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Сбор пожертвований

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This page is a translated version of the page Fundraising and the translation is 13% complete.
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Это страница с общей информацией о сборе пожертвований для Викимедиа. Чтобы сделать пожертвование, посетите, пожалуйста, сайт https://donate.wikimedia.org

Кто мы такие?

Команда Фонда Викимедиа по сбору средств развивает ресурсы, которые продвигают наше движение. Мы привлекаем миллионы людей из разных стран мира для поддержки Википедии и родственных ей проектов. Подавляющее большинство средств Фонда поступает от отдельных читателей со всего мира, которые жертвуют в среднем 11 долларов США.

Пожертвования помогают Фонду Викимедиа поддерживать серверную инфраструктуру, улучшать программное обеспечение, поддерживающее наши проекты, и делать Википедию и родственные ей проекты доступными по всему миру для миллионов людей. Для дополнительной информации просим обратиться на отчёт о сборе пожертвований за 2022-2023 год.

Текущая деятельность по сбору средств

Управляется Фондом Викимедия

For the Financial Year 25/26

Q3 and Q4 FY25/26 campaigns:

  • Italy campaign. Email: 3 февраля-24 февраля, Banners: 3 марта-31 марта. Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Czech Republic campaign. Email: 23 февраля-20 марта, Banners: 31 марта-28 апреля. Here is an Email example: Power Email
  • Sweden campaign. Email: 6 апреля-1 мая, Banners: 6 апреля-4 мая. Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Portugal campaign. Email: 8 июня-12 июня, Banners: 6 апреля-4 мая. Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Belgium campaign. Email: 16 февраля-13 марта, Banners: 5 мая-2 июня Here are some email examples: Email 1 English Email 2 English Email 3 English Email 4 English Email 1 Dutch Email 2 Dutch Email 3 Dutch Email 4 Dutch Email 1 FrenchEmail 2 French Email 3 French Email 4 French
  • Latvia campaign. Email: 3 марта-24 марта, Banners: 5 мая-2 июня. Here are some email examples: Please note, emails will only be sent in English: Email 1, Email 2, Email 3, Email 4
  • Luxembourg campaign. Email: 3 марта-24 марта, Banners: 5 мая-2 июня Here are some email examples: Please note, emails will only be sent in English: Email 1, Email 2, Email 3, Email 4
  • Poland campaign. Email: 3 марта-24 марта, Banners: 5 мая-2 июня Here are some email examples: Please note, emails will only be sent in English: Email 1, Email 2, Email 3, Email 4
  • Romania campaign. Email: 3 марта-24 марта, Banners: 5 мая-2 июня Here are some email examples: Please note, emails will only be sent in English: Email 1, Email 2, Email 3, Email 4
  • Slovakia campaign. Email: 3 марта-24 марта, Banners: 5 мая-2 июня Here are some email examples: Please note, emails will only be sent in English: Email 1, Email 2, Email 3, Email 4
  • Spain campaign. Email: 9 марта-3 апреля, Banners: 5 мая-2 июня. Here are some example Emails: Email 1, Email 2, Email 3, Email 4
  • Japan campaign. Email: 4 мая-29 мая, Banners: 2 июня-30 июня. Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Austria campaign. Email: 17 марта-7 апреля, Banners: 2 июня-30 июня. Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Denmark campaign. Email: 1 июня-26 июня, Banners: 2 июня-30 июня. Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Greece campaign. Email: 18 мая-22 мая, Banners: 2 июня-30 июня Here are some email examples: Greek example, English example
  • Malaysia campaign. Email: 3 марта-24 марта, Banners: 2 июня-30 июня Here are some email examples: Please note, emails will only be sent in English: Email 1, Email 2, Email 3, Email 4
  • South Africa campaign. Email: 1 июня-26 июня, Banners: 2 июня-30 июня Here are some email examples: Email 1, Email 2, Email 3, Email 4
  • Norway campaign. Email: 3 марта-24 марта, Banners: 2 июня-30 июня Here are some email examples: Please note, emails will only be sent in English: Email 1, Email 2, Email 3, Email 4
  • English campaign. Email: 30 марта-17 апреля
  • Hungary campaign. Email: 1 июня-26 июня. Here are some example emails: Email 1, Email 2, Email 3, Email 4

For the Financial year 2026/27

  • English fundraising campaign in Australia, Canada, Ireland, New Zealand, the UK, and the US will start with testing in July 2026. You can find all information around this closer to the time on the Fundraising Hub
  • Latin American fundraising campaign in Chile, Colombia, Mexico, Peru, and Uruguay. Banners 3rd to 31st of August 2026. Emails 13th of July to 31st of August 2026.
  • Brazil fundraising campaign. Banners 3rd to 31st of August 2026. Emails 13th of July to 31st of August 2026.
  • Dutch fundraising campaign. Banners 1st – 29th of September 2026. Emails 3rd to 31st of August 2026.
  • Austria fundraising campaign. Banners 2nd to 30th of September 2026. Emails
  • Denmark fundraising campaign. Banners 2nd to 30th of September 2026. Emails
  • Greece fundraising campaign. Banners 2nd to 30th of September 2026. Emails
  • Malaysia fundraising campaign. Banners 2nd to 30th of September 2026. Emails
  • South Africa fundraising campaign. Banners 2nd to 30th of September 2026. Emails
  • Hungary fundraising campaign. Banners 2nd to 30th of September 2026. Emails
  • France fundraising campaign. Banners 1st to 29th of October 2026. Emails 3rd of August to 1st of October 2026.
Community collaboration pages around WMF's fundraising campaigns 2022/23
Community collaboration pages around WMF's fundraising campaigns 2023/24
Community collaboration pages around WMF's fundraising campaigns 2024/25
Community collaboration pages around WMF's fundraising campaigns 2025/26
Community collaboration pages around WMF's fundraising campaigns 2026/27

Контакты

Новости о сборе пожертвований

См. весь архив


Documents, Reports, Articles, Videos and more

Articles:

How does the Wikimedia Foundation use donations to Wikipedia?

How is Wikipedia funded?

Building a secure financial future for Wikipedia by Lisa Seitz Gruwell

Foundation 360 Building the relationships and resources we need to thrive Interview with Megan Hernandez, Advancement Department

The finances of free knowledge Lessons in transparency and impact by Jaime Villagomez

7 reasons you should donate to Wikipedia by Lisa Seitz Gruwell

Reports and Documents:

2024/2025 Fundraising Report

Fundraising Content Strategy Overview

2026/27 Q1 Update

We started the financial year 2026/27 with fundraising campaigns in the Netherlands, LatAm and France (emails, banners will follow in Q2). Additionally, we moved some countries from later in the financial year to this quarter in order to spread the campaign workload more evenly. The countries where we ran banner campaigns in Q1 instead of Q4 were: Austria, South Africa, Denmark, Greece, and Hungary. You can find all the relevant community collaboration pages above. We engaged our local communities beforehand, via the community collaboration pages and community calls.

We also launched the English banner fundraising campaign on the Fundraising Hub where we engage with volunteers on an ongoing basis. You can read a July to September update across on the Hub. Parallel to this, we have been running our pre-testing programme for the English campaign as well as the kick-off of our email campaign.

Some love from our donors:

Thank you very much for your work. I particularly appreciate the reliability of the information and the vast range of diverse topics covered. There is certainly no other information source that can match the wiki when it comes to the combination of these two aspects. It is also great that it is the work of people rather than AI; in terms of reliability, AI cannot hold a candle to the wiki.  Donor from the Netherlands

2025/26 Q4 Update

We finished the financial year 2025/26 with reaching our revenue target and would like to thank everyone who made this possible, donors, volunteers, and Foundation staff.

In Q4, we ran fundraising campaigns in many countries across the globe, from Spain, to South Africa, Japan, and Malaysia. You can find all the relevant community collaboration pages above. We engaged our local communities beforehand, via the community collaboration pages.

We also prepared for the new financial year and started July off with updating the Fundraising Hub, a page we created on English Wikipedia as a more permanent home for engagement between the English Wikipedia community and the fundraising team.  

I hope my modest contribution will help Wikipedia/Wikimedia continue its valuable existence and contribution to human intelligence. Although people seem to be focused on AI these days, human intelligence like yours is the basis of any AI activities. Without your knowledge, AI cannot implement their activities.  (Donor from Japan).

We are looking forward to continuing engaging with several communities in Q1 of the new financial year.


См. также