Wikimania 2016 bids/Esino Lario/Procedures/How to prepare a press communicate for Wikimania Esino Lario
- This is a Wikimania Esino Lario procedure.
- Problem: Communicating news to the press and providing relevant documentation to allow journalists to produce news and articles.
- Solution: Providing the instructions to make a press kit or to find the already existing documents to make the press kit.
What problem does this solve?
During the implementation of Wikimania Esino Lario we are interested in providing journalists with news and documentation which can support them in writing about our event, to inform the public and to critically analyze our work. The common way to provide news and documentation is to have a press kit and to send out press communicates. Since we have to do it quite regularly we need to accelerate the process and allow both teams working in Italian, English and other languages to find the information they need to respond to the press.
What is the solution?
The press kit is a series of documents (printed or/and digital documents) provided to the press (all sorts of media). The press kit of Wikimania Esino Lario is made of the following documents.
|Press communicate||1-2 pages text with a significant title and a description of "what is the news".|
|Statement(s)||A text (or more texts) signed by someone which can be quoted.|
|Basic information||An overview of the essential information.
|FAQ||A 1-2 pages document with a series of frequently asked questions with links to online references.
|Esino Lario||A page about Esino Lario (the location of our event): history, culture/identify, quality of the landscape.|
|Images||A series of images (5-10), 300 DPI for a publication size (i.e. 30 cm large) with a significant title including the main and essential attribution.
|Captions of the images||A document including a small reproduction of the images with their captions|
|Credits||We are expected to include the full credits in our press communicates.||How to credit people and institutions involved in Wikimania Esino Lario|
Examples of previous press communicates: https://drive.google.com/#folders/0B_Qyy_nzLhZEU1AzMElTQkdVUjA