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Bengali Wikisource New Readers Awareness Campaign, 2018

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West Bengal Wikimedians User Group has been working on increasing awareness of Bengali Wikisource. This includes creation of an awareness video as a part of the Inspire New Readers Campaign.

Team

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Bengali Wikisource team

Production team
  • Director - Ishan Sharma
  • Cinematographer - Sukhansaar Singh
  • Executive Producer - Aryaman Nath
  • Sound Director - Sukrit Sen
  • Focus Puller - Theodros Tadesse
  • Assistant Director - Sneha Das
  • Editor - Himangshu Kamble
  • Colorist - Pankaj Nelson

Cast
  • Sujan Ghosh
  • Suavo Mukherjee
  • Ritam Sarkar
  • Raja Chakravorty
  • Shrabanti Bhattacharya
  • Avinash

Timeline

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Shooting of লে হালুয়া
Shooting of মায়ের নজর
  • 4 February, 2018 - IdeaLab proposal submitted.
  • 14 March, 2018 - Rapid Grant proposal submitted.
  • 10 April, 2018 - Rapid Grant proposal approved.
  • 15 April, 2018 - Initial conversation with production team.
  • 4 May, 2018 - First draft of the script was discussed.
  • 10 May, 2018 - Second draft of the script was discussed.
  • 17 May, 2018 - Rapid Grant period extended to 30 September, 2018
  • 2 August, 2018 - Final script reviewed and approved.
  • 7 August, 2018 - Video shoot took place in Kolkata.
  • 7 August, 2018 - Cheque of INR 100,000/- sent by CIS-A2K to the director of the video.
  • 9 August, 2018 - INR 100,000/- received by the director of the video.
  • 6 September, 2018 - First cut of full video submitted by production team.
  • 18 September, 2018 - Final cut of full video submitted by production team.
  • 27 September, 2018 - Necessary correction done and final cut of all 3 videos submitted by production team.
  • 28 September, 2018 - Further correction done for all 3 videos.
  • 28 September, 2018 - INR 10,000/- requested from CIS-A2K for promotion of the films.
  • 30 September, 2018 - All 3 filmss were released in the Youtube channel of West Bengal Wikimedians User Group and uploaded to Commons.
  • 30 September, 2018 - The films were premiered at Wikigraphists Bootcamp, New Delhi.
The films were shown at the end of this panel discussion at GLAM Wiki Conference, Tel Aviv
Community Marketing Experiments - Impact Report by Wikimedia Foundation
  • 1 October, 2018 - Wikisource communities are being notified in scriptorium and mailing lists.
  • 15 October, 2018 - File:মায়ের নজর.webm was the media of the day in Commons and featured in main page.
  • 19 October, 2018 - Remaining INR 29,000/- received by the director of the films.
  • 26 October, 2018 - INR 10,000/- received from CIS-A2K for promotion of the films.
  • 30 October, 2018 - Rapid Grant report submitted.
  • 1 November, 2018 - New Readers started promoting the films from Bengali Wikisource Facebook page for $50.00 each for 4 days in Facebooks for users from Bangladesh and West Bengal.
  • 3 November, 2018 - The films were shown at GLAM Wiki Conference, Tel Aviv during State of the Wikisources panel discussion.
  • 4 November, 2018 - After the promotion, মায়ের নজর received 95,996 views, whereas লে হালুয়া received 151,135 views.
  • 15 November, 2018 - New Readers again promoted লে হালুয়া with shorter description for $150.00 and with longer description for $150.00 in Facebook users from Bangladesh.
  • 19 November, 2018 - After the promotion, লে হালুয়া with shorter description received 323,067 and with longer description received 308,428 views.
  • 23 November, 2018 - New Readers again promoted লে হালুয়া with longer description for $550.00 only in Facebook users from Bangladesh.
  • 24 November, 2018 - The films were shown at Indic Wikisource Community Consultation 2018
  • 30 November, 2018 - After the promotion, the video received 902,676 views.
  • 16 February, 2019 - Wikimedia Foundation publishes Community Marketing Experiments - Impact Report

Video

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Subtitles

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Film - লে হালুয়া Film - মায়ের নজর Combined Film - দুনিয়া যখন দোরগোড়ায়
Lang. Created by Reviewed by Youtube Lang. Created by Reviewed by Youtube Lang. Created by Reviewed by Youtube
Assamese Gitartha.bordoloi
Bengali Bodhisattwa YesY Bengali Bodhisattwa YesY Bengali Bodhisattwa YesY
English Titodutta
Bodhisattwa
Arindam Maitra YesY English Titodutta
Bodhisattwa
YesY English Titodutta
Bodhisattwa
YesY
Spanish Arindam Maitra
German Arindam Maitra Kritzolina YesY
Hindi Hrishikes YesY
Italian OrbiliusMagister YesY Italian OrbiliusMagister YesY Italian OrbiliusMagister
Persian Mardetanha YesY Persian Mardetanha YesY Persian Mardetanha YesY
Gujarati Sushant savla
Malayalam Ranjithsiji
Marathi सुबोध कुलकर्णी Marathi Pooja Jadhav सुबोध कुलकर्णी
Oriya Chinmayee Mishra
Sanskrit Soorya Hebbar
Telugu KCVelaga YesY Telugu KCVelaga YesY Telugu KCVelaga YesY

Expenditure

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Rapid Grant See the report
Item Quantity Rate Amount (in INR) Amount (in $)
1 INR = 0.014 USD
as of 30 October 2018
Pre-production expenses 1 4000 4000 56
Camera Rental 1 12800 12800 179.2
Light Rental 1 8200 8200 114.8
Sound Rental 1 1100 1100 15.4
Transportation – Production vehicles 2 850 1700 23.8
Transportation – Actors 3 500 1500 21
Catering 1 3400 3400 47.6
Costumes and Props 1 2000 2000 28
Director – Ishan Sharma 1 7000 7000 98
Cinematographer – Sukhansaar Singh 1 7000 7000 98
Executive Producer – Aryaman Nath 1 7000 7000 98
Sound Director – Sukrit Sen 1 7000 7000 98
Focus Puller – Theodros Tadesse 1 1500 1500 21
Assistant Director – Sneha Das 1 3000 3000 42
Locations Rental 2 2500 5000 70
Editor – Himanshu Kamble 1 7000 7000 98
Edit Studio + Machine 6 1500 9000 126
Colorist – Pankaj Nelson 1 7000 7000 98
Grading Studio 2 7000 14000 196
Hard Disk 1 TB for offline edit 1 3800 3800 53.2
Sound Studio – Dubbing 2 2000 4000 56
Actor – Sujan Ghosh 1 2000 2000 28
Actor – Suavo Mukherjee 1 1500 1500 21
Actor – Ritam Sarkar 1 500 500 7
Actor – Raja Chakravorty 1 2000 2000 28
Actor – Shrabanti Bhattacharya 1 1500 1500 21
Actor – Avinash 1 1500 1500 21
Miscellaneous 1 3000 3000 42
Total 129000 1806
New Readers Facebook Promotion
Film Date Amount (in $)
লে হালুয়া 01.11.2018 - 04.11.2018 50
মায়ের নজর 01.11.2018 - 04.11.2018 50
লে হালুয়া 15.11.2018 - 19.11.2018 150
লে হালুয়া 15.11.2018 - 19.11.2018 150
লে হালুয়া 23.11.2018 - 30.11.2018 550
Total 950

Supported by

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