The Wikimedia Foundation regularly runs fundraising email campaigns. Emails asking for donations are sent to those in the WMF's donor database, which is populated when donors opt-in for future email communications when they make a donation. As of 2019, the Wikimedia Foundation sends out a maximum of three email appeals per donor per year.
Moska Shaver is currently the WMF's Fundraising Email Associate, managing the international fundraising email campaigns. Each year since 2012-2013 (as of 2018), the WMF has contracted Trilogy Interactive, LLC for emailing donors.