Grants:PEG/Yorg/Wiki Loves Africa 2016

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statusFunded
Yorg/Wiki Loves Africa 2016
m:Wiki Loves Africa (WLAf) is an annual contest where people across Africa can contribute media (photographs, video and audio) about their environment on Wikimedia Commons for use on Wikipedia and other project websites of the Wikimedia Foundation.
targetWikimedia Commons, Wikipedia, Wikitravel, Wikibooks. Primarily English, French, Arabic and African languages.
strategic priorityBy order of importance from a goal perspective Increasing Reach (most important), Increasing Participation, and Improving Quality (least important)
start date22 August
start year2016
end date30 April June
end year2017
budget (local currency)CHF 29,878.66
budget (USD)USD 30,368.50
grant typeOrganisation
non-profit statusnon profit
creatorAnthereIslahaddow
contact(s)• fdevouard(_AT_)anthere.org and isla(_AT_)wikiloveswomen.org
organization• Ynternet.org
website• www.ynternet.org


Goal[edit]

m:Wiki Loves Africa (WLAf) is an annual, two month contest that takes place from the 1st October to the 30th November and is run across the continent. Wiki Loves Africa encourages the ‘crowd’ contribution of local knowledge of heritage, and community cultural profiles for the participating countries through entering media (photographs, video and audio) about their environment onto Wikimedia Commons for use on Wikimedia projects. Wiki Loves Africa particularly encourages participants to contribute media that illustrate a specific theme for that year.

Each year the theme changes and could include any such universal, visually rich and culturally specific topics (for example, markets, rites of passage, festivals, public art, cuisine, natural history, urbanity, daily life, notable persons, etc). In 2014 the theme was Cuisine. In 2015 the theme was Cultural Fashion and Adornment. The theme for 2016 is currently being decided by the community.

Note: the theme has now been chosen. The theme for 2016 shall be : Music and Dance 07:57, 1 June 2016 (UTC)

Although the project is run at the continental level, some specific actions (training, communications, events, local juries and prize giving, etc.) are held by chosen countries with national organisers.

Wiki Loves Africa's goals and intentions are to:

  • Draw attention to, and increase the coverage of, content relating to Africa on the Wikimedia projects.
  • Introduce the benefits of, and ability to, contribute to Wikimedia Common to new communities.
  • Support new volunteer communities as they work together around an important local project.
  • Reward people for contributing the right kind of material to Wikimedia projects.
  • Engender pride in local heritages, traditions, cultures and communities across Africa.

The aim of the Wiki Loves Africa project is to provide support for national organisers, and organise the continental layer of WLA. This is done by the continental project team. The goals of the continental team are to:

  • Assure the practicability and the legality of the contest.
  • Liaise with Wikimedia community to ensure smooth running of the project.
  • Support the local teams as they work with local communities and photographers to submit their entries.
  • Provide the right frame work and structure to ensure that there is a high level of accountability from the volunteer groups.
  • Assure a minimum number of pictures and media that are of high quality.
  • Highlight the contest, the events and teams, its result and enhance the communication around all aspects of the contest.

Project legacy

Plan[edit]

Activities[edit]

The project is organised by a continental project team who:

  • Centralises the competition,
  • Assists and supports the national teams,
  • Runs the continent-wide communications campaign,
  • Organises the continental selection and prizes, and
  • Prints the winners and organises a continental exhibition at Wikimania and/or other Wikimedia conferences.

The continental project team[edit]

The detail of specific activities listed below relate to the work done by the continental team. The continental project team is made up of two project managers - one for Francophone and another for Anglophone territories - and a project administrator who will work on tracking payments, receipts, and financial reporting.

Project management and administration[edit]

  • Build/maintain the website infrastructure(s)
  • Setting out a clear timeline for the Wiki Loves Africa competition
  • Set up documentation of best practices
  • Create communication systems for reports and evaluation metrics
  • Monitor statistics and competition entries
  • Track analytics of social media campaign
  • Evaluate the project and competition as a whole and provide feedback to the community
  • Apply for funding to support the entire competition
  • Build and operate financial structure and control
  • Full financial report and governance

Support to National Organisers[edit]

  • Track the application of initiative to local context
  • Support national organisers
  • Track and support financial accountability and submission of receipts and project cost reports
  • Share coordinated communications campaign and materials
  • Support and disseminate local social media and crowdfunding campaigns
  • Help to find a local solution for organisers to upload multimedia on behalf of others.

Communication[edit]

  • Create a strong and simple social media driven campaign to reach people internationally and locally
  • Prepare material such as leaflets, posters and press releases that can be used and/or built on by national organisations
  • Connect with press (continental, national and regional)
  • Identify major influencers (blogs, thought leaders, Facebook / twitter leaders)
  • Maintain communication with international partners including relevant staff at Wikimedia Foundation
  • Build up and improve database of press contacts

Competition and prizes[edit]

  • Set up and rollout of the international contest
  • Implement communications campaign to national and continental press and stakeholders
  • Set up jury processes to select best images
  • Find suitable jury members for the continental jury
  • Support the jury in their process, maintain timeline
  • Dissemination of results
  • Provide and distribute prizes and awards to winners

National teams in focus countries[edit]

The national teams are responsible for driving communications and social media around the competition. They will act as the spokespeople in their country, and will host training, upload and wiki-takes events during the competition period. They will be asked to suggest judges for the continental team.

The contest will operate in all African countries. However, special attention and support will be offered by those countries that are keen to create events. Previous host countries have included South Africa, Tunisia, Egypt, Ghana, Côte d'Ivoire, Ethiopia, Morocco, Cameroon, Nigeria, Algeria, Uganda, Tanzania, and Malawi. With the decision on the theme, there will be a call sent out to the Africa-wide community to submit a project plan for hosting Wiki Loves Africa 2016. This year we are encouraging all those who have participated previously to submit their proposals, with an action plan and a budget. The focus countries will be decided jointly by WMF and the team of WLA based on the propositions made by interested countries.

In addition to the usual way of working, the continental project team is requesting that the country national teams receive more money for the contest in 2016. It is hoped that the WMF will agree to funding 10 national teams. This extra money will facilitate the following additional elements that have been requested by the 2015 national teams:

  • a coherent and consolidated publicity and marketing plan (including press releases and launches, media interviews, social media presence, etc.)
  • more travel and events away from the capital or main city centres
  • the ability to offer local prizes for local submissions, and
  • the ability to do a post-contest event to incorporate the photos into relevant Wikipedia articles and Wikimedia projects.

Learning from former WLAs[edit]

The team will naturally take into account lessons learned from Wiki Loves Africa 2014 and Wiki Loves Africa 2016 (see c:Commons:Wiki Loves Africa 2014/Results and best practices and c:Commons:Wiki Loves Africa 2015/Results and best practices). The list below summarises the areas that we are going to focus on or consider this year:

  1. Time of the contest - end of the year in 2016 (but maybe not exactly Oct-Nov, or maybe not 2 full months, depending on the theme chosen);
  2. Continental exhibition - there will be an exhibition of the winning photos from 2014 and 2015 at Wikimania 2016. A similar exhibition will be proposed at next year's Wikimedia Conference and any other suitable Wikimedia-based conferences.
  3. National prizes - an increase in the amount of money requested for local events and actions.
  4. Independent grant applications - we encourage mature groups to apply either through the competition and event grant or individual grant structures;
  5. Improve voting tools and platform - Wikimedia France has been approached and agreed to provide tech/admin support if needed; after a few chats, the tool is going to be updated and improved by Ilya;
  6. Usage of photos within the WM projects -an increase in the amount of money that is being requested will help to facilitate post-contest events to ensure the reuse of photographs submitted to the contest within relevant Wikimedia projects and Wikipedia articles;
  7. Speed of grant approval process - the change of schedule in the grant system should facilitate issues related to financial management and funds flow.

Impact[edit]

Target readership[edit]

  1. Primarily Wikimedia Commons. As a side effect, Wikipedia, WikiVoyage and Wikibooks are the most likely to be impacted.
  2. Languages impacted are primarily English, French and Arabic. We also hope that an indirect benefit would come to African languages as well.

Fit with strategy[edit]

What crucial thing will the project try to change or benefit in the Wikimedia movement? Please select the Wikimedia strategic priority(ies) that your project most directly aims to impact and explain how your project fits. Most projects fit all strategic priorities. However, we would like project managers to focus their efforts on impacting 1–2 strategic priorities. Examples of strategic priorities can be found here.

Wiki Loves Africa's goals, as presented above, specifically fits to the Wikimedia Foundation's strategy. Wiki Loves Africa is a contest that rebalances the amount of visual, contemporary coverage there is of Africa on Wikipedia and other Wikimedia projects. As a contest that is curated each year, the project will has and will continued to achieve the Foundation's strategic goals by:

  • Increasing reach - the project uses an easy means of contribution, it is designed to grow each year, and by offering different themes per contest, as it explores a new theme, it consistently introduces Wikipedia to new interest groups.
  • Increasing participation - the contest breaks through the barriers that currently prevent people in Africa from contributing to Wikimedia projects. It heightens awareness of the educational value of Wikipedia, and drive home the concept that Wikipedia is not just something to passively consume provided by the "west", but that it is locally relevant, and can reflect local reality if local people contribute.

Although the focus is on the first two priorities, ultimately the project will also improve quality. The visual information that currently exists on Africa on Wikipedia is a thin veneer of what is happening (and has happened) on the ground in every country. The project hopes to visually harness some of that rich diversity to add to the understanding of subjects that relate to the continent of Africa.

This project support the key organisational objectives of the Wikimedia Foundation by:

  • driving awareness in African countries of Wikipedia as a resource,
  • creating galvanising events around which active Wikipedians can work together in each country,
  • lowering barriers for contribution by ordinary people across Africa,
  • providing guidelines to ensure quality submissions,
  • reaching out to professional photographers to ensure quality photos are submitted,
  • encouraging local people to contribute, it engenders more trust in our projects by people in developing countries suspicious of "Western" influence,
  • creating sustainable processes from the beginning to ensure longevity of this project
  • providing a large amount of previously unavailable high-quality culturally specific material on a universal practice
  • by ensuring that all material relating to each theme encompasses all aspects of the theme, the material from places across the continent will display and illustrate very specific and subtle differences across Africa

Measures of success[edit]

Please provide a list of both quantitative and qualitative criteria that will be used to determine how successful the project is. You will need to report on the success of the project according to these measures after the project is completed. See the PEG program resources for suggested measures of success.

Preliminary notes
The contest will welcome media from all African countries (and relevant media from outside Africa). Media includes photographs, videos and audio representations from all over Africa can be entered into the contest. Countries in which a national team has been specifically set up and approved for funding are identified as NTs for grant purpose.

Measures of success for the Wiki Loves Africa Competition

  • Aim for an average of 900 media files uploaded to the contest by each NT (this level of contribution is expected to be an average of all the contributing countries)
  • Minimum of 9,000 media uploaded from across the continent
  • Minimum of 600 uploaders from across the continent
  • Minimum of 10 countries to join the contest as NTs
  • A minimum of 8 events per country
  • A minimum of 1 post-contest entry incorporation event
  • 9 months after the contest has ended, at least 25 new users are active contributors (5 edits per month in any of the Wikimedia projects)
  • Reuse on Wikimedia projects of at least 10%

Measures of success for the Continental project team

  • A grant request is accepted successfully, and a report is produced according to the request.
  • A survey is conducted among local organisers, showing high levels of satisfaction with the continental project team (average of ~4 on a five-point Lickert scale).
  • A list of improvements is proposed for the following year.
  • The African finale is successfully completed.
  • The prizes are handed out before end of May 2017, with a possible exception for travel-related prizes.
  • Documentation is available for all those organising a local Wiki Loves Africa contest.
  • A sound local expenses reporting system has been set up, allowing timely tracking of budgeted versus documented for each NT and public reporting at the end of the project.

Note: In addition to your project-specific measures of success, you will also be asked to report on some global metrics at the end of your final report. Please keep this in mind as you plan, and we'll support you as you begin your project.

Resources and risks[edit]

Resources[edit]

Project leads[edit]

National Teams[edit]

  • tbd once call has gone out

Grant Requestor: Ynternet.org[edit]

Ynternet.org Foundation was created in 1998 on the invitation of Swiss Confederation to facilitate, identify and promote new learning culture within digital environments. In 2006 it changed its status from association to foundation, as an independent body within civil society. Based in the university campus of Battelle (Geneva, Switzerland), it is serving public interest in multilateral projects and private-public partnership. 60-80 contributors each year, including experts, social entrepreneurs and volunteers, are contributing to Ynternet.org mission of promoting responsible behaviours in digital environment. Yorg has been successfully audited for its activities (2013 - 2015), at European level, both as coordinator and partner on two separate EU projects.

The Ynternet.org activities in a nutshell:

  • Research and training on digital culture as international institute
  • Non profit foundation created in 1998, with support of Swiss Government
  • Provides tools and methodologies to reduce social gaps through ICT
  • Develops multilateral innovative projects (EU, Erasmus, H2020, World Bank)
  • 2007 : regional and national innovation prices for the « 50€ ecoPC initiative »
  • Co-piloting over 25 international multilateral projects in less then a decade
  • The Y in Ynternet.org stands for Why Internet. org stands for public interest
  • A scientific committee with world leaders in software, hardware, licences, wiki…
  • Designing and gardening communities of practices for public and private sector
  • Created a Certificate on Advanced Studies with HEG-GE University of Applied Science in Geneva

Additional resources[edit]

The following additional resources that will benefit the project and ensure its initial success is that it:

  • Already has buy in from “tbd” country-based Wikipedians that are already ready to begin the process. These Wikipedians are detailed above.
  • The project has already been run before, in 2014 and 2015 (we build up on already existing foundations, improving the system each year)
  • Elisabeth Coye has agreed to join the team to help develop a sound and transparent financial reporting system. Elisabeth has been working on a freelance basis for several years for Wikimedia France (she still is...) on fundraising matters and is an occasional wikipedian.
  • Wikimedia France has agreed to provide technical support with regards to the voting tool, should the situation met in 2015 not improve by end of 2016

Risks[edit]

Risk Possible negative results Mitigation
Part 1: Internal
Remote project management (PM) team based in South Africa and France.
  • Less personal contact with volunteer groups or external parties.
  • Lower participation grade of the project team.
  • Bad organisation and inability to be on top of things as a result.
  • Have several years experience of working together (Florence/Elisabeth and Florence/Isla)
  • Daily skype contact and all team members familiar with online tools
New host organization in Switzerland
  • Lower delivery quality of the action
  • Organization has a track record of managing similar projects
  • Florence has been a member and working for that org for several years
Actions distant from management team
  • Lower delivery quality of the action
  • Succumb to distraction and other opportunities.
  • Badly planned and minimal interventions as a result.
  • Third iteration of the project, expect to learn from previous challenges
  • Clear deliverables
  • Clear processes
  • Clear tracking and reporting protocols for events
  • Regular skype meetings, emailed updates, use of online tools
Flawed accounting by project actions
  • Misuse of allocated funds
  • Establish clear administrative guidelines.
  • Expenses only paid on proof of official invoice or out-of-pocket expenses.
  • Receipts to be collated and recorded in dropbox or google doc folders
Over- or under-utilisation of the budget
  • Unexpected costs
  • Underestimate the work necessary for the volunteer groups to manage their side of the budget
  • Experience in budget and project requirements from four remote projects expected to assist in anticipating problems
  • Ask for and assess volunteer group event budgets before releasing money
  • Communicate limitations and expectations clearly
  • Regional or country-specific amounts are expected to average out
Part 2: External
Socio political resistance to the project
  • Project participants and volunteers or volunteer groups threatened;
  • Third iteration, themes chosen by the communities
  • Motivation for each theme has included a discussion around possible  risks and challenges
  • In such cases, lower the level of noise around the project; get departmental or celebrity buy-in.
Environment around open access or media unsafe or insecure
  • Volunteer groups threatened;
  • Project stalled or in jeopardy;
  • Project draws negative attention
  • Watch for early warning signs
  • Devise alternative course of action including working with country diaspora or external branches of the country partners (content and network)
Being able to find or activate enough volunteers for Wikimedia activity in each country
  • limited contributions from each country
  • weak or poor reach of local volunteer groups
  • Reach out to aligned open organisations, subject interested networks, and groups interested in photography
  • Access organisations and individuals through each country’s diaspora
Problems with connectivity and electrical supply
  • inability to host events to drive contribution or upload media
  • inability to report on activities or update information in time
  • Consult local volunteer editor groups prior to operation on specific challenges
  • Provide quick fix, simple communications solutions specific to local problem
  • Provide off-line training tools and processes
  • Provide protocol for delivery of material to connected sites for batch upload.
Wild exchange rate fluctuations in currency
  • Money in at one rate not possible to cover budget out at another
  • In extreme or unavoidable cases, discussion with WMF will be required.

Budget[edit]

Please provide a detailed breakdown of project expenses according to the instructions here. See Budget Guidelines.

Grantees are subject to line-item scrutiny of expenses. Changes to the approved budget beyond 10% in any category must be approved in advance.

Project budget table
# Category Item description Unit # of units Unit price in US dollars Currency Budget 2016 Comment
1 Project Staffing Co-project manager - FR months 5 1,600.00 USD 8,000.00 at EURO 1500
1 Project Staffing Co-project manager - ENG months 5 1,000.00 USD 5,000.00 No longer covered by any institution
1 Project Staffing Administration months 5 250.00 USD 1,250.00 Elisabeth Coye
2 Communication Design, identity and communication per item 1 1,000.00 USD 1,000.00 2016 colour palette and new theme applied to: website, emailer, leaflet, stickers, posters ... and then the final winners poster
3 In-country actions Covers all events and printing of required communications materials per country 10 1,500.00

1,000.00

USD 15000

10,000.00

This covers all the expenses tied up with the the in-country actions. It includes, but is not limited to, all events, "advertising" travel costs and printing of communications materials. This covers up to 10 countries depending on the quality of proposals.
4 Prizes Continental prizes x 4 (photo-related vouchers, photo safari, devices, etc.) general cost 1 2,000.00 USD 2,000.00 1st = 800 US, 2nd = 500 US; 3rd + community = 300 US each + WMF merchandising
4 Prizes Prize winners printed and posted general cost 1 200.00 USD 200.00
5 Judges / Sponsors Thank you goodies and postage general cost 1 200.00 USD 200.00
6 Additional elements Contingency general cost 5% of the budget USD 1,570.00

1,320.00

Wikimania Exhibition general cost 0
Hosting cost general cost 5% of the budget USD 1,661.00

1,398.50

totals 35,881.00

30,368.50


Budget summary

1 Project Staffing 14250
2 Communication 1000
3 In-country actions 15000

10000

4 Prizes 2200
5 Judges / Sponsors 200
6 Additional elements 3231

2718.50

Total 35881

30,368.50

Total cost of project
USD 40,881
Total amount requested from the Project and Event Grants program
USD 35,881 :USD 30,368.50
Additional sources of revenue that may fund part of this project, and amounts fund
USD 5,000 in-kind venue support from partners such as the Goethe-Institut, etc.:

Non-financial requirements[edit]

See a description of non-financial assistance available. Please inform the Wikimedia Foundation (WMF) of any requests for non-financial assistance now.

Requests for non-financial assistance, if any
  • We might need support in getting trademark agreements in place for local organisers where appropriate
  • There will be a need to use the CentralNotice in all African countries as well as in France (provided that there is no fundraising campaign ongoing) and potentially, the Netherlands, Germany, Italy and the UK to access the diaspora in those countries - this will be discussed through the regular channels
  • Will need technical assistance for correct tagging with the upload wizard
  • Some assistance with statistics for reporting would be brilliant
  • Visibility on WMF communication channels (eg, WMF blog etc.)

Discussion[edit]

Community notification[edit]

You are responsible for notifying relevant communities of your proposal, so that they can help you! Depending on your project, notification may be most appropriate on a village pump, talk page, mailing list. Please paste a link below to where the relevant communities have been notified of this proposal, and to any other relevant community discussions. Need notification tips?

  • Email will be sent out to the African Wikimedians list
  • Information will be twitted and facebooked

Endorsements[edit]

Do you think this project should be selected for a Project and Event Grant? Please add your name and rationale for endorsing this project in the list below. Other feedback, questions or concerns from community members are also highly valued, but please post them on the talk page of this proposal.

  • Yet again I fully support WLA. Great way to initiate convos around Wikimedia projects. Also, helps introduce the projects to newbies in a fun way. 😀 Michaelphoya (talk) 14:54, 23 May 2016 (UTC)
  • I fully support anything that puts Africa on the global map and this is such thing Africa by Africans Rberchie (talk) 12:54, 19 May 2016 (UTC)
  • Wiki Loves Africa help us to promote easly Wikimedia Project Papischou (talk) 13:06, 19 May 2016 (UTC)
  • This project has been extremely helpful and important in triggering participation in Africa and making sure initiatives are regularly activated. --iopensa (talk) 13:10, 19 May 2016 (UTC)
  • Wiki Loves Africa is a good contest, a means which helps to promote african culture and values Mouahé (talk) 14:50, 19 May 2016 (UTC)
  • I hope Wiki Loves Africa meets the support & enthusiasm it deserves as this project is a wonderful opportunity to improve content related to the African continent on the Wikimedia projects. Gabrielle Marie WMCH (talk) 15:06, 19 May 2016 (UTC)
  • For me content from Africa lags and hence key to enhancing information about the continent Flixtey (talk) 18:27, 19 May 2016 (UTC)
  • I strongly support this grant, it's an annual event with a huge impact in the African Wikimedian movement. Dyolf77 (talk) 10:08, 20 May 2016 (UTC)
  • Since 2014, the Wiki Loves Africa has been increasing awareness of the Wiki movement among Africans. In 2015, Over 12 countries took an active part in the project organizing numerous events and creating various content on the Wikipedia platforms. The adventure should be continued. African Hope (talk) 18:27, 20 May 2016 (UTC)
  • Because of Wiki Loves Africa, people from Tanzania understand more about Wikimedia and the fact that they can contribute content. This is true for all other countries which participate, and for that reason I really support WLA to be selected for the grant. Geoffrey Kateregga (talk) 12:42 24 May 2016 (UTC)
  • for the algerian UG the participation at Wiki Loves Africa is for US a great oportunity to increase the Multimedia material for Algerian articles in particular and African generally in all differentes wikimedia projects. we support this initiative and for many other reasons cited by precedents contributions.Mohammed Bachounda (talk) 13:37, 24 May 2016 (UTC)
  • In Uganda, ever since the one year Kumusha Takes Wiki, there has been slow, but growing interest and usage of wikipedia, and other Wikimedia projects: partly attributed to the annual Wiki Loves Africa competition. It will be great to have it again and again, as it covers diverse themes per year. Douglas Ssebaggala (talk) 4th June 2016
  • Wiki Loves Africa 2015 really had a great impact within the Nigerian community, and I fully support an opportunity to be part of another one!-Jamie Tubers (talk) 00:18, 12 June 2016 (UTC)
  • Support Support Touzrimounir (talk) 11:09, 25 May 2016 (UTC)
  • Support Support Perfect way to showcase Africa's reach culture and tradition AminouT (talk)16:50, 25 May 2016 (UTC)
  • Support Support Wikicology (talk) 09:38, 29 May 2016 (UTC).
  • Support Support Olaniyan Olushola (talk) 22:43, 29 May 2016 (UTC)
  • Support Support Bastien Guerry (talk), 1st June 2016
  • Support Support Forward Africa Geugeor Georges (talk) 08:31, 1 June 2016 (UTC)
  • Support Support Kayusyussuf (talk) `41.58.219.27 11:09, 1 June 2016 (UTC)
  • Support Support Douglas Ssebaggala (talk), 4th June 2016
  • I strongly support WLA and this grant, and hope to be successful. Liridon (talk) 14:54, 1 July 2016 (UTC)
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