 are active after 6 months.

Content

Strategic objective: To increase the quantity of content added directly by education experts to Wikipedia, Wikipedia Commons and other projects, as a result of their participation in virtual initiatives.

  • 320 articles improved by education leaders as a result of their participation in the virtual courses organized during the school year 2015-2016.
  • At least 100 of these considered to be quality improved or created articles by WMAR standards.
  • Increasing the number of projects to 10 ready to be used in the classroom, designed by the participants in the virtual initiatives.
Online project: Online course
WMAR online course: Building bridges between school, digital and free cultures

This activity responds to WMAR’s strategic approach for the Education Program: Wikilabs[2]

What is Wikimedia Argentina’s online course?

What constitutes a good distance-learning experience? How can the same content be suited for different educator profiles and contexts? These are some of the questions that guided Wikimedia Argentina through the process of producing, designing and creating a training proposal for teachers all over Latin America, back in 2014.
The course, initially conceived as an 8-week training event, redefined part of its objectives during 2015 to become a strategy to generate new and independent editors, where participants were introduced to Wikimedia projects and encouraged to involve in Wikipedia as active editors.

The course develops within a learning frame which is oriented towards two clear objectives:

  • For the education community to learn and take ownership of the Wikimedia Projects, generating an impact in teaching practices.
  • To encourage education leaders to become new editors of Wikipedia, consolidating as autonomous creators of quality content.

Why using this strategy? Which issues does it address?

Wikimedia Argentina’s online course was put forward after analyzing the demands received from the education community. Given the current context of technology immersion, Argentina is experiencing a change in the methodology and education paradigms, where educators are becoming the key actors in the new ways to build knowledge in the classroom.
We step away from educational proposals such as MOOCs, to offer a different type of online course with experienced tutors, where participants are guided all the way through the learning process, and where the focus is placed on editing Wikipedia and generating long-term commitment to the projects.
In this sense, the proposal responds to the action lines defined as solutions to the following contextual issues:

Objective Issues addressed
To generate a sense of ownership and personal achievement which, in turn, has an impact on educational practices Increasing and improving educator’s knowledge of Wikimedia projects and how to implement them in the classroom in practical terms
To facilitate the replicability of the knowledge and skills acquired in the course Working locally to reach globally. Our proposal reached the whole territory of Argentina and extended to other Latin American countries
To create community Establishing long term relationships and encouraging education leaders to take up a role as Wiki ambassadors of the Education Project
To provide flexible learning Offering quality-driven evaluation, without the temporality and rigidity of common learning courses. Guaranteeing the sustainability of the proposal. The learning space understood as an incubator of ideas
2016's actions sum up
What's next?

• WMAR will maintain its educational proposal for teachers in the online course format.
• WMAR plans to launch a second edition of the course, which will focus entirely on how to edit Wikipedia and its sister projects.
• WMAR is working on the design of its first and new education platform, through which teacher proposals will be directed and courses will be designed and launched autonomously. At the same time, we aim to design and arrange new course proposals and make them available to the teaching community as required.
• WMAR wants to impulse this proposal both at regional level and through the Iberocoop network. We are also working to make the project replicable globally.

Logic Model
Virtual course Logic Model
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of new registered users Total number of new users joining as a result of the proposed activity 44 293 500
Number of active editors involved. Total number of active users before carrying out the activity 26 86 100
Number of articles improved Total number of articles created or improved 93 130 320
Number of quality improved or created articles Total number of articles created or improved considering the WMAR's quality standards n/a n/a 100
Number of participants Total number of participants in our education-related activities 100 369 At least 600
Number of bytes added Total number of bytes added 92,567 1,383,310 To be defined
Number of experiences shared Number of individual experiences and educational proposals provided by teachers, shared and ready to be used in the classroom 0 2 At least 10
Participant dropout (%) Percentage of participants starting but not following the course to the end 30% 44,5% 40%
Editor retention (%) Number of editors remaining active 3/6 months after the end of the course 12 29 35
Replicability in the Iberocoop Replicability of the proposal in different chapters in the region and Iberocoop 0 0 At least 1
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction from educational partners Partners satisfaction n/a n/a 70% (at least) Survey conducted
 % of satisfaction from teachers and students, all levels Teachers and students’ satisfaction n/a n/a At least 80% Survey conducted
 % of diversity  % of people taking the online proposal from outside Buenos Aires and from the region n/a n/a Not yet available Participant observation
 % learning  % teachers using Wikimedia projects in the classroom n/a n/a Not yet available Participant observation
Survey conducted

Onsite Participation and content[edit]

Participation

Strategic Objective: To improve the participation of educators and students from higher education institutions and secondary schools, as a way to include WMAR’s Education Program in the daily curricula.

Engaging students and teachers in improving the content of Wikimedia projects

  • Training 100 secondary-school teachers during the first two semesters of the year, as a way to introduce WMAR’s education program in the classroom, from April to November 2016
  • 700 hundred students directly or indirectly trained by their teachers and through WMAR activities, to improve students’ knowledge of Wikipedia and Wikimedia Commons and their application as learning tools in the classroom between April and November 2016
  • At least 80 teachers and 550 students becoming new registered users

Promoting the construction of local patrimony and national identity in Argentina, through cultural and educational initiatives

  • 200 students and 20 teachers participating in 4 education editathons from April to October, 2016
  • From this 200 hundred , at least 100 become new users in Wikipedia and 80 new users in Wikimedia Commons from April to October, 2016

Facilitating specialized instances of construction of knowledge in order to increase the amount of quality articles in Wikipedia.

  • Engaging 2 new institutions of higher education in our work, focusing on specific areas of knowledge, from March to August 2016
  • This would mean at least 50 new university students involved in editing projects, at least 35 of them new users.

New volunteers from our current community involved as trainers

  • To increase from 12 to 18 the number of volunteers coming from our current community as trainees in educational workshops

Content

Strategic objective: To improve the quality and quantity of the content in Wikipedia and Wikimedia Commons

High School

  • At least 100 new articles created or improved by 300 students through at least 5 specific and strategic edition contests within the secondary schools around the country from May to November, mainly.
  • At least 50 articles considered quality articles by Wikimedia Argentina quality standards
  • At least 100 students improve 150 articles by adding images to them through our annual contest launched in September 2016

University

  • At least 100 articles created or improved by the students of higher education from May to October 2016
  • 10 to 20 students remaining active editors in the 3 months following the workshops, and 5 still active after 6 months

Educational Edith-a-tons

  • At least 4 educational edithathons carried from April to October, that will mean at least 20 articles improved or created and 50 new images uploaded
  • Retaining 3 students as active editors 6 months after the education editathons


Onsite project 1: face-to-face trainings
Changing the approach to face-to-face training

This activity is linked to the following strategic approach planned within WMAR’s Education Program: Wikiworkshops and Education Edith-a-tons[2]

WMAR will continue to push onsite training of teachers and students as a means to articulate the implementation in classrooms of at least two projects: Wikipedia and Wikimedia Commons. During 2016 we will cease isolated training events, framing our training activities within specific projects instead. Such activities will be aimed at future educators, teachers and students from stable counterparts and will focus on improving participation and increasing the amount of quality content within each project.

From this point of view, each project will have a duration of 3 months and will be developed in three stages, established before the start of the activities.

Secondary Education strategy
Stage 1 Stage 2 Stage 3
Training courses for educators from secondary schools, universities and teacher-training institutions Training of participating ICT experts Implementation of an edition project powered by teachers and carried out through a network of students (contests/specific editing challenges/photo contests/ translating challenges suited to each particular context and school levels)[4]
Identification of leading ICT students Training support for teachers and ICT experts in the classroom Final evaluation of the activity
University strategy
Stage 1 Stage 2 Stage 3
To train teachers and students, all at once through one workshop Define the activity and the content that is going to be worked with WMAR support To develop an specific activity according their interests and needs that would mean an improvement of content in any Wikimedia project

Why using this strategy? Which issues does it address?

This training project responds to the needs detected by WMAR along the course of our work in different education environments. The issues we have come across are similar and common to most educational institutions: a lack of knowledge of Wikimedia projects and of the possibilities of their implementation in the classroom. In view of these issues we have come to the following conclusions:

  • Isolated training activities improve the knowledge of teachers, but this knowledge is not necessarily applied in the classroom
  • There is no correlation between content and teacher training. On the contrary, there is correlation between trained teachers and intention to implement a project based on Wikipedia or Wikimedia Commons in the classroom
  • Those projects which keep students involved in activities show faster progress and generate better results in terms of numbers

Considering the above, we believe that institutionalizing the Training project will promote:

Objective Issues addressed
Generating stable relationships with educational institutions at all levels It allows us to offer different content in the teacher training courses, separating these courses from the activities in our strategic line of free culture awareness
Generating editing projects that can be applied in teaching environments It stops teacher training courses being isolated and sporadic activities
Consolidating the number of counterparts in the Education Program It generates a stable work network with our counterparts
Engages students as actors in the creation of content It provides a balanced response to the need and requirement of teachers and students to belong to and identify with a project
2016's actions sum up
What's next?
  • WMAR will continue to channel the actions carried out with its counterparts through this training project.
  • WMAR will work towards specific actions and results, in agreement with those counterparts which have already received training, generating stable work relations and becoming a point of reference in the country.
  • WMAR’s plan is to design actions and offer activities suited to the needs of educators and students, involving them actively and considering their particular contexts and realities.
  • WMAR aims to reach partnership agreements with 2 new universities, contributing to the qualitative and quantitative improvement of the content of Wikimedia projects.
Logic Model
Editing challenges and Photo contests
Onsite project 2: Cross cutting programs: EduGlam proposal, building a culture of memory in Argentina
Education Edit-a-thons
EduGlam project

This activity responds to WMAR’s strategic approach for the Education Program: Education Edit-a-thons[2]

Cross cutting programs: EduGlam
Wikimedia Argentina has been working on analyzing the interests, reality and needs of its local context during 2015. Bringing memory back to society has had as an immediate consequence in terms of revaluating Argentina’s social and cultural Patrimony.
Apart from our classic Education and GLAM projects we are now promoting activities which link education and promotion of culture in order to reach new participants and introduce them to culture and to social responsibility and citizenship.
We have been working on redefining the scope of editathons and reformulating them as educational and cultural activities which have been of great importance for Wikimedia Argentina. The change in the paradigm has been remarkable. Defining a new strategic line of work, such as the creation of spaces for the construction of memory, is a priority for WMAR as a means to continue our work in a more organized and consistent manner. In this sense, educational edithatons are already showing very satisfactory results as great spaces to engage new and future editors.

The reasons why we are introducing a new strategic line in Education and GLAM projects are:

  • Building the cultural and historical memory in Argentina is a strategic objective that crosscuts the cultural agenda and the educational curricula.
  • The national and jurisdictional policies of the model 1:1 (one computer for one student) introduced by National Decree in 2010, has improved the possibility of accessing knowledge through the necessary tools in order to reduce the digital breach, and the creation of same opportunities for everyone at social level.
  • In terms of cultural policies, the government has started to highlight and give relevance to human rights and Argentine memory construction.
  • To improve educational and cultural results by organizing activities with both institutions at the same time, as a way to coordinate the limited resources.

Education Edit-a-thon
Education edit-a-thons are included in the strategic action plan of our Education Program. In 2014, Wikimedia Argentina started implementing this activity which, mainstreamed by the strategic line of GLAM projects –to support the construction of Argentina’s national identity-, meant that for the first time, the strictness of cultural institutions was broken to allow students to take active part in them. Our plan for 2016 is to continue to power actions which favor the interaction of cultural institutions with educators and students.
The project calls for museums and archives to become spaces where students, guided by their teachers, can build knowledge through the historical patrimony guarded by these institutions. <br<

The project, which we will continue to impulse in 2016, responds to the following objectives:

  • To make the most of the potential of museums and archives as learning resources, bringing these spaces closer to the classroom or turning them into “classrooms”, as places where knowledge can be found, produced and built in a joint manner.
  • To position cultural and historical heritage, by highlighting local cultural patrimony in Wikipedia and Wikimedia commons thanks to the intervention of students supported by WMAR.
  • To generate a community of younger new editors.

Indirectly, WMAR also aims to:

  • Put cultural institutions into value as learning environments.

Why using this strategy? Which issues does it address?

Education editathons are also part of WMAR’s response to the demands in matters of diversity:
Education editathons have become a good strategy to attract students from every social background, sharing the same educational resources and working in similar contexts.

They have also been our strategic answer to the similarities found in the demands from school and cultural contexts.

  • Education editathons constitute the practical application of a line of action which governs both the Education and GLAM programs: they reflect the adaptability of our strategy to different contexts.
Objective Issues addressed
To increase to potential of use of museums and archives, bringing these resources closer to the classrooms, or turning them into “classrooms”, spaces where knowledge can be found, produced and built in a joint manner It helps highlighting and improving the existing knowledge of the local patrimony through the intervention of students, facilitating the collective construction of the Argentine identity
To bring cultural and historical heritage to the front, by highlighting local cultural patrimony in Wikipedia and Wikimedia commons, thanks to the intervention of students supported by WMAR It links the Education and GLAM projects through a common strategic line, making it possible for students and teachers to work with material of cultural value with the objective of generating contents in Wikipedia and Wikimedia Commons
Generating a community of younger new editors It introduces young users to editing Wikipedia and Wikimedia Commons, with the aim to increase the number of editors of the Wikimedia projects in Spanish
2016's actions sum up
What's next?
  • Wikimedia Argentina will organize 4 education edith-a-tons during 2016, with an expected participation of 500 students.
  • The counterparts involved will be the cultural institutions with which WMAR currently works -5 in total-, and the local government counterparts supporting the GLAM program.
  • Establishing common objectives for the GLAM and Education programs is a strategy which we will continue to use in response to the local context, pushing for the interaction between younger users, the tools provided through the national programs of technology immersion, and the local patrimony, with the aim to boost the number of new editors.
  • Our work with schools will continue to be carried out through the national government in the frame of the Conectar Igualdad program.
  • This program will be oriented towards strengthening social inclusion and supporting cultural diversity.
  • The construction of the national identity is mainstreamed by this activity, through the promotion of cultural institutions powered by the GLAM program.
Logic Model
EDUGLAM projects
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of new registered users Total number of new users joining as a result of the proposed activity 441 515 At least 665
Number of active editors involved. Total number of active users before carrying out the activity 94 178 At least 205
Number of articles improved Total number of articles created or improved 34 116 220
Number of participants Total number of participants in our education-related activities 526 1100 At least 1050
Number of images uploaded Total number images uploaded as a result of an education activity n/a n/a At least 50
Number of bytes added Total number of bytes added 33,111 1,285,677 To be defined
Number of educators involves Number of teachers involved in the training project 429 362 At least 100
Number of students involved Number of students involved in the training project n/a 760 900
Number of institutions involved. Number of institutions compromised with the projects 9 11 13
Number of images added to articles Total number of images used to improve articles in Wikipedia 31 Ongoing contest 150
Number of editors retained Number of editors who remain active 6 months from the end of the course 17 To be defined Estimated 10 to 20
Number of quality articles and edits Number of articles and edits produced by participants in the course which are considered quality contents by WMAR standards n/a n/a At least 50
Number of volunteers involved Total number of volunteers involved in the activity n/a 12 18
Number of editors retained Number of editors who remain active 6 months from the end of the course 17 To be defined Estimated 10 to 20
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction from educational partners Partners satisfaction n/a n/a 70% (at least) Suvey conducted
 % of satisfaction from teachers and students, all levels Teachers and students’ satisfaction n/a n/a At least 80% Suvey conducted
% of innovative activities Activities re-defined as a results of WMAR’s learning, and planned to be done in 2016 for the 1st time. 1 2 2 re-defined activity:*Educational institutions role and involvement * Education edith-a-tons  % of change from the original target
 % improvement of quality content Articles improved or created under the WMAR quality point of view n/a n/a At least 50 articles Number of articles.

Scaling up - Federalization[edit]

Strategic Objective: To encourage ownership of the Education Program by promoting the participation of educators and students from different regions of Argentina

To support educational proposals powered by teachers in Argentina

  • To spread the WMAR Educational Program by training 100 future teachers, 80 new users, between April and September, 2016, focusing on their role of educators in different regions of Argentina.
  • To increase the number of Wiki ambassadors of WMAR’s Education program during 2016 to 15 teachers (currently 8).
  • At least 10 activities carried out by at least 15 of our Wiki ambassadors between March and October[5].
  • At least 5 of these 10 activities being specific editing contests at schools, involving teachers and students in their development[6].
  • At least 100 articles improved or created during the specific editing contests- 20 articles per contest- from May to November, mainly[6]
  • At least 50 articles considered quality articles by Wikimedia Argentina quality indicators[6]

To favor the participation of students as promoters of WMAR’s education activities

  • To bring the total number of student Wiki ambassadors to 80 – 59 to date-, being responsible for promoting Wikimedia projects in educational institutions throughout Argentina.
  • To retain our existing students Wiki ambassadors in Buenos Aires and Misiones, and to gain ambassadors in at least one new region and schools in Argentina.
  • To retain 5 of the 80 student editors during the school year 2015-2016.


Wikiambassadors' project
Building a network of Wikipedian ambassadors in matters of education

This activity responds to the strategic approach of WMAR’s Education Program: Collective experiences[2]. This activity is linked to the objectives and results expected for the Onsite Training project.

During 2015 Wikimedia Argentina put forward a program of Wikipedian ambassadors of the Education Program. To date, 8 experts in education from schools and universities in the country have promoted projects within the classroom with the objective to improve the content and increase student participation in Wikimedia projects. Our proposal, which is new in many of the educational institutions approached, is a break through the existing education paradigms, a trend that we have observed in Argentina since 2010. The vast geographical extension of Argentina makes it necessary for us to use this type of strategy, which despite being designed to sort out geographic limitations, serves also to provide a solid basis for the future development of the Education program creating a network of collaborators which is sustainable long-term.
Students collaborating as Wikipedian ambassadors, as well as ICT leading students, are also starting to play this role. They are our actors in the local context and the channels that WMAR supports to spread the Education Program and ensure the replicability of its projects.

The objectives and main characteristics of the project can be defined like this:

  • To promote free culture awareness through the word of recognized education experts among the education community.
  • To involve teachers in the Education Program as promoters and points of reference for its diffusion.
  • To link teachers’ work and active participation by students as promoters of activities within the classroom, with proposals agreed upon by consensus.

Why using this strategy? Which issues does it address?

WMAR aims to generate programs which are sustainable. The sustainability of the Education Program depends largely on its replicability and the fact that it can be applied as reference in different types of education institutions throughout the country. With objectives which are similar to our proposal for Onsite Training where we aim at identifying and training potential ambassadors, this strategic line mainstreams each of the projects powered within the Education Program.

Considering the above, we believe that institutionalizing the Training project will promote:

Objective Issues addressed
To promote free culture awareness through the word of education leaders among the education community Improving the existing knowledge about free culture and Wikimedia projects among students
To involve teachers in the Education Program as promoters of its activities and points of reference for its diffusion Improving the knowledge about our Education Program. Implementing projects in the classroom through specific activities which bring an improvement to the contents of Wikimedia projects
To link teachers’ work and active participation by students as promoters of activities within the classroom, with proposals agreed upon by consensus Legitimizing classroom activities which encourage student participation, as actors and producers of knowledge in Wikimedia projects, in particular in Wikipedia and Wikimedia Commons
2016's actions sum up
What's next?
  • WMAR will continue to work with teaching experts and students with the objective to introduce the Education Program in classrooms.
  • WMAR will work in a suitable, contextualized manner according to the reality of each of the collaborating institutions, with the aim to improve the content of Wikimedia projects in terms of quality and quantity, through specific actions.
  • By involving teachers and students in the coordination and implementation of the program, WMAR seeks to consolidate and grant sustainability to the Education Program.
  • WMAR’s proposal for 2016 is to consolidate the program with an improvement focused on results rather than the total number of institutions involved.
Logic Model
Wikiambassadors projects
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of institutions involved Number of educational institutions involved 9 11 13
Number of student ambassadors Number of student ambassadors n/a 59 80
Number of education expert ambassadors Number of teachers ambassador n/a 8 15
Number of activities conducted Number of times an activity is replicated after being first conducted n/a 9 10
Number of volunteers involved Total number of volunteers involved in the development of the activity n/a 67 95
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction from educational partners Partners satisfaction n/a n/a 80% Survey conducted
 % of innovative activities Activities re-defined as a results of 2015 learning and impact, and planned to be done in 2016 for the 1st timer n/a 1 1 re-defined activity:Students wiki ambassadors as a project Number of new activities. % of change from the original target.
 % of diversity  % of social and cultural diversity involved as wiki ambassadors 0 n/a Not yet available Participant observation

Free Culture Awareness[edit]

Strategic Objective: To increase the understanding of free knowledge within the educational community as a way to position WMAR’s Education Program in the public agenda.
To generate and train a network of new contacts to improve the understanding of the Education Program within the specialized community.

  • At least 5 lectures given in strategic seminars and conferences to position the WMARs education program from April to October 2016, attacting at least 500 people..
  • To get in touch with at least 10 new educational experts during 2016.

To raise awareness about free knowledge among multiplication agents.

  • To consolidate the role of WMAR’s Education Program as a political consultant during 2016.
  • To consolidate the current discussion about free culture and become the institutional and political point of reference on this subject by attending at least 5 specialized encounters.
  • To build a media agenda of at least 10 press contacts to position WMAR’s Education program as a reference in the country in terms of education and use of technology for education purposes in the classroom.
  • At least 8 mentions in the media regarding our Education Program during 2016.


Positioning Wikimedia Argentina
Positioning Wikimedia Argentina in the public agenda

One of the priorities of the organization is to position Wikimedia Argentina’s Education Program. Through specific on-site activities, WMAR proposes to improve the existing knowledge about free culture and impulse the Education Program, aiming at approaching potential collaborating institutions, potential ambassador teachers and future new younger editors. Likewise, we are working to be the educational referent on free culture and to establish Wikimedia as the organization that promotes free culture in the region and throughout Argentina.
In this regard, our objectives can be defined as follows:

  • To consolidate the position of WMAR’s Education Program as a referent in strategic spaces.
  • To sustainably build and broaden the network of WMAR contacts related to the Education Program.
  • To generate and build debate about free culture in educational environments in Argentina.

Why using this strategy? Which issues does it address? Working in the promotion and diffusion of free culture is the necessary previous step, although not sufficient, to achieve a consistent implementation of WMAR’s Education Program within institutions and in diverse educational environments.

Considering the above, we believe that institutionalizing the Training project will promote:

Objective Issues addressed
To consolidate the position of WMAR’s Education Program as a referent in strategic spaces Strategically raising awareness of the concept of free culture and WMAR’s Education Program in diverse educational environments
To sustainably build and broaden the network of WMAR contacts, related to the Education Program Building a network of contacts, experts in education, who help us promote the program and its related projects
To generate and build debate on free culture in educational environments in Argentina Institutionalizing WMAR as advisor and generator of debate on free culture in Argentina
2016's actions sum up
What's next?
  • Approaching 5 education related institutions to create awareness on free culture, the Education Program and how they can be used in projects and activities in the classroom.
  • Promoting WMAR in its functions as a reference organization for free culture within educational contexts and as a link with government institutions.
  • Establishing WMAR as a point of reference in the generation of debate on free culture in the country.
  • Promoting our work in the Education Program among reference educational environments.
  • Networking and generating new alliances in educational organizations, alliances that help us guarantee the correct functioning and sustainability of the Education Program
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of new registered users Total number of new users gained thanks to the proposed activity Not applicable Not applicable Not applicable
Number of active editors involved Total number of active users before the activity Not applicable Not applicable Not applicable
Number of articles added or improved on Wikimedia projects Total number of articles created or improved Not applicable Not applicable Not applicable
Number of bytes added Total number of bytes added Not applicable Not applicable Not applicable
Number of participants Total number of participants in the educational activities 442 330 500
Number of new institutional connections Total number of new educative institutions added as WMAR partners 9 11 Not yet available
Number of new contacts in the media Number of new contacts in specialized cultural media n/a n/a 10
Number of contacts acquired Number of new contacts acquired for the Education Program n/a n/a 10
Number of times the Education Project is mentioned in the media Total number of mentions to the program in education specialized media 0 2 8
Number of volunteers involved Total number of volunteers involved in the development of the activity n/a n/a At least 3[7]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % political impact # of political meetings done during 2016 as educational advisers n/a 2 At least 4 Number of meetings
% culture building Number of events where WMAR is invited as the reference organization in the field of free culture.% of mind changing post-events 3 5 At least 5 Number of events attended.Survey conducted post-event.

Liberation and creation of content[edit]

Strategic objective:To create new and useful material to suit the needs, contexts and reality of the education experts as way to build a long- term sustainable program

To produce strategic material to support the sustainable functioning and quality of WMAR’s Education Program

Own educational platform:

  • 1 education platform created from February to October 2016 where to sum up all the educational resources and accessible at any time exclusive to Wikimedia Argentina.
  • At least 2 online courses (1st and 2nd edition) available in the platform, anytime, an ready to be used by the global community.
  • To position in the platform 5 educational manuals to encourage the appropriation of our Education Program by the teachers.
  • To position in the platform at least 10 new educational proposals designed by the teachers participants from the online courses, during 2016.[8]
  • To design the educational platform as a meeting space for teachers, students and the educational community in its whole.

Gamified proposal:

  • To design a gamified educational proposal to favor younger users taking ownership of the project from between January and November 2016.
  • At least 2 wiki challenges conducted through the gamified proposal, between May and August.
  • At least 200 students involved in the wiki challenges, 170 of them becoming new users.
  • At least 10 of them become active editors after taking part of the wiki challenges between June and November, 2016
  • The new 10 active editors mean an improvement of at least 20 articles in Wikipedia or any other Wikimedia project, between June and November 2016

To create quality material that contributes to improve the existing knowledge about the Wikimedia movement

  • To release 5 educational manuals (between January and March) to help teachers, students and educational referents adapt any WMAR initiative to their particular needs and curricula as effectively as possible.
  • 1 publication published and translated into English to be shared in the community covering the steps for the development and organization of a virtual course, during the first semester of 2016 (between January and March).
  • At least 3 new learning pattens created and shared about Wikimedia Argentina experience in education from May to November, 2016.
Towards a sustainable program
Educational support for a sustainable program

WMAR’s main objective is the sustainability of the Education Program; not only measured by the quantity of content generated, but also by the quality of the promoted projects and activities. Quality can be measured by the level of appropriation of the projects among the teaching community.
During 2015, WMAR has developed several educational resources aimed at improving the understanding and use of Wikimedia educational projects. Nevertheless, we believe it is necessary to put our educational resources in context, generating spaces where teachers can participate in the creation of such resources, making our work proposals accessible and adapted to the educational reality.
During 2016, WMAR is going to impulse a gamified project to be implemented in the classroom. This way of bringing Wikipedia and all of WIkimedia’s projects into the classroom, requires a contextualization of our resources through a better understanding of the reality of the recipients.
Our objectives then are as follows:

  • To establish a platform of educational content, which will be accessible at any time and will be exclusive to Wikimedia Argentina.
  • To develop “education itineraries” for the projects in the Education Program that encourage the appropriation of the activities by teachers and students and adapt to school and universities’ contexts.
  • To generate material that can be extrapolated to the whole Spanish speaking Wikimedia community and translated to the global community.
  • To adapt the content of our projects to the contextual reality of educational institutions in Argentina, favoring the participation of students.

Why using this strategy? Which issues does it address? Providing support material is essential for our education activities, in order to draw a line of work for students and educational referents who are internalizing Wikimedia Argentina’s activities or who are promoting actions arising from the concepts contained in our Education Program.


Objective Issues addressed
. To establish a platform of educational content, which will be accessible at any time and will be exclusive to Wikimedia Argentina Having an educational platform that belongs solely to Wikimedia Argentina, strengthens our work in the field of education. It breaks with our current dependence on online courses, offering the possibility for users to access educational material at any time, thus contributing to the creation of a community
To develop “educational itineraries” for the projects in the Education Program that encourage the appropriation of the activities by teachers and students and adapt to school and universities’ contexts It facilitates the assimilation of the WMAR projects by educators
To generate material that can be extrapolated to the whole Spanish speaking Wikimedia community and translated to the global community It positions WMAR’s projects as generators of quality educational proposals
To adapt the content of our projects to the contextual reality of educational institutions in Argentina, favoring the participation of students It improves the suitability of the content of Wikimedia projects to the educational community, all through specific proposals aimed at implementing activities in accordance with WMAR’s objectives in matters of education
2016's actions sum up
What's next?
  • During 2016, WMAR plans to develop new manuals for teachers and students, to be used and that stand for the activities in the classroom.
  • WMAR will develop a new educational proposal based on the gamification of Wikipedia, in order to adapt to the needs and contexts of schools and to improve the content of the Encyclopedia and Wikimedia Commons, as well as to encourage the participation of new editors.
  • WMAR will develop its own educational platform, where users will find educational resources, virtual courses and learning guides, as well as becoming a space for construction of our community.
  • WMAR will create new material that can be used by Iberocoop, the Spanish-speaking community, and that can be translated for the global community
Logic Model
New education materials towards a sustainable program
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of new registered users Total number of new users gained thanks to the proposed activity Not applicable Not applicable At least 170
Number of active editors involved Total number of active users before the activity Not applicable Not applicable At least 30
Number of articles added or improved on Wikimedia projects Total number of articles created or improved n/a n/a At least 20
Number of bytes added Total number of bytes added Not applicable Not applicable Not applicable
Number of participants Total number of participants in the educational activities n/a n/a At least 200
Number of visits to the education portal and the virtual platform Total number of visits to the education website and to the new virtual platform n/a n/a Not yet available
Number of downloads of material Total number of downloads of educational material n/a n/a Not yet available
Use of the educational manuals created Number of teachers and educational referents that make use of the educational manuals n/a n/a Not yet available
Gamification used as a resource Number of students and non-students who use the game resource n/a n/a At least 200
Assessment of the impact in the region and within the Spanish speaking community  % of Wikimedia Argentina’s material used in the region and within the Spanish speaking community n/a n/a Not yet available
Number of volunteers involved Total number of volunteers involved n/a n/a Not yet available
 % of retention Number of users retained n/a n/a At least 10
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction of the global education community Global community satisfaction n/a n/a At least 2 other chapters from the global community become interested in WMAR Education materials Number of tutorings done by WMAR
% of satisfaction of regional (Iberocoop) and Spanish community Iberocoop community satisfaction n/a n/a At least 3 other chapters from the regional an Spanish community become interested in WMAR Education materials Number of tutorings done by WMAR
% of innovative activities New material released n/a n/a 2 new materials released: *1 gamefied proposal *1 educational portal Number of new audiences reach.Number of new proposals/projects designed by teachers
% of learning To provide the materials needed to the educational community n/a n/a At least 5 new guides Number of new proposals/projects designed by teachers

Movement improvement[edit]

Movement improvement: Education program
How does it bring an improvement to the movement?
Movement learning/ Improving movement practices Improving content Increase participation Increase reach Improve quality Encourage innovation Leaning patterns
Participation and content By sharing the knowhow of our virtual course By increasing the content of the Wikimedia projects By increasing the number of people involved in educational activities By increasing the approach to new audiences within the education sector By increasing the content through WMAR’s quality point of view Through our cross cutting program: EduGlam At least 1:Education Edith-a-tons
Scaling up/Federalization By sharing WMAR’s ambassadors strategy By increasing the number of activities done that would represent an increment of content By adding new ambassadors to our program By reaching new partners By increasing the content through WMAR’s quality point of view Our student's ambassador program 1: How to become an student wiki ambassador
Free content awareness Not applicable Not applicable Not applicable By reaching new audiences By establishing an open debate about free culture in educational environments Not applicable Not applicable
Liberation and creation of content By sharing WMAR's new material with the global community Not applicable By reaching teachers and students with the new educational resources Not applicable Not applicable By designed WMAR's own educational portal. By designing the first gamefied proposal At least 1: Gamefing Wikimedia and its projects as an answer to the education context


Educational schedule[edit]

Education schedule - WMAR 2016
Education schedule - WMAR 2016
  • This schedule does not follow an orderly structure per months.
  • This schedule is an approximation to tentative dates for each activity.
  • The proposed evaluations - 3 during the year plus a final assessment - will be adapted according to the time of the year that is considered most suitable.

GLAM Program[edit]

GLAM Program

GLAM Program Context
GLAM Program Context

Strategic approaches[edit]

GLAM program is framed through the following strategic approaches:

  • Digitize, liberalization and creation of content : Activities driven by WMAR, Wikimedia community and cultural institutions in order to promote the release and designed of quality content to improve Wikimedia projects.Among the activities within this project we include photography contests and editing challenges.
  • Strengthening cultural institutions : Project aimed to strengthen the cultural institutions we work with, through activities to improve theirs skills in the field of free culture.
  • Construction of the local culture : Project which aims to promote the construction of the local culture and identity in Argentina


Short term: comparing metrics and results 2014-2015[edit]

Global Metrics comparison results 2014-2015
Metric 2014 results (from impact report) Results (as of 30.06.2015) Results (as of 30.09.2015) Compared results Comments
# of active editors involved n/a 79 137 (+58) Not available
# of new editors 69 401 536 (+135) +677%
# of individuals involved 633 479 731 (+337) +15
# of new images/media added to Wikimedia articles/pages 140 442 683 (+241) +338%
# of articles added or improved on Wikimedia projects 40 457 1618 (+1161) +3945 [9]
Absolute value of bytes added to or deleted from Wikimedia projects n/a 3,279,724 4,363,359 (+1,083,536) Not available
Number of images/documents released 4325 in total: 1816 in the digitization program 2241 in the digitization program 7406 : +2310 images, 98 historical documents( +5096 historical documents) +71%


Anual Plan 2014-2015 results: evolution of metrics (from expected in the anual plan to date 31/09/2015)
Metric Expected results 2015 Results as per progress report Results as of 30/09/2015 Comparative result (expected results anual plan 2015 and result as of 30.09.2015)
1 photography contest for students. 1 Launched 1 100%
At least 50 new articles edited on Wikivoyage. 50 n/a 37 (ongoing) 74%
At least 150 participants 150 n/a 97 65%
5% of participants consolidating as active editors. 16 n/a Not yet available Not yet available
1 photo contest launched in Argentina, returning an increase of at least 3000 images 1 n/a To be launched in October Not yet available
At least 3000 new images acquired. 3000 n/a To be launched in October Not yet available
At least 200 participants 200 n/a To be launched in October Not yet available
At least 15% of participants being new users 8 n/a To be launched in October Not yet available
A minimum of 20 to 50 of the new images uploaded on Wikimedia commons, used to improve articles 20-50 n/a To be launched in October Not yet available
At least 80% of new participants registering as new users 100 170 220 +120%
100 students attending the editing workshops 80 168 217 +171%
At least 10 editathons organized by Wikimedia Argentina 10 2 5 50%
At least 20 people attending each one. 200 30 152 76%
1000 new images acquired. 1000 n/a 148 15%
50 edited or new articles 50 9 45 90%
At least 3 new alliances made with cultural institutions 3 2 3 100%
3 scanners placed 3 n/a 1 33%
3 workshops on scanner usage carried out 3 n/a To be launched in October Not yet available
At least 50% out of at least 3000 documents released 1500 2241 7406 +393
Promoting at least 1 Wikipedian in Residence 1 n/a Not scheduled for 2015
Survey conducted among the Wikimedia Argentina community 1 1 1 100%
At least 100 people answering the survey 100 193 193 +93%
At least 3 work groups defined 3 0 1 33%
A call for support projects 1 1 1 100%
At least 20 projects presented 20 10 12 60%
250 to 500 new documents created 250-500 n/a 141 56,4%
2 workshops done in Villa 21 2 1 2 +100%
11 photo contest aimed at portraying all aspects of cultural diversity 1 n/a n/a To be launched in November
At least 200 new images acquired 200 n/a n/a To be launched in November
50 new users joining 50 n/a n/a To be launched in November
Staff from cultural institutions trained by Wikimedia Argentina 3 2 3 100%
10 members of staff from 3 cultural institutions to receive training. 30 11 49 +63%
Glam Survey conducted by WMAR Not scheduled for 2015 Not scheduled for 2015 Not scheduled for 2015
At least 10 institutions responding to the survey. Not scheduled for 2015 Not scheduled for 2015 Not scheduled for 2015
At least 2 new agreements signed.At least 2 new agreements signed 2 1 2 100%
Highlights GLAM program: from progress report to date
Participation, retention and improvement of content.

Long-term GLAM Program's target: scaling up program[edit]

Strategies for scaling up programs help us to visualize the long-term impact we want to achieve with our program and the actors needed for this purpose.
The proposed long-term WMAR's Education program can be defined as follows;

Following Jocelyn DeJong methodology, the scaling up of the GLAM program’s impact should be:

Long-term GLAM Program's target
Strategy 1: Organizational expansion Strategy 2: Catalysing Role Strategy 3: Diffusion Strategy 4: Influency policy Strategy 5: Mainstreaming in Development
Main Objectives To improve the stability of WMAR’s work with cultural institutions in terms of results To ensure the stability of the main line of work impulsed by WMAR within the GLAM program To improve knowledge in cultural institutions of the concept of free culture and its application to Wikimedia and Wikimedia Argentina’s Projects To spark off debate about the role of cultural institutions as active entities in the construction of knowledge Wikimedia Argentina’s GLAM program emphasizes the role of cultural institutions in the construction of knowledge, in their task of promoting the local cultural and historical patrimony
Type of organization involved Wikimedia Argentina Cultural institutions in Argentina as a whole, in their variety of profiles Cultural institutions in Argentina as a whole, in their variety of profiles The local and national governments as well as the cultural institutions in Argentina as a whole, in their variety of profiles Training institutions and schools. The local and national governments as well as the cultural institutions in Argentina as a whole, in their variety of profiles

Needs Assessments[edit]

As a community manager at the National Museum of Fine Arts the work I carry out in cooperation with Wikimedia is to upload a number of images of works of art in the Museum the copyright of which is of public domain and coordinate the free-use loan of a DIY Scanner.

Lucas Reydó, community Manager at the National Museum of Fine Arts.

GLAM Global Metrics 2016[edit]

Table 3

Program (1) # of newly registered users (2) # of active editors involved (3) # of individuals involved (4a) # of new images/media added to Wikimedia articles/pages (4b) # of new images/media uploaded (optional) (5) # of articles added or improved on Wikimedia projects (6) Absolute value of bytes added to or deleted from Wikimedia projects
GLAM Program* At least 425 At least 210 At least 950 At least 700 Uploaded through contests and other activities at least 3300.
Uploaded through digitizing project at least between 4000-6000 images
Uploaded as a result of the WIR at least 1000 images
At least 2110 Not yet available
  • We found it difficult to give total numbers. The GLAM program and the content of its activities are referred to our community needs. The numbers are an initial estimate.


GLAM Program's smart objectives & activities[edit]

Participation and content[edit]

Users & editors:

Participation

Strategic objective: Strategic Objective 1: To improve the content of Wikimedia projects by increasing the participation of the community in WMAR’s GLAM activities
Crosscutting principle: building Argentina’s historical and cultural identity. Bringing historical and cultural heritage into view

To improve participation an retentions of active editors and new users as a results of GLAM activities

  • To involve in our GLAM activities at least 950 people offline-online during 2016
  • At least 50 new users and 50 active editors involved in our online GLAM activities during 2016
  • At least 850 hundred people involved in our face to face activities (including lectures, events, edith-a-tons, etc)
  • To retain at least 10 new editors as a results of our GLAM activities during 2016
  • To increase the number of active volunteers from 25 to 30, with at least one volunteer per each activity by October 2016
  • To involve 200 students in GLAM cultural activities as a result of our strategic line EduGlam during the second and third semesters of the year 2016[10]

Content

Strategic Objective : To improve the content of Wikimedia projects (Wikipedia, Wikimedia Commons, and Wikivoyage specifically) as a direct result of the online-offline activities proposed by WMAR.

To increase the content available in Wikipedia and Wikimedia Commons by supporting editors’ topics of interest

Editing challenges:

  • At least 1 online survey conducted among users and editors, with 100 people participating. The purpose of the survey is to pinpoint the needs and interests of current and future editors of Wikipedia in Spanish, and will be conducted between February and March,2016
  • 5 editing and article-improvement challenges carried out from March to November 2016, that wourld mean at least 2000 articles created or improved
  • 3 of the 5 editing challenges responding to the assessment of editor needs conducted for editors of Wikipedia
  • At least 10 active editors involved in each of the editing challenges held every two months, starting in March 2016
  • At least 4 new editors involved in each editing challenge
  • At least 5 editors remaining active 6 months after the end of the editing challenges

Contests:

  • 1 photo and editing contest on Wikivoyage launched in October 2016 that would mean at least 50 articles created or improved and at least 3000 new images on the subject of Argentina’s cultural and historical heritage, added to Wikimedia Commons
  • At least 200 people taking part of the competition
  • At least 160 of them becoming new users in Wikimedia Commons
  • At least 15 editors to improve 50 articles – 10 of them new- in Wikivoyage during the contest.

Education edit-a-thons:

  • 4 educational edit-a-thons done in 2016, with an increase of 20 articles improved and 50 images uploaded by 200 students[10]
Project: Increase participation
Participation, retention and improvement of content.

This activity responds to WMAR’s strategic approach for the GLAM program: Construction of the local culture

Wikimedia Argentina will encourage participation in the programs by launching specific projects designed for different participant profiles. We will promote online and offline activities to boost participation and bring in new users as editors of Wikipedia.
Encouraging participation means establishing a pluralistic baseline of participants who can contribute to the improvement of the content of Wikimedia projects, and who can support WMAR in the activities impulsed through the GLAM program. The participation of editors in face-to-face activities helps us improve and support new editors in the process of learning how to edit, so they can become active editors in the future.

In this sense, we expect the following results in terms of contents:

  • To promote online and offline activities to favor participation, edition and retention of new editors for the Wikimedia projects.
  • To achieve an improvement in terms of content, particularly in Wikipedia and Wikimedia Commons, by taking into consideration the community’s interests and needs.

Some online and offline activities proposed for 2016 are:

Activity Purpose of the activity: context Considerations Impact
Editing Challenges To support Wikipedia editors’ interests. This initiative is currently being implemented with very satisfactory results. We are approaching the community to assess their needs. Find out more here Assessment of the needs of the community of users of Wikipedia in Spanish.
1 editing challenge held every 2 months.
Fulfillment of community needs and interests.
Improvement of the content of Wikipedia in Spanish
New editors retained
Editing photo contest To improve the presence of Argentina in Wikimedia Commons as a way to preserve its heritage. To invite photographers and other users to become editors by turning the photo contest into a combined editing and photo contest The preservation and promotion of cultural heritage is a strategic objective that crosscuts the GLAM program and its activities. Improvement of the content in Wikipedia and Wikimedia Commons
New users involved

Why using this strategy? Which issues does it address?

WMAR’s ultimate goal is to improve the number of active editors who contribute to the projects. Favoring participation through cultural promotion activities helps us reach new users who can eventually become new editors.

Objective Issues addressed
To impulse online and offline activities which favor user participation, content edition and retention of new editors in Wikimedia projects It favors new individuals joining the community.
It favors the construction of a pluralistic community
To boost the improvement of contents, mainly in Wikipedia and Wikimedia Commons by taking into consideration the community’s real needs and interests Addresses the current lack of awareness of the real needs of active editors of Wikipedia
2016's actions sum up
What's next?
  • WMAR will attend in a more comprehensive way the community's interests and needs to improve in quantity and quality the Wikimedia projects.
  • WMAR will design at least 5 editing challenges according WMAR's interests and needs to improve the content within Wikimedia projects.
  • Photo contests or any other initiative involving the community will be supported by WMAR with trainings and resources.[11]
Logic Model
New education materials towards a sustainable program
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Find the definition of quality in GLAM program here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of new registered users Total number of new users gained thanks to the proposed activity 69 563 At least 410
Number of active editors involved Total number of active users before the activity n/a 137 At least 210
Number of articles added or improved on Wikimedia projects Total number of articles created or improved 48 1604 At least 2000 articles created or improved
Number of bytes added Total number of bytes added n/a + 4 million Not yet available
Number of participants Total number of participants in the educational activities 633 751 At least 1000
Number of new images/media added to Wikimedia article pages Total number of articles improved by the addition of images 140 683 At least 2000 articles created or improved
Number of activities conducted Total number of activities carried out 12 8+2 12 aprox
Number of institutions involved Number of institutions with a solid involvement in the project 17 4 main cultural institutions.4 other institutions for specific activities 6 stable max.
Retention of editors Number of editors still active 6 months after the end of the course n/a 2 5
Number of photos and images uploaded per activity (not digitize project) Number of photographs and images uploaded during each activity 2509 141. Wikitour not launched yet. 3000 (+100 from Education Edit-a-tons)
Number of volunteers involved Total number of volunteers involved n/a +2 +5
Number of quality images uploaded to the project of construction of Argentine identity Number of images who contribute to the project of construction of the Argentine identity and to the preservation of its cultural and historic patrimony. n/a n/a 100
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction as a results of WMAR's offline activities participants satisfaction n/a n/a At least 80% Survey conducted
% of satisfaction online activities Participants satisfaction n/a n/a At least 20 feedbacks Feedbacks on discussion pages.
% of innovative activities Activities re-defined as a result of 2015 learnings and impact, and planned to be done in 2016 for the 1st time n/a n/a Editing challenges based on editors assessments Survey conducted
% of coverage of a topic Specific topics coverage n/a n/a 3 editing challenges Analysis of coverage of concrete topics/lemmas (before/after)

Cultural Institutions

Participation

Strategic Objective: To improve and support the participation of cultural institutions as active and essential actors in WMAR GLAM activities

Face-to-Face Workshops:

To empower cultural institutions within WMAR GLAM activities by improving their knowledge and involvement in the projects, as part of the WMAR strategy

  • To retain our four partners and develop 2 new partnerships by June, 2016.
  • To constitute work groups within cultural institutions, with at least 2 people engaged in each team in the role of projects leaders, between June and November, 2016
  • Double the number of editing workshops carried out within the cultural institutions. from an average of 3 to an average of 6 by October, 2016
  • To engage at least 25 people from cultural institutions in the workshops proposed by WMAR during 2016.
  • At least the 10 cultural referents trained take part of our offline activities in their institutions between March and December, 2016.
  • To retain at least 2 new editors as a result of our work with cultural institutions during 2016.

Content

Strategic objective: To improve the content released by cultural institutions according to our main strategic objective

To encourage initiatives that increase the amount of quality content related to the construction of cultural and historical identity, as one of the main strategic objectives in terms of quality of content promoted by WMAR

  • 1 edith-at-hon organized per institution – 6 max- carried out by WMAR between June and October that would mean, at least 70 articles created or improved and 200 quality images portraying Argentina’s heritage added to Wikimedia Commons.
  • At least 200 people involved in the edit-a-thons, and at least 140 new users attending
Project: Involving GLAM partners
Institutions take GLAM!

This activity responds to WMAR’s strategic action plan for the GLAM Program: Empower cultural institutions

In 2015 WMAR began a reformulation of the classic edit-a-thons which, to that moment, had been organized as sporadic events among institutions. The redefinition of edit-a-thons as activities evidenced the need for us to approach cultural institutions with a different type of initiative that could put these institutions in the spotlight, turning them into active and necessary actors for the development of the activities. Giving a leading role to the cultural institutions where we develop our activities is a necessary requirement prior to, and after the activities. This strategy has helped a great deal in the concretion of projects impulsed by WMAR with cultural institutions, in the frame of the GLAM program.

The Institutions Take GLAM project, promotes the following activities:

Stage 1 Stage 2 Stage 3 Stage 4
Analysis of the institution’s suitability to WMAR’s strategic line for the GLAM Program.
Study of the content available at the institution.
Editing workshop for at least 2 cultural experts within the institution.
Uploading of materials to Wikimedia Commons prior to the start of the activity.
Cooperation with the institution in the organization of the edit-a-thon, where the content previously uploaded to Wikipedia and its sister projects will be used and its value enhanced by the participants. Definition, on the day of the edit-a-thon, of the material that can be highlighted as interesting, and of the articles that can be improved.
Sustained cooperation with the institution in the improvement of content.

Redefinition of edit-a-thons:

Activity Purpose of the activity: context Considerations Impact
Edith-a-tons Edit-a-thons are one of our main face-to-face activities. Redefined by WMAR in terms of impact, it continues to be the best event to engage new users and introduce them to editing. Edit-a-thons have been redefined by WMAR as face-to-face events to introduce new participants (cultural experts and newcomers) to the editing of articles
The purpose is to improve content in Wikimedia projects by involving new people.
Number of new users
Increase in the number of editors retained
Content improvement

Why using this strategy? Which issues does it address?

The training of cultural institutions is WMAR’s strategy to impulse long-term projects and achieve the sustained participation of the cultural institutions we work with.

Objective Issues addressed
To strengthen the active participation of institutions in the activities of our GLAM program Facilitating the comprehension and assimilation of the GLAM program by institutions. It also favors the participation of people outside WMAR in the proposed activities
To favor a long-term, sustainable cooperation with cultural institutions in Argentina Avoiding isolated actions
To provide complete solutions to the needs of cultural institutions in Argentina Adjusting our activities to the reality and potential of each institution. Gaining a better focus for our activities
To support the improvement of content through initiatives which are based on quality, and which promote the construction of the Argentine identity by highlighting its cultural heritage Mainstreaming a line of work which is present at all levels within the activities impulse in the GLAM program.Defining a precise and quality-focused strategy for WMAR’s work in this program
2016's actions sum up
What's next?
  • WMAR is currently implementing this project, and will continue to do so, with those cultural institutions which are engaged in our activities in a stable manner.
  • Our aim for 2016 is to continue to work with the mentioned institutions which have become stable counterparts of our projects, with the only addition to the project of those new institutions that can adjust to the requirements of our line of action.
  • Organizing onsite training sessions has proved to be a good strategy, since during face-to-face activities the number of new participants has increased by nearly 40%. Favoring face-to-face work through pre-activity workshops guarantees the presence of new participants in later activities, where they are introduced to editing with the advantage of many of their questions having been answered beforehand.
  • Building Argentina’s identity and memory by bringing to light its local and historical heritage, will continue to be our main strategic line.
  • We expect to cooperate with 6 institutions in this project, assisting them in the release of quality content related to the line of work impulsed by WMAR in the frame of GLAM projects.
Logic Model
Institutions take glam project
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Find the definition of quality in GLAM program here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of edit-a-thons carried out Total number of edit-a-thos carried out 9 5+2 in November 6
Number of new registered users Total number of new users gained thanks to the proposed activity 7 82 At least 140
Number of active editors involved Total number of active users before the activity 93 65 At least 60
Number of articles added or improved on Wikimedia projects Total number of articles created or improved 36 45 At least 70
Number of bytes added Total number of bytes added n/a At least 136,595 Not yet available
Number of participants Total number of participants in the educational activities 100 138 At least 200
Number of training events carried out Total number of training courses given in cultural institutions n/a 3 6
Number of cultural institutions involved Total number of institutions with a solid involvement in our projects 12 4 stable 6 as much
Number of editors retained Number of editors remaining active 6 months after the end of the course n/a n/a 2
Number of photographs and images uploaded through edith-a-tons Number of photographs and images uploaded during each activity 479 141 At least 200
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction from cultural partners Partners satisfaction n/a n/a At least 80% Survey conducted
% of innovative activities Activities re-defined as a result of 2015 learnings and impact, and planned to be done in 2016 for the 1st time. n/a n/a Cultural institutions and their new active rol within WMAR GLAM activities Number of new activities conducted.Participant observation
% improvement of quality content Number of documents and images used to improve content and defined under WMAR quality ratios[12] n/a n/a At least 200 Number of images/documents released. Articles improved
% of learning  % improving their skills and sharing learning n/a n/a 6 workshops Survey conducted
% of diversity Number of institutions involved in Argentina n/a n/a 6 cultural institutions Number of cultural institutions from outside of Buenos Aires.

Scaling up - Federalization[edit]

Strategic Objective: To increase the knowledge of the program and to build GLAM work groups throughout Argentina to support WMAR’s GLAM program

To improve the knowledge and the support to WMAR’s GLAM Program by involving recognized cultural experts throughout Argentina

  • In May 2016, 1 virtual course for cultural referents of 4 weeks long, with the result of at least 50 new cultural staff trained in WMAR GLAM projects and activities
  • At least 40 participants become new users.
  • At least 30 people finishes in time an form the online course.
  • Engage 5 new volunteers in Argentina to conduct and implement at least 3 GLAM workshops within cultural institutions by October 2016.
  • At least 2 new cultural institutions become interested in WMAR GLAM activities after the course is finished.
  • At least 100 new images released by at least 2 new institutions as a results of participating in the online course by September 2016.
  • 70% feel their skills regarding free culture knowledge and WMAR GLAM program have increased.
Project: Online course for cultural intitutions
Online course: building a new sense of culture for cultural institutions

This activity belongs to our strategic approach: Strengthening cultural institutions

In 2016 Wikimedia Argentina is going to carry out its first distance-learning initiative in the GLAM program. Although we want to promote the course in a similar way as the Education course, the activities and contents will be designed differently, given that cultural institutions in Argentina are at an earlier stage in terms of knowledge about the program and its projects, and about Wikimedia projects in general. The estimated duration of the online course will be 4 weeks.

In this regard, our objectives are:

  • To improve the awareness of cultural institutions on the concept of free culture, the Wikimedia projects and how they can relate to their own activities.
  • To increase the knowledge of the program in Argentina, and to improve our coordination with new institutions outside Buenos Aires.
  • To position cultural leaders as promoters of the program in different institutions throughout the country.

Why using this strategy? Which issues does it address?

Argentina is a large country where the long distances make it difficult for us to reach all of the provinces and respond to their demands as adequately as we would like. In addition to this, cultural institutions in Argentina continue to be hermetic organizations where the presence of our projects is none, or very weak. Cultural authorities do not fully understand the projects and actions that WMAR impulses in matters of culture.

Objective Issues addressed
To raise awareness of the concept of free culture among cultural institutions, to increase their knowledge of Wikimedia projects and how they can interrelate with their own activities Dealing with the current lack of knowledge about Wikimedia and its projects, and the concept of free culture among cultural institutions
To improve the knowledge of our program in Argentina and the collaboration with new institutions outside Buenos Aires Improving the knowledge of WMAR and its GLAM program. Making our activities visible within cultural institutions and making the institutions aware of the utility of implementing them
To position cultural authorities as promoters of our programs inside different institutions throughout the country To generate partnerships with cultural institutions in the country. To set the grounds for a budding network of cultural ambassadors of WMAR
2016's actions sum up
What's next?
  • WMAR will run 1 virtual course for cultural institutions and cultural experts in 2016.
  • The course will be a pilot test and will have the objective to increase the existing knowledge about Wikimedia projects among institutions, the opportunities for joint cooperation and to generate new partnerships in educational organizations throughout the country.
  • We expect to launch the course from June 2016, given that the second semester of the year is the best time to put initiatives into practice with cultural institutions in Argentina
Logic Model
GLAM online course
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Find the definition of quality in GLAM program here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of new registered users Total number of new users gained thanks to the proposed activity n/a n/a At least 40
Number of participants Total number of participants in the educational activities n/a n/a At least 50
Number of activities carried out by participants (after) Number of activities carried out by the institutions and the reference people working in them, after the end of the course n/a n/a 3 workshops
Number of partnerships achieved Number of institutions that become interested in collaborating with WMAR as a result of the online course n/a n/a At least 2
Participant dropout (%) Percentage of participants not following the course to the end compared to participants finishing the course n/a n/a 40% of participants (20) does not finish the course in time and form
Number of Images and documents released after the course Number of documents and images released to Wikimedia Commons after the course n/a n/a At least 100
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of learning  % improving their skills and sharing learning n/a n/a At least 70% Survey conducted
% of diversity involved Number of institutions involved from Argentina and the region n/a n/a Not yet available Number of institutions from outside Buenos Aires and from the region.
% of innovative activities Number of activities done for the first time as a result of the context analysis and partners needs n/a n/a 1 new online course Number of new activities conducted
% of replicability Degree of replicability of our proposal in different chapters in the region, and in the Iberocoop network n/a n/a Not yet available Number of applications.

Free Culture Awareness[edit]

Strategic Objective: To improve the understanding of the concept of free knowledge within the cultural community as a way to position WMAR’s GLAM program, expanding our reach.

To engage new non-wikimedian individuals as collaborators and supporters of our program through our GLAM activities.

  • To give at least 3 lectures in strategic seminars and conferences to position WMAR’s GLAM program between June and November 2016.
  • To attract at least 300 people to attend these lectures, 100 per lecture.
  • To engage at least 5 new cultural experts to attend the lectures by September 2016.
  • To make a minimum of 1000 new social network contacts by December 2016.

To spark off debate regarding free culture within cultural environments.

  • To generate discussion about free culture at cultural institutions and become the institutional point of reference of the subject, by attending 3 specialized events.
  • In regard to the media, to build an agenda of at least 5 contacts from the cultural press promoting GLAM activities by December 2016.
  • To receive at least 4 mentions in the media regarding GLAM activities by October 2016.

To work with local governments outside Buenos Aires, to increase the number of new people we reach with our activities.

  • To maintain our current line of work with the local government of Buenos Aires. This will allow us to access at least 2 new cultural institutions.
  • In regard to one-off activities, to achieve an attendance of at least 20 new people per activity, between April and October 2016.
Project: Reaching new public
New audiences, future participants

This activity belongs to our strategic approach: Construction of the local culture

Bringing the GLAM program to new members of the public and adding new participants to our projects is one of the main objectives of WMAR in the GLAM program. Through the organization of sporadic face-to-face activities, WMAR expects to open and generate debate about free culture in sectors of the public where this concept is foreign.
WMAR counts with a solid but small community, hence the need for inclusion of new participants who can become new editors.
At the same time we are working to become an educational referent on free culture, and to position Wikimedia as the promoter of free culture in the region and the whole Argentina.

In this regard, the objectives we have defined are:

  • To reach, through strategic positioning, new profiles of people who can support the GLAM program.
  • To generate debate on free culture in cultural environments, a concept which does not exist in Argentina.
  • To establish a firm base of stable contacts on which to position our actions from a strategic point of view, to attract new participants to our activities.
  • To reach alliances with local governments as doorways to cultural spaces and massive convocation of our activities.

Why using this strategy? Which issues does it address?

Positioning Wikimedia Argentina in the cultural sphere is a necessary step to improve our levels of participation, with the addition of new people to our activities. Coordinating activities with strategic partners is vital to reach our objective of attracting more people from outside our movement.

Objective Issues addressed
To use strategic positioning to reach new profiles and people who can support the GLAM program Generating new strategic alliances to allow us to build a bigger community of participants in the GLAM activities
To generate debate about free culture in cultural spheres, a concept which does not exist in Argentina Sparking off debate about free culture in cultural institutions to cut through the hermetism that characterizes these institutions
To establish a firm base of stable contacts on which to position our actions from a strategic point of view, to attract new participants to our activities Increasing the variety of spaces where we promote our activities, making them competitive against the cultural offer in Argentina
To reach alliances with local governments as doorways to access cultural spaces and massive convocation of our activities Attracting new participants to our activities through shared initiatives with local governments, favoring the inclusion of new participants
2016's actions sum up
What's next?
  • During 2016, WMAR will focus on the promotion of the GLAM program, as an opportunity to attract new participants to its activities.
  • The strategic line of promotion of free culture will have the main objective of improving and increasing the number of participants from the general public who take part in GLAM’s face-to-face activities.
  • In addition, we want to work on positioning the organization in the media. Each mention to our activities in the mass media translates into activities where a lot of new people attend, and who become beginner editors
  • During 2016 we will continue to work on joint initiatives with the local government of the City of Buenos Aires, who is in charge of the preservation and has access to the majority of cultural spaces in the city. The local government is also close to the mass media. The activities organized in the city through the local government have returned an increase of nearly 45% in the number of new participants, many of whom have started editing with us.
  • Generating new alliances and networking in relevant cultural spaces in Argentina who can support us in guaranteeing the good results and sustainability of the program in 2016.
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Find the definition of quality in GLAM program here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of new institutional partnerships Number of new cultural institutions engaged as partners n/a n/a Not yet available
Number of new contacts in the media Number of new contacts for education in specialized media n/a n/a At least 4
Number of new contacts gained Number of new contacts gained, suitable for the GLAM program n/a n/a 5
Number of specialized events on free culture attended Number of events where WMAR is invited to participate as expert organization in the subject of free culture 3 3 At least 3
Number of media reports mentioning a particular event Number of media reports mentioning a particular event n/a n/a At least 4
Number of volunteers involved Total number of volunteers involved in promoting GLAM activities{!}}| n/a n/a See Community Support Program
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of GLAM's program coverage Number media reports about a particular event n/a n/a At least 4 Media review
% of sense of belonging Number of participants that get interested in GLAM activities n/a n/a Not yet available Number of participants becoming organizers of future events
% diversity involved  %of diverse audience or public involved n/a n/a Not yet available Participant observation

Liberation and creation of content[edit]

Digitizing project

Strategic Objective: To increase the amount of content in Wikimedia Commons by supporting donations of free content under the WMAR digitizing project

To improve the amount of quality content related to Argentina’s cultural and historical heritage in Wikimedia Commons

  • To retain and strengthen our collaboration with the four cultural institutions in charge of the preservation of Argentina’s heritage, and to improve their results in terms of quality documents/images quality contents with WMAR.
  • To organize 4 workshops on the subject of DIY scanners within cultural institutions from May to October (as a complement to those already arranged for October 2015)
  • To achieve a minimum of 4000-6000 images/documents from Historical Archives uploaded to Wikimedia Commons by November 2016.
  • At least 2000 documents/images consideres quality documents/images from WMAR's point of view
  • To engage 2 more new institutions, aiming for the addition of 500 historical and cultural quality images of Argentina and its people by November 2016.
  • To use 300 images to improve at least 500 articles as the result of WMAR`s digitization program by November 2016.
  • To support 10 decorative images.

To improve institutions and volunteers involvement in the digitize project

  • At least 1 cultural point in each institution in charge of the digitizing program, by November 2016
  • 2 volunteers involved in our digitizing project, by November 2016

To start digitizing and uploading quality historical books to Wikisource to improve the content of Wikipedia

  • To digitize at least 5 historical books by November 2016
  • To use 2 of these books in EduGlam activities or in educational environments between April and October, 2016.
  • To improve 10 articles as a result of the digitization of historical books.


Project: Digitizing project
Digitizing project

This activity belongs to our strategic approaches: Digitalization, liberation and creating content - Construction of the local culture

During 2016, WMAR will continue to power its digitizing project. We are presently working with 4 cultural institutions. The main objective of the project is to favor the release of content by those organizations which have been consistently working with us, providing them with the training and tools necessary for the correct release and upload of content.
The strategic objective on which we will continue to work in 2016 is the release of quality material focused on our goal to build Argentina’s memory through the preservation of its cultural and historical heritage.

In this regard, the objectives of the program are defined below:

  • To improve and increase the content of Wikimedia Commons concerning the history and cultural patrimony of Argentina, promoting the increase of the local patrimony available under public domain or free license.
  • To improve the content of Wikipedia and other projects by positioning and making use of the released material.
  • To involve cultural and educational institutions in the construction of historical memory through the materials released for free use.
  • To favor the release of material that highlights local historical patrimony through new projects such as Wikisource.

Why using this strategy? Which issues does it address?

It is no coincidence that WMAR’s line of work in regard to digitization and release of contents is focused on the construction of Argentina’s identity. 70% of Argentina’s cultural and historical patrimony is still in process of digitization, in many cases this material is archived in institutions that count with poor resources. Argentina is going through a period where the construction of the historical memory is an important line of work within the public agenda, crosscutting the cultural and educative contexts as well. Working under this premise is not just a strategic action but it is also strongly connected to the needs of the Argentine society nowadays.

Objective Issues addressed
To improve and increase the content of Wikimedia Commons concerning Argentina’s history and culture, promoting the increase of local patrimony available under free license or public domain Improving the visibility of the historical archives in Argentina and the contents they keep, to favor an improvement of the contents found in Wikimedia projects concerning the country’s history.
Bringing the archives closer to the general public
To improve the content of Wikipedia and other projects through the positioning and use of the released materials Using the released content to improve relevant articles in Wikipedia and other projects
To involve cultural and educational institutions in the construction of memory, through the diffusion and use of the released materials To give visibility to archives as spaces for construction of knowledge, and to bring them closer to educational environments
To favor the release of materials concerning the historical patrimony through new projects such as Wikisource Releasing Argentina’s cultural and historical patrimony to improve the content of Wikipedia and other Wikimedia projects
2016's actions sum up
What's next?
  • WMAR will continue to impulse the digitizing project with its current counterparts in cultural matters.
  • The quality of the material released will be determined by the suitability of the documents and images to the strategic objective promoted by WMAR in GLAM activities.
  • Promoting the use of the released material among the community and at schools, mainstreaming our different programs.
  • To increase the release of contents in 2016, in order to improve other projects such as Wikisource, with books related to our main objective of promotion and preservation of the historical patrimony.
Logic Model
Digitizing project
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Find the definition of quality in GLAM program here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of documents and images released Number of documents and images released through the digitizing project 1816 7406 Between 4000-6000
Number of new images/media added to Wikimedia article pages (through the digitizing project) Total number of articles improved by the addition of images through the digitizing project 140 512 At least 500
Number of cultural institutions involved Number of institutions involved in the digitization project 3 4 6 as much
Number of quality images uploaded to the project of construction of Argentina’s identity Number of images that contribute to the project of construction of the Argentine identity and the preservation of its cultural and historical heritage n/a 3096 At leat 2500
Number of people involved per institution Number of people involved as cultural point for the digitizing project n/a n/a 6 as much (1 per each)
Number of volunteers involved Total number of volunteers involved in promoting GLAM activities 1 n/a At least 2 See
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
% of coverage of a topic Coverage regarding Argentina's heritage +1800 +7000 Between 4000-6000 documents under this topic released Analysis of coverage of concrete topics (before/after)
% diversity involved  %of diverse cultural partners involved from around the country 3 4 6 Participant observation

Wikipedian in Residence

Strategic objetive: To improve the content regarding Argentina cultural and historical heritage in Wikimedia Commons and Wikimedia projects

To place the first WIR for WMAR in one of our 4 long-term partner cultural institutions

  • To position the first WMAR’s WIR within one of our 4 main partner institutions. This would mean 1000 new images/pictures/documents etc. released, 200 articles improved.
  • At least 100 images/pictures/documents etc. considered quality images from WMAR point of view
Project: WIR
Wikipedian in Residence

This activity belongs to our strategic action: Building local culture

Placing the first Wikipedian in Residence in Argentina, as a way to ensure the sustainability of the work we have been carrying out with different cultural institutions.
In line with our priorities, the WIR will be in charge of selecting, according to specific quality standards, the historical and cultural material under public domain or free license that support our line of work in the construction of the Argentine identity, and enhancing their value.

The main objectives of the program are:

  • To support our action lines in matters of release and upload of quality content to Wikimedia Commons , from inside the institution.
  • To give visibility to the released material by positioning it in Wikipedia and its sister projects.
  • To promote WMAR’s GLAM program and to be a point of reference, especially in the digitization project.

Why using this strategy? Which issues does it address?

The figure of the Wikipedian in Residence will help us reinforce our work in the digitization project

Objective Issues addressed
To support, from inside the institution, our action lines in matters of release and upload of quality content to Wikimedia Commons To be able to physically select the quality material (regarding Argentina heritage) that can be released, thanks to the presence of the WIR
To highlight the released material by positioning it in Wikipedia and its sister projects Improving the content of Wikipedia, Wikimedia Commons and other sister projects with the uploaded material.
To stop depending on the availability and decisions of our volunteers
To promote WMAR’s GLAM program and to be a point of reference, especially in the digitization project To be able to spread WMAR’s GLAM program in Argentina as a part of the team
2016's actions sum up
What's next?
  • Cultural institutions in Argentina are characterized by their strong reluctance to accept interference from external organizations. All along 2015 we have worked hard to build relationships and earn the trust of the institutions, setting very clear limits to the work we want to promote with them.
  • Our aim for 2016 is to promote for the first time the figure of the Wikipedian in Residence in any of the 4 institutions that have become our stable partners. The WIR could be an itinerant figure.
  • We will maintain the same line of work for this new figure in 2016.
  • For WMAR, the presence of a WIR is a sign of the sustainability of the proposals in the GLAM projects.
Logic Model
Wikipedian in residence
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of WIRs Total number of Wikipedians in Residence placed during 2016 0 0 1
Number of new images/media added to Wikimedia article pages (through the digitizing project) Total number of articles improved by the addition of images through the digitizing project 140 512 At least 500
Number of articles improved in Wikipedia Total number of articles improved by the addition of images n/a n/a At least 200
Number of cultural institutions involved Total number of cultural institution with a consistent involvement in the project n/a n/a At leat 2 interested
Number of photographs, images and documents released Number of photographs, images and documents released thanks to the work of the WIR n/a n/a At least 1000
Number of quality images uploaded for the project of construction of Argentina’s identity. Number of images that contribute to the project of construction of the Argentine identity and the preservation of its cultural and historical heritage n/a n/a At least 100
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
% of coverage of a topic Coverage regarding Argentina's heritage +1800 +7000 Between 4000-6000 documents under this topic released Analysis of coverage of concrete topics (before/after)
% diversity involved  %of diverse cultural partners involved from around the country 3 4 6 Participant observation

Movement improvement[edit]

Movement improvement: GLAM program
How does it bring an improvement to the movement?
Movement learning/ Improving movement practices Improving content Increase participation Increase reach Improve quality Encourage innovation Leaning patterns
Participation and content By sharing learnings regarding WMAR's strategy within the cultural partners By organizing activities with the community and WMAR's cultural partners to improve the content in Wikimedia projects By increasing the participation in our face-to-face activities By reaching new public in our activities as a results of a more focused strategy with cultural institutions By covering topics based on community assessments n/a At least 2 learning pattern: 1.how to improve participation through long-term strategy with cultural partners 2. Needs assessments to improve participation and content in editing challenges.
Scaling up/Federalization By sharing the experience and the knowhow of an online course for cultural institutions Not applicable Not applicable By involving people from institutions By increasing the content through WMAR’s quality point of view A new online course for cultural institutions 1: How to approach new cultural partners in a large country.
Free content awareness Not applicable Not applicable By engaging new and strategic partners to support GLAM activities By positioning the GLAM program in specific cultural environments to involve new audiences Not applicable Not applicable Not applicable
Liberation and creation of content By sharing WMAR's learning regarding the released of documents and images as a results of being focused on a priority topic By releasing content under public domain or under free licenses to improve Wikimedia projects' content By adding 2 (as much) new cultural institutions as partners By releasing quality content regarding Argentina’s heritage Not applicable By starting releasing historical books and documents to WikiSource
.By assisting the 1st WIR (both activities new for Wikimedia Argentina
Not applicable


GLAM schedule[edit]

GLAM schedule - WMAR 2016
GLAM calendar 2016
  • This schedule does not follow an orderly structure per months.
  • This schedule is an approximation to tentative dates for each activity.
  • The proposed evaluations - 3 during the year plus a final assessment - will be adapted according to the time of the year that is considered most suitable.
  • In the schedule is stipulated 2 workshops regarding DIY scanners; it means two days with 2 workshops per each.

Community Support program[edit]

Community Support Program

Community Support Program Context
Community Support Program Context

Strategic approaches[edit]

Community Support program is framed through the following strategic approaches:

  • Build community identity:To promote meeting spaces in the community as places where to strengthen ties and organize working groups to improve the projects carried out by WMAR.
  • Users and editors’ support: Support initiatives and trainings regarding users and editors’ needs, as our most important target groups.

Preliminary program analysis[edit]

Learning along the way: from Federalization program to Community Support program
Changing priorities: from Federalization to Community Support

Wikimedia Argentina has revised the objective of its actions during 2016 towards a new program. In 2015 WMAR implemented its Federalization program changing the bottom line of its objectives. The changes were made to adapt to the reality of the context, which led us to reformulate our concept of federalization.
During 2015, WMAR’s Federalization program was powered by the community taking ownership of the activities and proposals of the GLAM and Education programs.
Throughout the year, we have seen our community in Argentina grow, thanks to WMAR’s actions and to the presence of active editors and people who made their first approach to editing. The definition of federalization as “the construction of editors' communities” was changed in 2015 to give way to the promotion and acquisition of projects put forward by WMAR including communities which did not belong to the Wikimedia community, but were however points of reference within their own contexts and supported us in positioning our projects as innovative opportunities in matters of culture and education.
The concept of putting one program at the service of the rest of programs came to define federalization as a strategic line for 2016, mainstreaming each of the rest of programs proposed.

During 2015 WMAR has developed a better link with the Wikimedia community in the country.
We have carried out two surveys this year. The first one aimed at pinpointing where our community was, what their interests were and their degree of involvement. 74% of the people surveyed did not know WMAR, but 49% considered that the most important project to push forward was one to support the community, far from the 30% who considered federalization a priority. Our second survey, conducted to validate our strategic plan, also showed that 50% of the people surveyed considered that Community Support should be a priority project. In view of these results, Wikimedia Argentina intends to implement a Community Support program during 2016, without disengaging from the initial objectives set for the Federalization program.

Last but not least, it is important to say that distances in Argentina at the same time our limited human resources have ended up redefining the federalization program. The expected results for 2015 were not the best . We have learned along the way and we are refocusing our actions and activities to ensure better support to the community with our new program.

Why changing?: comparing targets and context within Federalization program and Community Support program
Contextual reality: baseline to define the new targets Federalization program ( last year approach compared to the contextual reality) Community support program ( the response to approach the contextual reality)
WMAR count with a diverse community in the inland provinces. There are active editors, as well as users who are active promoters of WMAR projects but are only beginners at editing. To build a community of editors throughout the country To provide opportunities for the Wikimedia diverse community in Argentina to participate in WMAR activities.
Our community gathers a variety of profiles other than just editors. Communities must considered plural and our activities must be designed to respond and support local initiatives To build work groups of editors who support our projects To support the construction of work groups in the inland provinces who can function and carry out activities on their own initiative with WMAR’s support. To provide them not just with support but also with the tools they need.
Community members require specific support for the development of their projects. Not considered in the formulation of last year’s program. To support in a comprehensive way the WMAR's community: institutional support, financial support, skills improvement support, regional and international support regarding its projects etc.
To make the most of the fact that we count with a diversity of profiles in our community in Argentina
To acknowledge the differences between participants
Not considered in the formulation of last year’s program To provide opportunities for participation that bring more members to the Wikimedia Argentina community and increase the number of volunteers of the organization, regardless their previous experience or trajectory with Wikimedia projects
The community as generator of proposals and learning instances Not considered in the formulation of last year’s program To highlight as best as we can the leading role that our community plays in our projects
WMAR must be present at relevant events at international level WMAR to be present at international events To improve the international participation of Wikimedia Argentina and its community through the support offered by WMAR

Short term: comparing metrics and results 2014-2015[edit]

Global Metrics comparison results 2014-2015
Metric 2014 results (from impact report) Results (as of 30.06.2015) Results (as of 30.09.2015) Compared results Comments
# of active editors involved 17 196 198 (+2) 1065% 193 from a survey conducted among editors.
# of new editors n/a 3 11 (+9) Not available
# of individuals involved 43 334 346 (+11) +704%
# of new images/media added to Wikimedia articles/pages n/a n/a n/a Not available
# of articles added or improved on Wikimedia projects 10 n/a 23 +130%
Absolute value of bytes added to or deleted from Wikimedia projects n/a n/a n/a n/a
Number of images/documents released 93 141 n/a +51%
Other metrics regarding Federalization program 2015
Metric 2014 results (from impact report) Results (as of 30.06.2015) Results (as of 30.09.2015) Compared results
# face-to-face meetings done 2 2 4 (+2) +100%
# stable communities built 1 2 2 (+1) We have started to work with Rosario community. We meet the community the 19th of September. We organize the meeting together and we have already a mailing list where we are organizing future activities.
# of activities carried out by the community during 2015 n/a 9 13 (+3) Not available

Long-term Community Support Program's target: scaling up program[edit]

Strategies for scaling up programs help us to visualize the long-term impact we want to achieve with our program and the actors needed for this purpose.
The proposed long-term WMAR's Education program can be defined as follows;

Following Jocelyn DeJong methodology, the scaling up of the GLAM program’s impact should be:

Long-term GLAM Community Support Program's target
Strategy 1: Organizational expansion Strategy 2: Catalysing Role Strategy 3: Diffusion Strategy 4: Influency policy Strategy 5: Mainstreaming in Development
Main Objectives To improve the level of participation of WMAR’s plural community Consolidating the participation of WMAR’s plural community Setting the grounds for a plural community with whom and through whom we can action WMAR’s projects Formulating the construction of the Wikimedia community through the proposals put forward by users, editors, volunteers etc. as the way to organize the community in a sustainable way The organized community will be able to implement projects by its own and in coordination with WMAR
Type of organization involved Wikimedia Argentina Wikimedia Argentina.Editors.Users. Editors. Users. Editors. Users. Volunteers Editors. Users. Volunteers. Non wikimedians

Needs Assessments[edit]

My project aims to portray the architecture, engineering, details, art, etc… that exist underground in our own city, in order to take good pictures that can go with related articles, increasing their visibility and enriching the description of this means of transport
Mauricio Genta, Wikimedia Argentina volunteer.

Community Support Global Metrics 2016[edit]

Table 3

Program (1) # of newly registered users (2) # of active editors involved (3) # of individuals involved (4a) # of new images/media added to Wikimedia articles/pages (4b) # of new images/media uploaded (optional) (5) # of articles added or improved on Wikimedia projects (6) Absolute value of bytes added to or deleted from Wikimedia projects
Community Support* At least 23 At least 215
115 from meetings, trainings and other activities.
100 coming from a survey.[13]
At least 315
100 coming from a survey.[13]
Not yet available At least 300 At least 640 Not yet available
  • We found it difficult to give total numbers. The Community Support program and the content of its activities are referred to our community needs. The numbers are an initial estimate.

Community Support Program's smart objetives & activities[edit]

Participation and content[edit]

Participation

Strategic objective: To increase the participation in WMAR activities by building a community of users, editors and volunteers

To generate face-to-face meetings and events for the community to meet in real life

  • At least 5 face-to-face community meetings held between March and October, 2016.
  • At least 75 people attending these meetings during 2016.
  • At least, 20 of the attendants being newcomers.
  • At least 5 former editors to become engaged again by taking part in face-to-face activities.
  • At least 3 users becoming editors after attending the face-to-face community meetings.
  • 75% of the people coming considering that the face-to-face meetings are useful and empower the community.

To engage new long-term volunteers to participate in WMAR projects and activities

  • 3 new volunteers engaged as a result of the face-to-face activities.
  • At least 2 people per meeting receiving mobility grants to facilitate their attendance.

To open our office as a meeting space to share WMAR’s concerns and interests with the community

  • Establishing WMAR’s office as a meeting place and space for support of the needs of volunteers from February to November, 2016
  • Opening our office once a week for two hours during which we will be dedicated exclusively to addressing individual concerns of the community.
  • At least 70% of the concerns, needs and claims received to be answered/solved by November 2016.
  • 20 community members using this space at least once during 2016.
  • 5 of these people being new to the WMAR community.
Project: meeting the community
Community meetings

This activity belongs to our strategic action: Support editors and contributors

In 2016 WMAR will start to organize offline meetings with the community. These meetings will be open to anyone interested in WMAR’s activities, and they will aim to be a leisure space that welcomes active editors, former editors, Wikipedia users and volunteers who may be interested in helping with the organization’s offline activities.
The idea behind these meetings with and for the community is not random. WMAR held two open encounters for the community in 2015, each organized for different reasons, receiving similar feedback in both: the community would like for the organization to hold these meetings more often and regularly.
Offline events are considered by our community as the best instances to get to know each other in person, meet new people and engage those users who may be curious into editing.
In addition, WMAR has increased its number of volunteers thanks to the mentioned two meetings.
During 2015 WMAR’s office received an overall makeover. Offline activities with the community need to be complemented with weekly open office hours during which the WMAR community can bring in their conflicts and interests, establishing our office as a space for consultation and meetings.
In this regard, the main objectives of the meetings would be:

  • To increase the knowledge of the community and to bring in new editors and users.
  • To learn about the interests of the WMAR community and to channel their needs as driving actors of future activities.
  • To generate a network of volunteers who support WMAR’s activities in 2016.
  • Establishing our WMAR office as meeting place for the community.

Why using this strategy? Which issues does it address?

Offline activities are a proposal that came from the community, who considers that offline activities favor a healthy construction of the community, the generation of a better work atmosphere among editors as well as encouraging users to start editing.

Objective Issues addressed
Improving the community’s knowledge, and bringing in new editors and users It allows for WMAR to really get to know its community and the work possibilities it offers
To use these spaces to find out what the interests of the WMAR community are, and to channel their needs as future generators of activities Getting to know our community’s interests and priorities to incorporate them into WMAR’s activities
To create a network of volunteers to support WMAR’s activities during 2016 Getting in touch with new members of the community with whom we can coordinate volunteer activities
Establishing our office as meeting place for the community Offering a meeting point for the community, with the aim to generate a sense of identity among its members
2016's actions sum up
What's next?
  • WMAR will impulse the Community Support project during 2016 as our response to the needs and requirements of editors in the community.
  • WMAR will work to achieve a pluralistic community of active editors, where users and beginners to editing are welcome.
  • Offline encounters will focus on improving the knowledge of the community and on being a participatory space which favors the inclusion of new members.
Logic Model
Community meetings
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of participants. Total number of participants in offline meetings n/a n/a At least 75
Number of participants retained Number of participants who attend at least 3 of the 5 meetings n/a n/a 5
Number of newcomers Number of newcomers n/a n/a At last 3
Number of new volunteers Number of voluteers recruited during the offline activities n/a n/a 3
Number of enquiries made in our office Total number of office hours dedicated to responding community enquiries n/a n/a 20
Number of enquiries solved Number of enquiries made in our office and answered by WMAR n/a n/a 70%
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction of the Wikimedia community Wikimedia community satisfaction with face to face activities n/a n/a At least 75% Survey conducted
% of innovative activities Activities done for the first time during 2016 n/a n/a 3 new activities:*Face to face regular meeting
Office hours to assit the community
Institutional, financial and skill support for community projects
Number of new activities
% diversity involved  % of diverse and new audiences reached as part of the community n/a n/a Not yet available Participant observation

Content

Strategic objective: To increase the content of Wikimedia projects by supporting community initiatives.

To be aware of our community’s interests and carry out activities accordingly.

Editing challenges:

  • One survey conducted among editors, with at least 100 people answering, to find out their interests and needs between February and March [14]
  • At least 3 of the 5 editing challenges planned for 2016 responds to the demands and needs presented by the community regarding Wikipedia[14]
  • At least 600 articles improved during the editing challenges with at least 5 editors involved in each challenge.[14]

Photo contests:

  • 2 photo safaris or other type of activity according to the contests organized, carried out by November 2016, involving 20 people each and meaning a released of at least 100 pictures.
  • At least 2 workshops regarding photography conducted for our community in order to improve the quality content in Wikimedia Commons between August and November, 2016
  • At least 10 people attending to the workshops with at least 2 people new per each.

To support initiatives and projects coming from the Wikimedia community

  • 1 call for projects launched in April 2016 and at least 20 projects presented and a maximum of 3 projects supported by WMAR.
  • The 3 chosen projects (by June 2016) should mean an increase in the content of Wikimedia projects (improvement of any Wikimedia projects, documents released, learning for the movement, scaling up projects, promotion of WMAR’s programs etc..)
  • At least 1 of the projects chosen should translate into the improvement or creation of 20-40 articles or should account for at least 200 new images or documents released.

Ways of supporting?:project specifications and ways of supporting

By giving institutional support

  • WMAR will interfere in any community project with the aim of showing the institutional support needed, as well as generate the necessary contacts so that projects can be carried out

By economic support

  • WMAR will provide the necessary financial support to the selected projects, particularly in items concerning transportation and travel allowance. Projects that do not involve a significant budget amendment will be supported.

By trainning

  • WMAR will organize trainings to improve the skills of the community according their needs.
  • At least 3 community members involved in trainings regarding Wikimedia Argentina programs and targets from May to July.

Topics coverage

  • Projects that would mean an improvement of content regarding the cross-cutting topic of constructing an Argentina's historical and cultural memory are highly recommended.
  • Projects regarding diversity inclusion or gender mainstreaming will be an asset.
Project: support community initiatives
Support of community activities

This activity belongs to our strategic action: Support editors and contributors

WMAR will coordinate its activities according to the interests and needs presented by its community. During 2016, WMAR will open spaces for participation where projects put forward by the community can be implemented, as long as these projects are in agreement with the strategic lines and objectives proposed by our organization.

WMAR will articulated their activities accordingly to the interests and needs presented by its community. WMAR during 2016 will open spaces of participation to implement projects proposed by the community; always projects that foster the lines and strategic objectives proposed by the organization. The proposed support for WMAR focuses on improving both the content not in quantity but in improving the quality by those involved:

The support proposed by Wikimedia Argentina can be translated into the following stages:

  • A survey conducted among editors
  • Call for projects
  • 3 projects supported
  • Training, financial support and institutional support for the development of their projects.

From this point of view, we can also speak of the following objectives:

  • To support those projects put forward by community members involve the inclusion of the community in Wikimedia projects.
  • The projects are implemented through a comprehensive support from WMAR

Why using this strategy? Which issues does it address?

Supporting community initiatives means institutionalizing activities that the Wikimedia community is already carrying out, facilitating their development and providing the tools necessary for their implementation, with a final impact in the quality of content and results.

Objective Issues addressed
To support those projects put forward by community members which favor the inclusion of the community in Wikimedia projects Giving the community an active role in the implementation of projects
The projects are implemented through a comprehensive support from WMAR The comprehensive project support from WMAR ensures quality results and aligned with program’s objectives
2016's actions sum up
What's next?
  • During 2016 WMAR will develop activities which match the needs and interests of the community.
  • WMAR will support the implementation of at least 3 projects put forward by the community, providing the necessary tools and financial support that may be required.
  • One of our main objectives for 2016 will be to build our community on a solid and pluralistic basis, taking into consideration the reality of the community in Argentina.
Logic Model
Community support project
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Find the definition of a quality edit of an article here
Find the definition of quality in GLAM program here
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of articles created or improved Number of articles created or improved through the support of community projects by WMAR n/a n/a At least 40
Number of projects presented Total number of projects presented by the community n/a n/a 20
Number of images and documents released Total number of images and documents released thanks to the projects supported by WMAR n/a n/a At last 300
Number of initiatives put forward Number of initiatives put forward by the participants in the offline activities organized n/a 2 3
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction of the Wikimedia community Wikimedia community satisfaction with face to face activities n/a n/a At least 75% Survey conducted
% of sense of belonging % of community members who feel that they belong to WMAR n/a n/a At least 80% A survey conducted
% topic's coverage  % of coverage of a topic n/a n/a Not yet available Improvement of the topic within the Wikimedia projects
 % of learning  % improving their skills and sharing learning n/a n/a Not yet available Survey conducted

Scaling up - Federalization[edit]

Strategic objective: to expand the Wikimedia Community by engaging users, editors and volunteers in Argentina

To favor the consolidation of the communities in inland provinces, to help us in the diffusion and implementation of projects.

  • To retain the two existing communities in the inland provinces (Rosario and Mendoza).
  • To consolidate communities consisting of at least 5 editors and users, with at least 1 focal point to lead them between May and September, 2016
  • At least 1 activity organized by each of the communities in the inland regions of the country from June to November 2016
  • At least two members of each community to be users or editors who had never been involved with Wikimedia Argentina before.
  • At least one person given transport and mobility grants per activity carried out.

To support sustainable community growth at local, national and international level

International level:

  • At least 1 individual GRANT presented with the support of WMAR in 2016 (due to the timetable of Wikimedia Foundation)
  • At least 2 training and writing sessions specific for GRANTs carried out in the community, to increase their opportunities of application to a GRANT (due to the timetable of Wikimedia Foundation)

National level:

Skills improvement:

  • 3 free training courses organized to strengthen the skill of volunteers at different locations throughout the country from May to August, 2016
  • At least 8 people attending each of the mentioned courses.
  • At least two of the training courses being developed under the direction of community volunteers.
  • 100% of the training sessions provided will include a workshop on the subject of gender and the gender issue in the Spanish Wikipedia.
  • At least 2 out of every 8 participants, to be non-Wikipedian and not related to the movement.
  • WMAR will support at least 2 mobility grants for each of the training courses given.

Organizational improvement:

  • One survey conducted among our community to fin out their needs, learnings and interests for anual plan's 2017, between June and August 2016 and answered by at least 50 people.
  • At least 1 face-to-face meeting with 30 people involved to diagram the next Wikimedia Argentina's anual plan during August 2016.

To favor WMAR’s presence at international events.

  • At least 3 members of staff from WMAR will attend Wikimania 2016 giving at least 3 conferences on good practices and learning experiences at regional level.
  • WMAR will conduct 1 training session to incentivize and train participants from the community in Argentina on how to apply for grants for Wikimania 2016 (due to the timetable of Wikimedia Foundation and Wikimania organizers)
  • WMAR and at least 3 of its representatives will participate in WMCON in Berlin next April 2016.
  • At least 1 of the WMAR representatives to organize and participate actively in 2 conferences in WMCON, speaking about good practices and results achieved by the Spanish-speaking community.
  • At least 2 representative from WMAR to participate in Iberoconf 2016.
Project: Community construction and trainning
Community construction and training

This activity belongs to our strategic action: Support editors and contributors
WMAR will continue to focus on the construction of a stable community of users and editors in Argentina. Our main objetive during 2016 will be to retain and consolidate the communities with which WMAR has already worked, and to start implementing organized activities that are matched to the objectives of our projects as well as to the community’s own initiatives.
The scalability of WMAR’s projects and programs depends largely on the active participation of the community, not only to frame the projects in an adequate context and reality, but also to be able to implement new initiatives in these contexts. In sum, facilitating for the Wikimedia community to work within their own contexts and according to their needs, is a necessary requirement for us to develop projects at local and regional level in a sustainable way.

In this sense, we will work towards the following objectives:

  • To support activity initiatives presented by the communities of Wikimedia Argentina throughout the country.
  • To coordinate activities with the community, which are in agreement with the strategic lines defined by WMAR
  • To broaden the perspective about the possibilities of the Wikimedia community to implement projects at larger scale.
  • To provide specific training focusing on improving the knowledge and making the most of the tools available to the community.

Why using this strategy? Which issues does it address?

WMAR will have a clear policy of offering sustained support to its community during 2016, including support for projects in their local context. WMAR does not aim to just being a source of assistance and financial support, we also aim at scaling up of the projects of the community at regional level through sustainable spaces of work.<br< Working on the organization of communities, coordinating and supporting activities and improving the community’s knowledge and skills according to their particular needs, constitutes WMAR’s approach to the sustainability of the Community Support Program

Objective Issues addressed
To support activity initiatives proposed by the Wikimedia communities in Argentina Stronger compromise from the community and identification with WMAR’s work
To coordinate activities with the community which are in agreement with the strategic lines defined by WMAR To achieve better results in Wikimedia projects through the institutional support offered by WMAR
To broaden our perspective on the possibilities of the Wikimedia community to implement projects at larger scale To give the Wikimedia community a leading role at local and regional level. To favor the projection of good practices and the sharing of learning experiences throughout the community
To offer specific training to allow the community to learn and make the most of the tools offered by WMAR To offer an adequate response to the needs of the community, as an added value required to expand the reach and improve the results of our projects and activities
2016's actions sum up
What's next?
  • During 2016 Wikimedia Argentina will focus on the preservation and growth of the existing communities rather than on creation of new ones.
  • WMAR will offer institutional support to the initiatives presented by the community, provided that the initiatives follow the strategic lines of our organization.
  • WMAR will support active editors who want to apply for GRANTs from the Foundation to implement projects which bring learning for the movement and an example of good practices for the organization.
  • Free of charge training will be provided for members of the communities in Argentina, making use of volunteer’s own skills, with the aim to strengthen possible weaknesses.
  • We will emphasize the role of communities as spaces for retention of new editors, reactivation of former editors and recruitment of volunteers.
Logic Model
Community construction and training
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of communities organized Total number of communities constituted during 2016 n/a 2 2+1 (Buenos Aires)
Number of activities put forward by the community Number of activities proposed by the community in 2016 n/a n/a 3
Number of participants Total number of regular participants per community n/a n/a 24
Intitutional support (%). Number of contacts or requests in relation to projects, answered by WMAR, including grants given n/a n/a At least 2
Community involvement. Number of people involved in organizational strengthening n/a n/a At least 30
Editor retention (%). Number of active editors retained thanks participation within the community n/a n/a 3
Number of workshops carried out Total number of workshops carried out in relation to WMF’s GRANTS n/a n/a 2
Number of training courses organized Number of training courses given to improve the skills of editors and users throughout the community n/a n/a At least 3
Number of volunteers involved Number of volunteers involved within the Wikimedia community n/a n/a At least 2
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction of the Wikimedia community Wikimedia community satisfaction with face to face activities n/a n/a At least 75% Survey conducted
% sense of belonging % of community members who feel that they belong to WMAR n/a n/a At least 80% Survey conducted
% of sense of institutional support perceived by the community Sense of institutional support n/a n/a At least 80% Participant observation
Survey conducted
% of learning  % improving their skills and sharing learning n/a n/a Not yet available Survey conducted
Project: International cooperation
International cooperation

The presence of the community in Argentina at international level is still a key issue. WMAR will continue to work towards having a stronger presence at international events.
We have defined the following objectives for 2016:

  • To improve the presence of the Wikimedia community at international events, supporting individual requests for grants.
  • To participate actively as providers of experiences and results at international events.


Why using this strategy? Which issues does it address?

Wikimedia Argentina is the only Spanish-speaking chapter who takes part in the annual FDC process. Our proposal is to work in increasing cooperation with the countries from the Hispanic region, becoming a reference source of results, experiences and good practices, through our activities and projects.
As an organization that receives general funds, we have the responsibility to give visibility to the work we have been carrying out for Wikipedia in Spanish and its sister projects. We try to be a catalyst for the success of the community and to highlight their achievements. Positioning the Spanish-speaking community as promoter and generator of resources and knowledge is the driving force for WMAR’s actions, together with the rest of chapters and groups of users in the region.

Objective Issues addressed
To improve the presence of the Wikimedia community at international events, supporting them in their application for grants on an individual basis. To increase the presence of WMAR by giving editors a leading role
To participate actively as providers of experiences and results at international events To give visibility to the results and good practices achieved by chapters and groups of users in the Spanish-speaking region, at international events
2016's actions sum up
What's next?
  • In 2016, WMAR will continue to take an active role at international events (In 2015 we gave 2 conferences at the WMCO, we also organized the Education pre-conference during Wikimania and gave three more conferences in Mexico). We understand international events as the ideal spaces to highlight our work, our approach and results in the region and in the whole country.
  • We will support the organization of Iberoconf 2016, aiming to maintain its biannual format as long as there are achievements or results to highlight.
  • We will take into consideration the FDC concerns expressed in the Staff Assessment of 2014, reducing our work visits abroad, bearing in mind the current state policies in Argentina and the 35% tax surcharge imposed on any international purchase.
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
# people on behalf of WMAR in international events Number people on behalf of WMAR in international events n/a 11 At least 7
Number of lectured conducted Number of activities conducted in international events n/a 5 At least 5
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of sense of institutional support perceived by the community Sense of institutional support n/a n/a At least 75% Survey conducted
% sense of opportunities % of having real opportunities to attend international events n/a n/a 60% Survey conducted
Personal interviews
Number of request for information from our community.
% of learning  % improving their skills and sharing learning n/a n/a Not yet available Survey conducted after the workshops or personal interviews.

Free culture awareness[edit]

Strategic Objective: To support our community of users as promoters of the activities linked to free culture.

To facilitate the participation of the Wikimedia community as spokespeople for free culture.

  • Wikimedia Argentina Wikimedia Argentina will organize a schedule of events and will open it to community participation by June 2016
  • WMAR will promote the participation of at least 1 community member (3 in total) in at least 3 events on free culture from June to September, 2016
  • At least 2 events leaded by 1 community member.
  • At least 3 mobility grants will be awarded by WMAR to encourage the community participation as attendee or spokespeople by September, 2016

To position users, editors and volunteers in a leading role as promoters of the WMAR values.

  • At least 10 community testimonials published on WMAR’s blog by December, 2016
  • At least 1 testimonial per month published on WMAR’s blog from March to December 2016
  • At least 3 testimonials published on WMF’s blog from May to October 2016
  • At least 3 press releases, independent from WMAR, appearing in the media between March and December 2016
Project: the community as a promoter of free culture
The community as a promoter of free culture

This activity belongs to our strategic action: Support editors and contributors

The Wikimedia community in Argentina is the receptor of WMAR projects. During 2016 we also expect for our community to become the promoter of the projects and short-term activities. The lack of knowledge on the concept of free culture continues to be the main and common issue to all the environments we work in, and the difficulties to deal with and respond to every demand, a constant in these environments.
In 2016, Wikimedia Argentina wants to give a leading role to the communities as channels and promoters of free culture in their local contexts, as well as giving them specialized spaces where they can assume their role as leaders.

The objectives of this project are:

  • To position the community in a leading role, highlighting their experiences and promoting good practices.
  • The community as a transmitter of knowledge and awareness about free culture.
  • The community as a promoter and driving force of WMAR’s programs.

Why using this strategy? Which issues does it address?

The Wikimedia community in Argentina must take up an active role, not just as participants in activities, but also as direct promoters and driving actors of these activities

Objective Issues addressed
To position the community in a leading role, highlighting their experiences and promoting good practices Generating a strong sense of identification and belonging within the community
The community as a transmitter of knowledge and awareness about free culture Bringing the community to light as the real protagonists of the movement, as owners and transmitters of knowledge
The community as a promoter and driving force of WMAR’s programs Building and supporting an autonomous community who can develop activities in places where WMAR cannot be present, and who promotes WMAR projects as their own
2016's actions sum up
What's next?
  • In 2016 Wikimedia Argentina will work to position the community as a promoter and leading actor in the implementation of projects and activities.
  • We will emphasize the active role of the community as a creator and owner of knowledge in relation to Wikimedia projects.
  • We will collect and give visibility to the good practices carried out by the Wikimedia community as learning experiences for the global community.
Logic Model
The community as a promoter of free culture
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Institutional support (%). Number of contacts or requests in relation to projects, answered by WMAR, including grants awarded n/a n/a 3
Number of publications Total number of publications on WMAR and WMF’s blogs n/a 2 13
Number of press releases in the media Total number of press releases appearing in the media n/a n/a 3
Number of events leaded Number of events regarding free culture promotion leaded by the community n/a n/a At least 2
Number of events Number of events attended by the community n/a 1 At least 3
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
 % of satisfaction of the Wikimedia community Wikimedia community satisfaction with face to face activities n/a n/a At least 75% Survey conducted
% sense of belonging % of community members who feel that they belong to WMAR n/a n/a At least 80% Survey conducted
% of sense of institutional support perceived by the community Sense of institutional support n/a n/a At least 80% Survey conducted
Personal interviews
Participant observation
% of learning  % improving their skills and sharing learning n/a n/a At least 10 community members sharing their experience and learning Blog publications

Liberation and creation of content[edit]

Strategic Objective: To improve the engagement of users, editors and volunteers as part of the Wikimedia Community by creating support material suited to their needs

To generate the content necessary for the effective organization of the WMAR community and for the correct support of its activities and interaction with WMAR.

  • 3 new user guides on the subject of the organization of activities by the community, produced by WMAR between January and March 2016.
  • At least 1 user guide covering the steps to request support from WMAR, produced by WMAR by March 2016.
  • A least 1 user guide covering the steps to take, upload or release quality content in Wikimedia Commons and how improve quality content within Wikimedia projects, produced by WMAR by March 2016.

To produce new material resources for the Wikimedia community

  • At least 1000 new posters about Wikimedia projects carried out or related topics.
  • At least 500 new promotional flyers to boost new users joining the Wikimedia Community or related topics.
  • At least 500 new pieces of merchandising designed.
Project: Outreach and content
Outreach and content

Wikimedia Argentina’s objective for 2016 is to strengthen the Community Support Program, establishing a sustainable base for its development. The construction of a broad-based community and the appropriation by the community of the activities and projects impulsed by WMAR, requires support not only in terms of staff, but also in terms of material, which should be produced according to their needs and to the work guidelines established by the organization for its programs and projects.

In line with the above, our main objectives are:

  • To produce learning guides about Wikimedia and Wikimedia Argentina’s projects.
  • To provide the community with relevant material, according to their specific needs for the implementation of Wikimedia’s projects.

Why using this strategy? Which issues does it address?

Wikimedia Argentina understands that coordinating activities through the community requires not only from community member’s knowledge and good will, but also from support material, implementation guides and learning guides, in order to achieve the results and impact expected.

Objective Issues addressed
To produce learning guides about Wikimedia and Wikimedia Argentina’s projects Standardizing the work that can be carried out by different communities or individuals. Defining the objectives of each activity clearly, and giving precise guidelines on how to implement actions
Provide materials that meets the need of the community Communicational support the work done by communities through supporting materials appropriate to their context and needs identified.
Generate user-friendly materials
2016's actions sum up
What's next?
  • Wikimedia Argentina will produce at least 4 activity guides during 2016. These guides will be used as opportunities for learning for the community and at regional level.
  • The purpose of the guides is to standardize the work carried out by Wikimedia Argentina with the different communities, allowing for better coordination, responding to their needs, promoting participation and establishing the results and impact expected for each of the actions in a clear and structured manner.
  • The activity and learning guides will be complemented with merchandising items according to the community’s needs
What are the results expected and how will we measure them? Quantitative and qualitative metrics[3]
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016
Number of activity user guides produced. Total number of user guides produced n/a n/a 3
Use of the activity user guides (%) Number of community members who consult the user guides and use them in the development of activities n/a n/a Not yet available
Number of new materials designed Total number of pieces of merchandising designed. n/a 1200 2000
Metric Definition 2014 results Results 2015 to date 30.09.2015 Expected 2016 Measurement indicators
% of innovative activities Activities done for the first time during 2016 n/a n/a 3 new guides for activities planning Number of guides designed
% of learning  % improving their skills and sharing learning n/a n/a Number of people with skills improved as a results of the new community materials A survey conducted

Movement improvement[edit]

Movement improvement: Education program
How does it bring an improvement to the movement?
Movement learning/ Improving movement practices Improving content Increase participation Increase reach Improve quality Encourage innovation Leaning patterns
Participation and content By supporting projects and activities that would mean an increase of content. By improving the opportunities of te community to meet in real life By opening the community to diverse audience By supporting projects through a comprehensive way By opening the office as a consultant space At least 1
Scaling up/Federalization By sharing the knowledge acquired after changing one of our programs for 2016. By sharing our failures. Not applicable Not applicable By retaining the current communities of WMAR and increasing their involvement and activities By increasing our knowledge regarding editors interests. By empowering the WMAR community, improving their skills to design competitive projects in the local and regional context. At least 1: How to fail and redefine a program
Free content awareness By sharing best practices, learnings and experience of our community. By empowering the active rol of he community in events.By providing scholarships to the community. Not applicable By reaching new audiences Not applicable Not applicable Not applicable
Liberation and creation of content Guides and new material shared at least with Iberocoop network. Not applicable Not applicable New materials designed to reach new public By planning activities in a more comprehensive way thanks to the activities’ guides. 3 new guides for activities planning, developed At least 1:How to created common results with a diverse community


Community support schedule[edit]

Community support schedule - WMAR 2016
Community support calendar
  • This schedule does not follow an orderly structure per months.
  • This schedule is an approximation to tentative dates for each activity.
  • The proposed evaluations - 3 during the year plus a final assessment - will be adapted according to the time of the year that is considered most suitable.

Gender and diversity approach[edit]

Gender and diversity approach within WMAR's programs

Education program[edit]

Find the quality measurement in terms of gender approach when creating and improving an article here

Wikimedia Argentina will promote participatory spaces of work, which favor even and equal inclusion of men and women

  • Wikimedia Argentina will not work with institutions or educational spaces which are gender exclusive or promote exclusion policies.
  • Wikimedia Argentina will work towards the parity of boys and girls as recipients of our Education Program in 2016
  • In regard to specific programs, such as the appointment of Wikipedist ambassadors, Wikimedia Argentina will also seek parity within the teams, with an even presence of boys and girls.
  • Wikimedia Argentina will develop proposals, such as the online course, which consider the different time availability of men and women (still a real issue in the subject of equality between genders) to allow for both to have the same opportunities to receive training.
  • To the extent of its possibilities, Wikimedia Argentina will promote parity in the ratios shown in terms of editors retention
  • Wikimedia Argentina will apply the positive discrimination theory in regard to the access to its activities and education projects, with the aim to favor participation from all social backgrounds.
  • WMAR’s treatment of each of its counterparts, educators and students will be even, equal and non-discriminatory.

Wikimedia Argentina will work to position debate on the gender issue within the public agenda.

  • Through its Education Program, Wikimedia Argentina, will position the debate on the subject of gender inequality and on the role of women as builders of knowledge, within the public agenda.
  • The subject of gender inequality will be present in each of the conferences and congresses where WMAR has an active participation.
  • At least three entries on our blog will be related to the gender issue, in 2016.

Quality and gender-responsive content

  • Whenever applicable, the Education Program will promote the generation of content on the basis of respect to gender equality and equity, following the guidelines defined in regard to gender-sensitive content designed by WMAR
  • At least 1 of the editing contests (meaning 40 articles improved or created) will be dedicated to the improvement of content related to women and to highlighting their visibility in Wikipedia, from April to October

Strategic alliances

  • In the frame of the Education Program, WMAR will only make strategic alliances with schools and higher education institutions which promote gender inclusive policies.
  • Exhibition workshops on the subject will be organized whenever necessary at our partner institutions, as a condition to move forward in our actions.

GLAM program[edit]


The GLAM projects: promoters of gender equality, inclusive spaces for minorities, and quality and gender-responsive content

Editing challenges:

  • WMAR will implement its strategic line of construction of the Argentine identity and memory, through 1 editing challenge that would mean at least 100 articles improved or created from March to November.
  • At least 100 articles created or improved regarding the existing content related to women in Wikipedia, following the guidelines defined in regard to gender-sensitive content between March and November 2016.

Other GLAM activities:

  • Work groups at different cultural institutions in the country will be established aiming for parity of men and women in the participatory and leading roles.
  • The proposals and initiatives of the GLAM program are adapted to the time availability of both men and women, to favor even participations of both genders.
  • WMAR’s treatment of each of its counterparts will be even, equal and non-discriminatory.

Wikimedia Argentina will aim to position the issues of gender equality and social diversity inclusion within the public agenda

  • Wikimedia Argentina, will use the GLAM Program to position the gender issue and the role of women as builders of knowledge, in the public agenda.
  • The debate on gender equality will be introduced into each of the conferences and congresses where WMAR has active participation.
  • During its participation in congresses and conferences, WMAR will include specific spaces for the promotion of culture as the key actor for the generation of an inclusive society.

Strategic alliances

  • In the frame of the GLAM Program, WMAR will only make strategic alliances cultural institutions which promote gender inclusive policies.
  • Exhibition workshops on the subject will be organized whenever necessary at our partner institutions, as a condition to move forward in our actions.

Community Support program[edit]

To improve the level of participation of women in community meetings

  • Wikimedia Argentina will promote the participation of women in community meetings, trying to achieve a regular attendance of women (around 20%) to each meeting.
  • We will promote parity of men and women in volunteer roles.
  • Women’s participation will be encouraged whenever necessary, through mobility grants awarded on equal terms for men and women.
  • We will support projects put forward by women of the community.
  • Women’s role as community leaders in the inland regions will be promoted, with at least one woman leading one of the existing three communities that WMAR aims to retain in a sustainable way during 2016.
  • At least one gender-related project and at least one project focused on local minorities will be supported during 2016
  • WMAR follows inclusive staff policies and aims for parity of men and women in the composition of its Board.
  • WMAR’s treatment of each of its counterparts will be even, equal and non-discriminatory.

To favor gender-responsibility training in the community

  • All of the free training courses offered to volunteers, will include a section led by a female volunteer on the issue of gender in Wikipedia.
  • Wikimedia Argentina will work to achieve parity of men and women in the training sessions given to volunteers.

To make the community visible.

  • At least one of the congresses attended by WMAR will be led by women.
  • At least 5 community experiences and testimonials shared by women will appear on WMAR or WMF’s blog.

Creation of gender-sensitive content.

  • Al new material designed and produced by WMAR will be sensitive to gender both in content and vocabulary.

Strategic alliances.

  • In the frame of the Community Support Program, WMAR will only make strategic alliances with local institutions which promote gender inclusive policies.
  • Exhibition workshops on the subject will be organized whenever necessary at our partner institutions, as a condition to move forward in our actions.

How will we measure them? Quantity and quality metrics[edit]

How will we measure them? Quantity and quality metrics
Metric Definition Expected 2016
Number of girls participating Total number of girls participating ideally at least 450
Number of female educators Total number of female teachers who implement projects in the classroom ideally at least 60
Number of female ambassadors Number of women who are autonomous promoters of Wikimedia projects ideally at least 7
Number of women who follow WMAR’s activities to the end Number of women starting activities proposed by WMAR and following them to the ends Not yet available
Number of female volunteers Number of women who take part in WMAR activities as new volunteers ideally at least 15
Retention of female editors Number of women who begin editing and remain active editors Not yet available
Number of press releases on the subject of gender Total number of notes on the subject of gender appearing in the press Not yet available
Number of articles improved through quality and gender indicators Total number of articles improved to meet the quality and gender-sensitivity parameters established by WMAR ideally at least 100
Female speakers (%) Total number of women who participate in congresses as speakers ideally at least 1
Metric Expected 2016 Measurement indicators
 % Attendance to WMAR’s invitations to activities. Not yet available Participant observation
 % of provided information when requested by WMAR Not yet available Participant observation
% of women assuming responsibility in the development of activities Not yet available Participant observation.
Number of activities carried out.
They take part in the calls for initiatives at community level Not yet available Numbers of proposals at community level.

Regional Cooperation[edit]

Iberocoop

Iberocoop: learnings, results and intentions
Iberocoop: learnings, results and intentions

Wikimedia Argentina will continue to support Iberocoop initatiatives and projects. However 2015 has been a year where we could arrive at the conclusion, first, that the different size and growth of the chapters and user groups present between themselves a capacity gap that makes it very difficult to effectively comply with join activities at certain levels, or ultimately show different levels of commitment to the movement that have routinely blocked achieving planned results for joint activities.

Wikimedia Argentina as an organization remains deeply committed with helping develop the Wikimedia movement in the region, but we will re-focus our programmatic efforts to maximize results with other sister organizations we have had success working with over the past years. For that reason during 2016 we will strengthen bi-national, tri-national or country-specific projects with chapters that are doing a great job in terms of results.

In fact, lack of results has been one of the reasons for discussion within Iberocoop during 2015 and behind the decision to suspend or postpone Iberoconf 2015. We did not consider responsible to organize the annual meeting again given the lack of results from the last meeting we hosted in Buenos Aires.

Despite the slow progress of Iberocoop, Wikimedia Argentina considers very remarkable the work that we have done with other Wikimedia affiliates in the region. In this regard we emphasize the following:

  • In March 2015, we lauched the first editing contests for the month of the women with +400 new articles created in the Spanisg Wikipedia.
  • Wikimedia Argentina organized simultaneous edit-a-thons with Wikimedia Chile, Wikimedia Bolivia and Wikimedia Uruguay along with the Spanish cultural centers in Latin America.
  • Wikimedia Argentina is organizing along with Wikimedia Chile, our first trans-Andean edit-a-thon that will take place in Mendoza, Argentina, in October this year.
  • Wikimedia Chile, Wikimedia Argentina, Wikimedia Mexico, Wikimedia España and Wikimedia Italia have shared best practices and human resources to improve their results and needs.
  • Wikimedia Argentina has launched its monthly editing challenges involving all Iberocoop members and countries. So far, just Wikimedia Argentina and Colombia users group have proposed new challenges to be approach in the future.

Iberocoop's targets 2016[edit]

Wikimedia Argentina will intensify its work with the chapters and user groups committed to results.

  • Wikimedia Argentina will continue working with Wikimedia México, Wikimedia Chile, Wikimedia Italia and Wikimedia España.
  • At least one project during 2016 organized with all these four affiliates that would mean a significant increase of content in the Spanish Wikipedia (it could be a women editing contest again or a new proposal)
  • Wikimedia Argentina will continue launching, every two months, our initative of editing challenges, involving all the Iberocoop communities and countries, amounting for at least five (5) challenges from March to November that would mean an increase of at least 1500 articles[15]
  • Wikimedia Argentina will launch during 2016 a regional survey in Latin America and Spain together with other Iberocoop members to have a closer look to editors’ interests and needs.

Wikimedia Argentina will better share resources, experiences, learnings and practices with the Iberocoop network.

  • Wikimedia Argentina will share its learnings and practices by designing better and new material that will be able to be used by Iberocoop.
  • Wikimedia Argentina will continue sharing resources with the Iberocoop movement (mostly human resources)
  • After a year of steady work , Wikimedia Argentina will share their tutorials , guides, manuals of organizing events and projects and any other material designed as long as its results and learnigns with the movement.
  • Wikimedia Argentina will share its learning and will help in anything that would need the next Iberoconf organizer.

Wikimedia Argentina will increase face to face meetings with Iberocoop’s chapters and users groups as part of its development and learning

  • During 2016, at least 3 face to face meetings will be organized by WMAR and other Iberocoop’s chapters or user groups to approach their same needs by building a mentoring space for learning and improving skills.

Staff and contractors: upcoming year's annual plan[edit]

1. Please describe your organization's staffing plan or strategy here, or provide a link to your organization's staffing plan or organogram.
The structure of our Association is composed as following:
  • The General Assembly of Members, with regular meetings every year.
  • A Board of Trustees composed by 9 elected members (2 alternative Board members are available in case of vacancy). It is in charge of the strategy of the Association, its overall administration, revision of its projects and supervision of the staff's performance.
  • An audit commission, composed by 3 members, and responsible for the financial accountability of the Association.
  • The staff, composed by the Executive Director (ED), the Communication Officer (CO) the Education Coordination (EC) and the Administration Manager (AM). Dedicated to the implementation of programs and projects, reportability and day-to-day administration of the Association.
Programs are designed and carried out by the staff, with permanent communication with the President of the Board and periodical reports to the rest of its members, who are ultimately responsible of the implementation of the initiatives proposed for the year. Some activities are led by Association members and volunteers, but they must report to the ED.
2. List of staff by department or function.
You can use this table (or substitute your own list) to show us the number of FTEs (fulltime equivalents) for each department or function, where one person working at 100% time would be counted as 1.0. We need this information about the total number of staff (FTEs) you will have hired by the end of the current funding period, and staff you will have hired by the end of the proposed funding period.

Table 4

FTEs
Department or function End of current funding period End of upcoming funding period Explanation of changes
Executive Director 1.0 1.0
Education Coordinator 1.0 1.0
Communication Officer 1.0 1.0
Administration Manager 0.5 0.5
Total (should equal the sum of the rows): 3.5 3.5

Table 4 notes or explanation of significant changes:

3. How much does your organization project to spend on staff during the current funding period, or in the twelve month period before your proposed grant will start (e.g. 1 January 2016 to 31 December 2016), in currency requested and US dollars?
4. How much does your organization expect to spend on staff during the proposed funding period (e.g. 1 January 2016 to 31 December 2016), in currency requested and US dollars?
Staff expenses by end of current year Staff expenses by end of upcoming year
In currency requested 117.351 USD 123.167 USD
In USD 117.351 USD 123.167 USD



Financials: upcoming year's annual plan[edit]

Detailed budget: upcoming year's annual plan[edit]

Please link to your organization's detailed budget showing planned revenues and expenses for the upcoming funding period (e.g. 1 January 2016 to 31 December 2016). This may be a document included on this Wiki (Meta) or a publicly available spreadsheet.

Revenues: upcoming year's annual plan[edit]

1. Does your organization plan to draw on its operating reserves during the upcoming funding period to support its expenses? If so, please provide the amount you intend to draw from your reserves here. This should not be included as revenue in the table below.
The reserves of WMAR are in argentine pesos. As it was informed in the impact report 2014, our current reserves are the amount of AR$336.530,65 which is equivalent to three months of staffcosts. This amount of money have been generated because of the difference between the currency exchange rate at the moment of requesting for de annual grant 2014 and the real one at the moment of receive it (peso argentino has devaluated in January 2014).
Unless we have to incur in extraordinary expenses until the grant for 2016 is finally delivered, we are not expected to use this reserves during the current period, neither for the upcoming year.


2. Please use this table to list your organization's anticipated revenues (income, or the amount your organization is bringing in) by revenue source (where the revenue is coming from) in the upcoming funding period (e.g. 1 January 2016 to 31 December 2016). Use the status column to show if this funding is already guaranteed, if you are in the process of requesting funding, or if you are planning to request funding at a later time. Please feel free to include in-kind donations and resources in this table, as applicable, but use the status column to show that they are in-kind resources.

Table 5

Anticipated revenues for the upcoming funding period
Revenue source Currency requested US dollars Status (e.g. guaranteed, application)


FDC process USD 241.614,00 USD 241.614,00 requested
Membership fees USD 600,00 USD 600,00 guaranteed
Total revenues (should equal the sum of the rows): USD 242.214,00 USD 242.214,00 -


Table 5 notes: If your organization has significant funding other than FDC funds, please note how those funds will be used.


Operating reserves: upcoming year's annual plan[edit]

Please note that there is a policy that places restrictions on how much FDC funding your organization can use to build its operating reserves. If you would like to use FDC funding to for your organization's reserves, you must note that here. You will not be able to decide to allocate FDC funding from this grant to your reserves at a later date.

1. How much does your organization plan to have in operating reserves by the end of the current funding period?
We are planning to have the amount reported above: AR$336.530,65 or USD 35.725 (Exchange Rate: AR$9,42 = USD 1. http://www.bna.com.ar/). This amount is the equivalent to three months of basic staffcosts.
2. How much does your organization plan to have in operating reserves by the end of the upcoming funding period?
It will depends on the final Grant delivered from the Foundation and FDC. If the amount requested in this Grant is finally allocated, we are expecting to hold the same level of reserves. As in Argentina exists a rate of 25%-30% of annual inflation, the amount of reserves for the upcoming period in pesos argentinos are expected to be a 25%-30% higher: AR$420.663. As also, there exists daily davaluation of the argentina peso, the amount in dollars would increase up to USD 40.063 (Estimated exchange rate for December 2016: AR$10,5=USD 1).
3. If your organization plans to use FDC funding to increase your reserves in the upcoming funding period, how much FDC funding will your organization use to build reserves?
As we reported above, we plan to hold the same level of reserves (fixing the amount on the staffcost variable: 3 months).


Expenses: upcoming year's annual plan[edit]

1. Expenses by program (excludes staff and operations).
Program expenses are the costs associated specifically with your organization's programs. These costs do not include operating expenses or staff salaries, which will be described in separate tables. For example, program expenses may be the costs of an event, the costs of outreach materials specific to a program, budgets for microgrants and reimbursements, or technical costs associated with specific programs. The programs listed in this table should correspond to the programs you have listed in the programs section of this proposal form.


Table 6

Program Currency requested US dollars
Education program USD 25.333,00 USD 25.333,00
GLAM program USD 21.276,00 USD 21.276,00
Community Support program USD 37.923,00 USD 37.923,00
Total program expenses (should equal the sum of the rows) USD 84.532,00 USD 84.532,00

Table 6 notes: If your organization has significant funding other than FDC funds for specific programs, please make a note of that here.


2. Total expenses. Please use this table to summarize your organization's total expenses overall.
These are divided into three expenses categories: (1) staff expenses from Table 4 (including staff expenses for both staff working on programs and operations), (2) expenses for programs from Table 7 (does not include staff expenses or operations expenses), and (3) expenses for operations (does not include staff expenses or program expenses). Be sure to check the totals in this table to make sure they are consistent with the totals in the other tables you have submitted with this form. For example, your total program expenses excluding staff will be equal to the total in Table 7, while your total staff expenses will be equal to the total in Table 4 and your total expenses will be equal to the total in Table 1.


Table 7

Expense type Currency requested US dollars
Program expenses (total from Table 7, excludes staff) USD 84.532,00 USD 84.532,00
Operations (excludes staff and programs) USD 33.915,00 USD 33.915,00
Upcoming staff total expenses (from Table 4) USD 123.167,00 USD 123.167,00
Amount to be added to operating reserves (if applicable) 0 USD 0 USD
Total expenses (should equal the sum of the rows) USD 241.614,00 USD 241.614,00

Table 7 notes:


Verification[edit]

Please enter "yes" or "no" for the verification below.

The term “political or legislative activities” includes any activities relating to political campaigns or candidates (including the contribution of funds and the publication of position statements relating to political campaigns or candidates); voter registration activities; meetings with or submissions and petitions to government executives, ministers, officers or agencies on political or policy issues; and any other activities seeking government intervention or policy implementation (like “lobbying”), whether directed toward the government or the community or public at large. Grants for such activities (when permitted under U.S. law and IRS regulations) should be sought from the [[Special:MyLanguage/<tvar|link>Grants:PEG</>]].
I verify that this proposal requests no funds from the Wikimedia Foundation for political or legislative activities Yes


Once this proposal is complete, please sign below with the usual four tildes.


Please do not make any changes to this proposal form after the proposal submission deadline for this round. If a change that is essential to an understanding of your organization's proposal is needed, please request the change on the discussion page of this form so it may be reviewed by FDC staff. Once submitted, complete and valid proposal forms submitted on time by eligible organizations will be considered unless an organization withdraws its application in writing or fails to remain eligible for the duration of the FDC process.

  1. For further information: See WMAR’s assessment strategy: Global metrics
  2. a b c d See the WMAR's education website
  3. a b c d e f g h i j k l m n o p q Comparing 2014 final results, 2015 results to date 30.09.2015, and 2016 expected results
  4. All the activities suited to each particular context and level where are implemented. Work guides and material will be designed for teachers according this matter. See more here
  5. These initiatives are put forward as part of the implementation of the Onsite Training project.
  6. a b c This initiative refers to the Onsite Training project
  7. See Community Support
  8. See teachers's wikiambassadors project
  9. See GLAM Highlights
  10. a b Education program, EduGlam project Cite error: Invalid <ref> tag; name "Eduglam" defined multiple times with different content
  11. See Community Support program
  12. See WMAR quality ratios for GLAM programs here
  13. a b Refers to GLAM survey "Editing challenges"
  14. a b c Refers to GLAM program Editing challenges
  15. See Glam editing challenges