Learning and Evaluation/Archive/Learning modules/3Minimize Social Desirability Bias

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Minimize Social Desirability Bias


Objective:
To know whether an editor participated in voting for the Photo of the Year contest in 2012, using wording that is unbiased for all respondents (i.e. wether they voted or not).


Very Poor:
If you are a dedicated editor, did you vote in the Photo of the Year contest in 2012?
Poor:
Did you vote in last year’s Photo of the Year 2012 contest?
Better:
There are many reasons a contributor to Commons may not be able to vote in a Photo of the Year contest such as not having made enough contributions or missing the voting period. Thinking about the Photo of the Year contest of 2012, do you remember if you voted?